Bleach in Kazakhstan

 Published On: Jan, 2016 |    No of Pages: 14 |  Published By: Euromonitor | Format: PDF
In Kazakhstan, bleach suffers from heavy competition from colour safe laundry bleach, toilet care and surface care, which is frequently used as a substitute for bleach. Such a trend is attributable to a number of factors: increased living standards; enhanced consumer-awareness of the harmful impact of sodium hypochlorite leading to more people avoiding home care products, including bleach, that contain potentially harmful components and can cause allergy; a higher number of environmentally safe...

Euromonitor International's Bleach in Kazakhstan market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Bleach market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.



Competitive Landscape
Category Data
Table 1 Sales of Bleach: Value 2010-2015
Table 2 Sales of Bleach: % Value Growth 2010-2015
Table 3 NBO Company Shares of Bleach: % Value 2011-2015
Table 4 LBN Brand Shares of Bleach: % Value 2012-2015
Table 5 Forecast Sales of Bleach: Value 2015-2020
Table 6 Forecast Sales of Bleach: % Value Growth 2015-2020
Executive Summary
Increase in Living Standards Positively Contributes To Demand for Home Care
More Environmentally Friendly Brands Appear
International Manufacturers Are the Leaders in Home Care
Competition Continues Between Traditional Grocery Retailers and Modern Grocery Retailers
Home Care Will Gradually Continue To Develop and Enlarge in the Forecast Period
Market Indicators
Table 7 Households 2010-2015
Market Data
Table 8 Sales of Home Care by Category: Value 2010-2015
Table 9 Sales of Home Care by Category: % Value Growth 2010-2015
Table 10 NBO Company Shares of Home Care: % Value 2011-2015
Table 11 LBN Brand Shares of Home Care: % Value 2012-2015
Table 12 Distribution of Home Care by Format: % Value 2010-2015
Table 13 Distribution of Home Care by Format and Category: % Value 2015
Table 14 Forecast Sales of Home Care by Category: Value 2015-2020
Table 15 Forecast Sales of Home Care by Category: % Value Growth 2015-2020
Summary 1 Research Sources

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