Global Personal Care Wipes Market Outlook, 2026

Abstract
A wipe is a small moist cloth that is used for either personal care or for cleaning surfaces. Various types of personal care wipes are commercially available like baby care wipes, makeup removal wipes, cooling wipes, perfume wipes, body wipes, medical wipes, general cleaning wipes, intimate care wipes, nail polish removal wipes, and antibacterial personal wipes. The key advantage of personal care wipes is convenience. Using personal care wipes is quicker and easier than the alternative of dispensing a liquid and using another cloth or paper towel to clean or remove dust.

Following an ongoing trend among FMCG markets, personal care wipes are undergoing a significant paradigm shift in their retail landscape, according to a recent study by Bonafide Research, Global Personal Care Wipes Market Outlook, 2026. The report states the fact that the market is to grow over a value difference of USD 8.25 Billion between 2015 to 2026. Some of the major characteristics of the product influencing the market growth are cost, convenience, hygiene, performance, ease of use, and disposability. Improving hygiene awareness among people is one of the major factors for the growth of the market. Over the past decade, various kinds of wipes such as intimate, wet, flushable, feminine, and scented have been introduced owing to their diversified applications.

The overall personal care wipe market can be segmented into major segments of- Baby Wipes, Facial Wipes, Hand & Body Wipes, Flushable Wipes, and others. The baby personal care wipes segment is anticipated to witness significant demand due to the disposable nature of baby wipes and act as a genital cleansing agent. The availability of substitutes, such as soap and cloth lead to rashes and skin irritation while baby wipes are soft and suitable for all kind of skins, which is driving the demand of baby wipes across the world. Although, marketing innovations, upcoming trends by imposing hygienic biodegradable material by vendors, and more fragrances are the rising trends that can boost up the market globally. The segment is expected to contribute to a market share of 41.76% by the end of the forecasted period. Facial wipes are manufactured under cosmetic industries. These wipes are commonly used by end-users to clean dirt, oil, and other pollutants from the face immediately without any other product. Due to their easy application and compact packaging, the demand for facial wipes has increased over the years. The facial wipe segment in the year 2020 accounted for USD 2.55 Billion, expected to grow marginal difference in the future. The flushable wipes segment was valued to merely at USD 1.71 Billion in 2015, which has been showing steady growth. The combined convenience of disposal, with hygienic removal of soiled wipe immediately from the household, is projected to be a major factor responsible for flushable wipes market growth.

In the Asia-Pacific region, the rising awareness among consumers to use personal care products, especially to avoid skin problems and infections are driving the market growth. The growing expenditure on baby care products is influencing the sales of baby wipes in the region. The significant growth in the number of potential buyers in developing economies like China and India is expected to drive the market in the region. Moreover, increasing spending capacity along with high internet penetration is changing the way consumers are buying personal care products. The simplest characterization is the ongoing shift from brick and mortar selling to e-commerce. Research shows that online sales of consumer products are growing as fast as offline sales, with an anticipated CAGR of 10.43%, recording the highest growth rate among the sales channel.

CONSIDERED IN THE REPORT
• Geography: Global
• Base year: 2020
• Historical year: 2015
• Forecasted year: 2026

REGIONS COVERED:
• North America
• Europe
• Asia
• Latin America
• Middle East & Africa

ASPECTS COVERED IN THE REPORT
• Market Size by Value for the time period (2015-2026F)
• Market Share by Type (Baby, Facial, Hand & Body, Flushable & Others)
• Market Share by Sales Channel (Supermarket & Hypermarket, Pharmacies & Drug Stores, Traditional Retail, Online)
• Market Share by Region
• Market Share by Country
• Market Share by Company

This report would help you answer the following questions:

1. What is the market size and forecast of the Global Personal Care Wipes Market?

2. What are the inhibiting factors and impact of COVID-19 shaping the Global Personal Care Wipes Market during the forecast period?

3. Which region outstands in the Global Personal Care Wipes Market?

4. Which are the segments to invest in over the forecast period in the Global Personal Care Wipes Market?

5. What is the competitive strategic window for opportunities in the Global Personal Care Wipes Market?

6. What are the technology trends and regulatory frameworks in the Global Personal Care Wipes Market?

7. What are the major company in the Global Personal Care Wipes Market?

Content
Table of Content

1. Executive Summary
2. Report Methodology
3. Global Personal Care Wipes Market Outlook
3.1. Market Size by Value
3.2. Market Share
3.2.1. By Product Type
3.2.2. By Sales Channel
3.2.3. By Region
3.2.4. By Country
3.2.5. By Company
4. North America Personal Care Wipes Market Outlook
4.1. Market Size by Value
4.2. Market Share
4.2.1. By Product Type
4.2.2. By Sales Channel
4.2.3. By Country
4.3. USA Personal Care Wipes Market Outlook
4.3.1. Market Size by Value
4.3.2. Market Share by Product Type
4.4. Canada Personal Care Wipes Market Outlook
4.4.1. Market Size by Value
4.4.2. Market Share by Product Type
4.5. Mexico Personal Care Wipes Market Outlook
4.5.1. Market Size by Value
4.5.2. Market Share by Product Type
5. Europe Personal Care Wipes Market Outlook
5.1. Market Size by Value
5.2. Market Share
5.2.1. By Product Type
5.2.2. By Sales Channel
5.2.3. By Country
5.3. Germany Personal Care Wipes Market Outlook
5.3.1. Market Size by Value
5.3.2. Market ShareBy Product Type
5.4. UK Personal Care Wipes Market Outlook
5.4.1. Market Size by Value
5.4.2. Market Share By Product Type
5.5. France Personal Care Wipes Market Outlook
5.5.1. Market Size by Value
5.5.2. Market Share By Product Type
5.6. Spain Personal Care Wipes Market Outlook
5.6.1. Market Size by Value
5.6.2. Market Share By Product Type
5.7. Italy Personal Care Wipes Market Outlook
5.7.1. Market Size by Value
5.7.2. Market Share By Product Type
5.8. Russia Personal Care Wipes Market Outlook
5.8.1. Market Size by Value
5.8.2. Market Share By Product Type
6. Asia Pacific Personal Care Wipes Market Outlook
6.1. Market Size by Value
6.2. Market Share
6.2.1. By Product Type
6.2.2. By Sales Channel
6.2.3. By Country
6.3. China Personal Care Wipes Market Outlook
6.3.1. Market Size by Value
6.3.2. Market Share By Product Type
6.4. Japan Personal Care Wipes Market Outlook
6.4.1. Market Size by Value
6.4.2. Market Share By Product Type
6.5. India Personal Care Wipes Market Outlook
6.5.1. Market Size by Value
6.5.2. Market Share By Product Type
6.6. Australia Personal Care Wipes Market Outlook
6.6.1. Market Size by Value
6.6.2. Market Share By Product Type
7. Latin America Personal Care Wipes Market Outlook
7.1. Market Size by Value
7.2. Market Share
7.2.1. By Product Type
7.2.2. By Sales Channel
7.2.3. By Country
7.3. Brazil Personal Care Wipes Market Outlook
7.3.1. Market Size by Value
7.3.2. Market Share By Product Type
7.4. Argentina Personal Care Wipes Market Outlook
7.4.1. Market Size by Value
7.4.2. Market Share By Product Type
7.5. Columbia Personal Care Wipes Market Outlook
7.5.1. Market Size by Value
7.5.2. Market Share By Product Type
8. Middle East & Africa Personal Care Wipes Market Outlook
8.1. Market Size by Value
8.2. Market Share
8.2.1. By Product Type
8.2.2. By Sales Channel
8.2.3. By Country
8.3. UAE Personal Care Wipes Market Outlook
8.3.1. Market Size by Value
8.3.2. Market Share By Product Type
8.4. Saudi Arabia Personal Care Wipes Market Outlook
8.4.1. Market Size by Value
8.4.2. Market ShareBy Product Type
8.5. Qatar Personal Care Wipes Market Outlook
8.5.1. Market Size by Value
8.5.2. Market Share By Product Type
8.6. South Africa Personal Care Wipes Market Outlook
8.6.1. Market Size by Value
8.6.2. Market Share By Product Type
9. Manufacturing & Preservation of Personal Care Wipes
10. Market Dynamics
10.1. Market Drivers
10.2. Market Challenges
11. Market Trends & Development
12. Company Profiles
12.1.1. Diamond Wipes International, Inc.
12.1.2. Edgewell Personal Care Company
12.1.3. Hengan International Group Company Limited
12.1.4. Johnson & Johnson
12.1.5. Kimberly-Clark Corporation
12.1.6. La Fresh Group, Inc.
12.1.7. Meridian Industries, Inc.
12.1.8. Nice-Pak Products, Inc.
12.1.9. Pluswipes
12.1.10. Rockline Industries, Inc.
12.1.11. The Honest Company
12.1.12. The Procter & Gamble Company
12.1.13. Unicharm Corporation
13. Strategic Recommendations
14. Disclaimer
LIST OF FIGURES
Figure 1: Global Personal Care Wipes Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 2: Global Personal Care Wipes Market Share – By Type (2015, 2020 & 2026F)
Figure 3: North America Personal Care Wipes Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 4: US Personal Care Wipes Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 5: Canada Personal Care Wipes Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 6: Mexico Personal Care Wipes Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 7: Europe Personal Care Wipes Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 8: Germany Personal Care Wipes Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 9: UK Personal Care Wipes Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 10: France Personal Care Wipes Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 11: Spain Personal Care Wipes Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 12: Italy Personal Care Wipes Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 13: Russia Personal Care Wipes Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 14: Asia Pacific Personal Care Wipes Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 15: China Personal Care Wipes Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 16: Japan Personal Care Wipes Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 17: India Personal Care Wipes Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 18: Australia Personal Care Wipes Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 19: Latin America Personal Care Wipes Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 20: Brazil Personal Care Wipes Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 21: Argentina Personal Care Wipes Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 22: Columbia Personal Care Wipes Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 23: Middle East & Africa Personal Care Wipes Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 24: UAE Personal Care Wipes Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 25: Saudi Arabia Personal Care Wipes Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 26: Qatar Personal Care Wipes Market Size – By Value 2015 to 2026F (In USD Billion)
Figure 27: South Africa Personal Care Wipes Market Size – By Value 2015 to 2026F (In USD Billion)

LIST OF TABLES
Table 1: Global Personal Care Wipes Market Share By Sales Channel (2015, 2020 & 2026F)
Table 2: Global Personal Care Wipes Market Share by Region (2015, 2020 & 2026F)
Table 3: Global Personal Care Wipes Market Share by Country (2015, 2020 & 2026F)
Table 4: Global Personal Care Wipes Market Share by Company (2020)
Table 5: North America Personal Care Wipes Market Value By Product Type (In USD Billion) (2015, 2020 & 2026F)
Table 6: North America Personal Care Wipes Market Share By Product Type (2015, 2020 & 2026F)
Table 7: North America Personal Care Wipes Market Growth By Product Type (2015, 2020 & 2026F)
Table 8: North America Personal Care Wipes Market Value By Sales Channel (In USD Billion) (2015, 2020 & 2026F)
Table 9: North America Personal Care Wipes Market Share By Sales Channel (2015, 2020 & 2026F)
Table 10: North America Personal Care Wipes Market Growth By Sales Channel (2015, 2020 & 2026F)
Table 11: North America Personal Care Wipes Market Share By Country (2015, 2020 & 2026F)
Table 12: US Personal Care Wipes Market Value By Product Type (In USD Billion) (2015, 2020 & 2026F)
Table 13: US Personal Care Wipes Market Share By Product Type (2015, 2020 & 2026F)
Table 14: US Personal Care Wipes Market Growth By Product Type (2015, 2020 & 2026F)
Table 15: Canada Personal Care Wipes Market Value By Product Type (In USD Billion) (2015, 2020 & 2026F)
Table 16: Canada Personal Care Wipes Market Share By Product Type (2015, 2020 & 2026F)
Table 17: Canada Personal Care Wipes Market Growth By Product Type (2015, 2020 & 2026F)
Table 18: Mexico Personal Care Wipes Market Value By Product Type (In USD Billion) (2015, 2020 & 2026F)
Table 19: Mexico Personal Care Wipes Market Share By Product Type (2015, 2020 & 2026F)
Table 20: Mexico Personal Care Wipes Market Growth By Product Type (2015, 2020 & 2026F)
Table 21: Europe Personal Care Wipes Market Value By Product Type (In USD Billion) (2015, 2020 & 2026F)
Table 22: Europe Personal Care Wipes Market Share By Product Type (2015, 2020 & 2026F)
Table 23: Europe Personal Care Wipes Market Growth By Product Type (2015, 2020 & 2026F)
Table 24: Europe Personal Care Wipes Market Value By Sales Channel (In USD Billion) (2015, 2020 & 2026F)
Table 25: Europe Personal Care Wipes Market Share By Sales Channel (2015, 2020 & 2026F)
Table 26: Europe Personal Care Wipes Market Growth By Sales Channel (2015, 2020 & 2026F)
Table 27: Europe Personal Care Wipes Market Share by Country (2015, 2020 & 2026F)
Table 28: Germany Personal Care Wipes Market Value By Product Type (In USD Billion) (2015, 2020 & 2026F)
Table 29: Germany Personal Care Wipes Market Share By Product Type (2015, 2020 & 2026F)
Table 30: Germany Personal Care Wipes Market Growth By Product Type (2015, 2020 & 2026F)
Table 31: UK Personal Care Wipes Market Value By Product Type (In USD Billion) (2015, 2020 & 2026F)
Table 32: UK Personal Care Wipes Market Share By Product Type (2015, 2020 & 2026F)
Table 33: UK Personal Care Wipes Market Growth By Product Type (2015, 2020 & 2026F)
Table 34: France Personal Care Wipes Market Value By Product Type (In USD Billion) (2015, 2020 & 2026F)
Table 35: France Personal Care Wipes Market Share By Product Type (2015, 2020 & 2026F)
Table 36: France Personal Care Wipes Market Growth By Product Type (2015, 2020 & 2026F)
Table 37: Spain Personal Care Wipes Market Value By Product Type (In USD Billion) (2015, 2020 & 2026F)
Table 38: Spain Personal Care Wipes Market Share By Product Type (2015, 2020 & 2026F)
Table 39: Spain Personal Care Wipes Market Growth By Product Type (2015, 2020 & 2026F)
Table 40: Italy Personal Care Wipes Market Value By Product Type (In USD Billion) (2015, 2020 & 2026F)
Table 41: Italy Personal Care Wipes Market Share By Product Type (2015, 2020 & 2026F)
Table 42: Italy Personal Care Wipes Market Growth By Product Type (2015, 2020 & 2026F)
Table 43: Russia Personal Care Wipes Market Value By Product Type (In USD Billion) (2015, 2020 & 2026F)
Table 44: Russia Personal Care Wipes Market Share By Product Type (2015, 2020 & 2026F)
Table 45: Russia Personal Care Wipes Market Growth By Product Type (2015, 2020 & 2026F)
Table 46: Asia Pacific Personal Care Wipes Market Value By Product Type (In USD Billion) (2015, 2020 & 2026F)
Table 47: Asia Pacific Personal Care Wipes Market Share By Product Type (2015, 2020 & 2026F)
Table 48: Asia Pacific Personal Care Wipes Market Growth By Product Type (2015, 2020 & 2026F)
Table 49: Asia Pacific Personal Care Wipes Market Value By Sales Channel (In USD Billion) (2015, 2020 & 2026F)
Table 50: Asia Pacific Personal Care Wipes Market Share By Sales Channel (2015, 2020 & 2026F)
Table 51: Asia Pacific Personal Care Wipes Market Growth By Sales Channel (2015, 2020 & 2026F)
Table 52: Asia Pacific Personal Care Wipes Market Share by Country (2015, 2020 & 2026F)
Table 53: China Personal Care Wipes Market Value By Product Type (In USD Billion) (2015, 2020 & 2026F)
Table 54: China Personal Care Wipes Market Share By Product Type (2015, 2020 & 2026F)
Table 55: China Personal Care Wipes Market Growth By Product Type (2015, 2020 & 2026F)
Table 56: Japan Personal Care Wipes Market Value By Product Type (In USD Billion) (2015, 2020 & 2026F)
Table 57: Japan Personal Care Wipes Market Share By Product Type (2015, 2020 & 2026F)
Table 58: Japan Personal Care Wipes Market Growth By Product Type (2015, 2020 & 2026F)
Table 59: India Personal Care Wipes Market Value By Product Type (In USD Billion) (2015, 2020 & 2026F)
Table 60: India Personal Care Wipes Market Share By Product Type (2015, 2020 & 2026F)
Table 61: India Personal Care Wipes Market Growth By Product Type (2015, 2020 & 2026F)
Table 62: Australia Personal Care Wipes Market Value By Product Type (In USD Billion) (2015, 2020 & 2026F)
Table 63: Australia Personal Care Wipes Market Share By Product Type (2015, 2020 & 2026F)
Table 64: Australia Personal Care Wipes Market Growth By Product Type (2015, 2020 & 2026F)
Table 65: Latin America Personal Care Wipes Market Value By Product Type (In USD Billion) (2015, 2020 & 2026F)
Table 66: Latin America Personal Care Wipes Market Share By Product Type (2015, 2020 & 2026F)
Table 67: Latin America Personal Care Wipes Market Growth By Product Type (2015, 2020 & 2026F)
Table 68: Latin America Personal Care Wipes Market Value By Sales Channel (In USD Billion) (2015, 2020 & 2026F)
Table 69: Latin America Personal Care Wipes Market Share By Sales Channel (2015, 2020 & 2026F)
Table 70: Latin America Personal Care Wipes Market Growth By Sales Channel (2015, 2020 & 2026F)
Table 71: Latin America Personal Care Wipes Market Share by Country (2015, 2020 & 2026F)
Table 72: Brazil Personal Care Wipes Market Value By Product Type (In USD Billion) (2015, 2020 & 2026F)
Table 73: Brazil Personal Care Wipes Market Share By Product Type (2015, 2020 & 2026F)
Table 74: Brazil Personal Care Wipes Market Growth By Product Type (2015, 2020 & 2026F)
Table 75: Argentina Personal Care Wipes Market Value By Product Type (In USD Billion) (2015, 2020 & 2026F)
Table 76: Argentina Personal Care Wipes Market Share By Product Type (2015, 2020 & 2026F)
Table 77: Argentina Personal Care Wipes Market Growth By Product Type (2015, 2020 & 2026F)
Table 78: Columbia Personal Care Wipes Market Value By Product Type (In USD Billion) (2015, 2020 & 2026F)
Table 79: Columbia Personal Care Wipes Market Share By Product Type (2015, 2020 & 2026F)
Table 80: Columbia Personal Care Wipes Market Growth By Product Type (2015, 2020 & 2026F)
Table 81: Middle East & Africa Personal Care Wipes Market Value By Product Type (In USD Billion) (2015, 2020 & 2026F)
Table 82: Middle East & Africa Personal Care Wipes Market Share By Product Type (2015, 2020 & 2026F)
Table 83: Middle East & Africa Personal Care Wipes Market Growth By Product Type (2015, 2020 & 2026F)
Table 84: Middle East & Africa Personal Care Wipes Market Value By Sales Channel (In USD Billion) (2015, 2020 & 2026F)
Table 85: Middle East & Africa Personal Care Wipes Market Share By Sales Channel (2015, 2020 & 2026F)
Table 86: Middle East & Africa Personal Care Wipes Market Growth By Sales Channel (2015, 2020 & 2026F)
Table 87: Middle East & Africa Personal Care Wipes Market Share by Country (2015, 2020 & 2026F)
Table 88: UAE Personal Care Wipes Market Value By Product Type (In USD Billion) (2015, 2020 & 2026F)
Table 89: UAE Personal Care Wipes Market Share By Product Type (2015, 2020 & 2026F)
Table 90: UAE Personal Care Wipes Market Growth By Product Type (2015, 2020 & 2026F)
Table 91: Saudi Arabia Personal Care Wipes Market Value By Product Type (In USD Billion) (2015, 2020 & 2026F)
Table 92: Saudi Arabia Personal Care Wipes Market Share By Product Type (2015, 2020 & 2026F)
Table 93: Saudi Arabia Personal Care Wipes Market Growth By Product Type (2015, 2020 & 2026F)
Table 94: Qatar Personal Care Wipes Market Value By Product Type (In USD Billion) (2015, 2020 & 2026F)
Table 95: Qatar Personal Care Wipes Market Share By Product Type (2015, 2020 & 2026F)
Table 96: Qatar Personal Care Wipes Market Growth By Product Type (2015, 2020 & 2026F)
Table 97: South Africa Personal Care Wipes Market Value By Product Type (In USD Billion) (2015, 2020 & 2026F)
Table 98: South Africa Personal Care Wipes Market Share By Product Type (2015, 2020 & 2026F)
Table 99: South Africa Personal Care Wipes Market Growth By Product Type (2015, 2020 & 2026F)
Table 100: Key Facts of Diamond Wipes International, Inc.
Table 101: Key Facts of Edgewell Personal Care Company
Table 102: Key Facts of Hengan International Group Company Limited
Table 103: Key Facts of Johnson & Johnson
Table 104: Key Facts of Kimberly-Clark Corporation
Table 105: Key Facts of La Fresh Group, Inc.
Table 106: Key Facts of Meridian Industries, Inc.
Table 107: Key Facts of Nice-Pak Products, Inc.
Table 108: Key Facts of Pluswipes
Table 109: Key Facts of Rockline Industries, Inc.
Table 110: Key Facts of The Honest Company
Table 111: Key Facts of The Procter & Gamble Company
Table 112: Key Facts of Unicharm Corporation