Hungary Retail Report

 Published On: May, 2016 |    No of Pages: 59 |  Published By: BMI Retail | Format: PDF
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"BMI View: There is little change in our view that household incomes, employment levels and spending will rise during 2016, leading to increased retail spending. While consumer confidence levels fell in February and then again in March, they remain high overall, and together with extremely low inflation rates we expect to see strong spending growth for the remainder of the year.
Key Views & Developments
■ According to Hungary's Central Statistical Office, total retail sales increased by 6.4% year-on-year (y-oy) in February 2016. Non-food retail sales growth was 7.5%, outperforming food retail sales growth of 4.9%. This was the biggest increase in retail growth rates since July 2015.
■ Inflation in Hungary returned to negative territory in March 2016 falling 0.2% according to data released by the country's Central Statistical Office. The fall was attributed mainly to a 14.8% reduction in the cost of motor fuels. Food prices rose 0.7% y-o-y during the month. Prices of clothing and footwear increased by 0.4% y-o-y in November, while prices of consumer durables rose 1.7% y-o-y.
BMI Industry View . 7
SWOT .. 9
Retail SWOT . 9
Industry Forecast  11
Headline Retail Forecast .. 11
Table: Total Household Spending (Hungary 2013-2020)      . . . . 12
Table: Retail Sector Spending, % Of Total (Hungary 2013-2020)     . 13
Table: Headline Retail Sector Spending (Hungary 2013-2020)     . . . . 15
Retail Sector Forecast ...... 17
Food & Drink ...... 18
Table: Food, Drink & Tobacco Spending (Hungary 2013-2020)     . . 18
Clothing & Footwear ...... 19
Table: Clothing & Footwear Spending (Hungary 2013-2020)     . . . . . 19
Household Goods . 20
Table: Household Goods Spending (Hungary 2013-2020)      . . . 20
Personal Care & Effects .. 21
Table: Personal Care Spending (Hungary 2013-2020)       21
Household Numbers And Income Forecast ......... 22
Table: Household Income Data (Hungary 2013-2020)       24
Table: Labour Market Data (Hungary 2013-2020)       . . . . 26
Demographic Forecast ..... 26
Table: Total Population (Hungary 2013-2020)        . . 28
Table: Population: Babies (Hungary 2013-2020)        29
Table: Population: Young Children (Hungary 2013-2020)      . . 29
Table: Population: Children (Hungary 2013-2020)       . . . . 29
Table: Population: Young Teens and Older Children (Hungary 2013-2020)   . . 30
Table: Population: Young People (Hungary 2013-2020)      . . . . 30
Table: Population: Older Teenagers (Hungary 2013-2020)      . 30
Table: Population: 21yrs + (Hungary 2013-2020)       . . . . . 31
Table: Population: Young Adults (Hungary 2013-2020)      . . . . . 31
Table: Population: Middle Aged (Hungary 2013-2020)      . . . . . 31
Table: Population: Urban (Hungary 2013-2020)        32
Industry Risk/Reward Index ... 33
Central And Eastern Europe Risk/Reward Index .. 33
Table: Central And Eastern Europe Retail Risk/Reward Index, Q316    . . . 33
Hungary - Risk/Reward Index ...... 34
Rewards ... 34
Risks ........ 35
Market Overview . 37
Competitive Landscape  42
Clothing & Footwear ...... 42
Table: Selected Clothing & Footwear Retailers        . . 42
Household Goods . 43
Table: Selected Household Goods Retailers         43
Electronics ......... 43
Table: Selected Electronics Retailers. 43
Department Stores  44
Table: Selected Department Stores Retailers        . . . . . 44
E-commerce ........ 44
Table: Selected E-commerce Retailers         . . . . . 44
Pharmacies ......... 45
Table: Selected Pharmacies Retailers45
Glossary ..... 46
Methodology ........ 53
Industry Forecast Methodology .. 53
Sources .... 56
Risk/Reward Index Methodology . 56
Table: Retail Risk/Reward Index Indicators         57
Table: Weighting Of Indicators . 59

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