Homeshopping in Vietnam

 Published On: Jan, 2017 |    No of Pages: 35 |  Published By: Euromonitor | Format: PDF
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After extremely high growth rates were seen in homeshopping in Vietnam during the early stages of the review period, which was due to the development of numerous TV shopping television in Vietnam, homeshopping saw a slowdown in sales growth in 2016 as many of the products sold through this channel were found to be fake and/or of low quality. Accordingly, due to misleading advertising and a general lack of clarity with regards to the origin of products, the reputation of TV shopping has gradually...

Euromonitor International's Homeshopping in Vietnam report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Apparel and Footwear through Homeshopping, Beauty and Personal Care Homeshopping, Consumer Appliances Homeshopping, Consumer Electronics Homeshopping, Consumer Healthcare Homeshopping, Food and Drink Homeshopping, Home Care Homeshopping, Home Improvement and Gardening Homeshopping, Housewares and Home Furnishings Homeshopping, Media Products Homeshopping, Other Homeshopping, Personal Accessories and Eyewear through Homeshopping, Pet Care Homeshopping, Traditional Toys and Games Homeshopping, Video Games Hardware Homeshopping.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Homeshopping market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

HOMESHOPPING IN VIETNAM

Headlines
Trends
Competitive Landscape
Prospects
Channel Data
Table 1 Homeshopping by Category: Value 2011-2016
Table 2 Homeshopping by Category: % Value Growth 2011-2016
Table 3 Homeshopping Forecasts by Category: Value 2016-2021
Table 4 Homeshopping Forecasts by Category: % Value Growth 2016-2021
Executive Summary
Vietnamese Retailing Industry Registers A Stable Performance in 2016
An Exciting Year for Mergers and Acquisitions
the Gap Between Grocery Retailers and Non-grocery Specialists Closes
International Players Constantly Gaining A Stronger Foothold in Retailing in Vietnam
Vietnamese Retailing Set To Continue Recording A Stable and Positive Performance
Key Trends and Developments
Foreign Investment Surge Fosters Competition
A Year of Mergers and Acquisitions
Digital Retailing Flourishes
Operating Environment
Informal Retailing
Opening Hours
Summary 1 Standard Opening Hours by Channel Type 2016
Physical Retail Landscape
Cash and Carry
Table 5 Cash and Carry Sales: Value 2011-2016
Seasonality
Payments and Delivery
Emerging Business Models
Market Indicators
Market Data
Table 6 Sales in Retailing by Store-based vs Non-Store: Value 2011-2016
Table 7 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2011-2016
Table 8 Sales in Store-based Retailing by Channel: Value 2011-2016
Table 9 Store-based Retailing Outlets by Channel: Units 2011-2016
Table 10 Sales in Store-based Retailing by Channel: % Value Growth 2011-2016
Table 11 Store-based Retailing Outlets by Channel: % Unit Growth 2011-2016
Table 12 Sales in Non-Store Retailing by Channel: Value 2011-2016
Table 13 Sales in Non-Store Retailing by Channel: % Value Growth 2011-2016
Table 14 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2011-2016
Table 15 Sales in Non-Grocery Specialists by Channel: Value 2011-2016
Table 16 Non-Grocery Specialists Outlets by Channel: Units 2011-2016
Table 17 Sales in Non-Grocery Specialists by Channel: % Value Growth 2011-2016
Table 18 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2011-2016
Table 19 Retailing GBO Company Shares: % Value 2012-2016
Table 20 Retailing GBN Brand Shares: % Value 2013-2016
Table 21 Store-based Retailing GBO Company Shares: % Value 2012-2016
Table 22 Store-based Retailing GBN Brand Shares: % Value 2013-2016
Table 23 Store-based Retailing LBN Brand Shares: Outlets 2013-2016
Table 24 Non-Store Retailing GBO Company Shares: % Value 2012-2016
Table 25 Non-Store Retailing GBN Brand Shares: % Value 2013-2016
Table 26 Non-Grocery Specialists GBO Company Shares: % Value 2012-2016
Table 27 Non-Grocery Specialists GBN Brand Shares: % Value 2013-2016
Table 28 Non-Grocery Specialists LBN Brand Shares: Outlets 2013-2016
Table 29 Non-Grocery Specialists LBN Brand Shares: Selling Space 2013-2016
Table 30 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2016-2021
Table 31 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2016-2021
Table 32 Forecast Sales in Store-based Retailing by Channel: Value 2016-2021
Table 33 Forecast Store-based Retailing Outlets by Channel: Units 2016-2021
Table 34 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2016-2021
Table 35 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2016-2021
Table 36 Forecast Sales in Non-Store Retailing by Channel: Value 2016-2021
Table 37 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2016-2021
Table 38 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2016-2021
Table 39 Forecast Sales in Non-Grocery Specialists by Channel: Value 2016-2021
Table 40 Forecast Non-Grocery Specialists Outlets by Channel: Units 2016-2021
Table 41 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2016-2021
Table 42 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2016-2021
Definitions
Sources
Summary 2 Research Sources

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