Polishes in France

 Published On: Jan, 2017 |    No of Pages: 23 |  Published By: Euromonitor | Format: PDF
From a general perspective, there is less polishing activity among French consumers: demand for shoe polish was impeded by the casualisation of dress codes and a decreased need for shoe polish. The younger generation continues to opt for alternative, modern flooring requiring little or no floor polish; and, as lifestyles get busier, consumers are less concerned about polishing furniture or metal. Instead, households tend to prefer using alternatives for quicker care such as impregnated wipes, di

Polishes in France market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Floor Polish, Furniture Polish, Metal Polish, Shoe Polish.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Polishes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

POLISHES IN FRANCE

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Polishes by Category: Value 2011-2016
Table 2 Sales of Polishes by Category: % Value Growth 2011-2016
Table 3 NBO Company Shares of Polishes: % Value 2012-2016
Table 4 LBN Brand Shares of Polishes: % Value 2013-2016
Table 5 Forecast Sales of Polishes by Category: Value 2016-2021
Table 6 Forecast Sales of Polishes by Category: % Value Growth 2016-2021
Harris Sa/j Briochin in Home Care (france)
Strategic Direction
Key Facts
Summary 1 Harris SA/J Briochin: Key Facts
Summary 2 Harris SA/J Briochin: Operational Indicators
Competitive Positioning
Summary 3 Harris SA/J Briochin: Competitive Position 2016
Henkel France SA in Home Care (france)
Strategic Direction
Key Facts
Summary 4 Henkel France SA: Key Facts
Summary 5 Henkel France SA: Operational Indicators
Competitive Positioning
Summary 6 Henkel France SA: Competitive Position 2016
Unilever France SA in Home Care (france)
Strategic Direction
Key Facts
Summary 7 Unilever France SA: Key Facts
Summary 8 Unilever France SA: Operational Indicators
Competitive Positioning
Summary 9 Unilever France SA: Competitive Position 2016
Executive Summary
Home Care Value Remains Stable in 2016
Trade-off Between Innovation and Promotion Hots Up
Unilever and Henkel Battle for Overall Leadership in Gbo Terms
M-commerce and Home Delivery Add Momentum To Internet Retailing
Challenging Times Ahead for Home Care
Key Trends and Developments
Tightening Norms and Legislation Favour Green Alternatives in Smaller Categories
M-commerce and Home Delivery Bolster Internet Retailing
New Concentration/compaction Guidelines Ahead
Market Indicators
Table 7 Households 2011-2016
Market Data
Table 8 Sales of Home Care by Category: Value 2011-2016
Table 9 Sales of Home Care by Category: % Value Growth 2011-2016
Table 10 NBO Company Shares of Home Care: % Value 2012-2016
Table 11 LBN Brand Shares of Home Care: % Value 2013-2016
Table 12 Penetration of Private Label in Home Care by Category: % Value 2011-2016
Table 13 Distribution of Home Care by Format: % Value 2011-2016
Table 14 Distribution of Home Care by Format and Category: % Value 2016
Table 15 Forecast Sales of Home Care by Category: Value 2016-2021
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2016-2021
Definitions
Sources
Summary 10 Research Sources

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