rue21, Inc.: Retailing - Company Profile & SWOT Analysis

 Published On: Jan, 2016 |    No of Pages: 14 |  Published By: Canadean | Format: PDF
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Summary

"rue21, Inc.: Retailing - Company Profile & SWOT Analysis" contains in depth information and data about the company and its operations. The profile contains a company overview, key facts, major products and services, SWOT analysis, business description, company history, recent developments, key employees as well as company locations and subsidiaries.

Key Findings

This report is a crucial resource for industry executives and anyone looking to access key information about "rue21, Inc."

The report utilizes a wide range of primary and secondary sources, which are analyzed and presented in a consistent and easily accessible format. Canadean strictly follows a standardized research methodology to ensure high levels of data quality and these characteristics guarantee a unique report.

Synopsis

rue21, Inc. (rue21) is a apparel and accessories retailer based in the US. The company principally retails apparels for boys and girls, which includes shirts, t-shirts, skirts, tops, tees, tanks, sweaters, denim, pants, dresses, jackets, hoodies, coats and shoes. Apart from the above products, rue21 offers various accessories such as belts, jewelry, handbags, wallets, hats, scarves and fragrances. The company markets its apparels and accessories through various brands such as rue21, rue21 etc!, tarea, Carbon Elements, ruebeaute!, rue+ PLUS SIZE, rueGuy, and ruebleu. Geographically, the company operates stores across the US. The company operates as a subsidiary of Apax Partners. rue21 is headquartered in Warrendale, Pennsylvania, the US.

• This business intelligence report presents the key company information, essential to understanding industry challenges and competitors.

• The SWOT analysis identifies the company’s strengths, weaknesses, opportunities for growth and threats. The key competitors are dissected alongside the larger challenges that the industry is facing.

• The company profile relays all current information about the business operations, including key employees, major products and services, company history, locations and subsidiaries alongside a supporting statement from the Chairman and Managing Director.

Reasons To Buy

• Quickly enhance your understanding of "rue21, Inc."

• Gain insight into the marketplace and a better understanding of internal and external factors which could impact the industry.

• Increase business/sales activities by understanding your competitors’ businesses better.

• Recognize potential partnerships and suppliers.

Key Highlights

rue21, Inc. (rue21) is a apparel and accessories retailer based in the US. The company principally retails apparels for boys and girls, which includes shirts, t-shirts, skirts, tops, tees, tanks, sweaters, denim, pants, dresses, jackets, hoodies, coats and shoes. Apart from the above products, rue21 offers various accessories such as belts, jewelry, handbags, wallets, hats, scarves and fragrances. The company markets its apparels and accessories through various brands such as rue21, rue21 etc!, tarea, Carbon Elements, ruebeaute!, rue+ PLUS SIZE, rueGuy, and ruebleu. Geographically, the company operates stores across the US. The company operates as a subsidiary of Apax Partners. rue21 is headquartered in Warrendale, Pennsylvania, the US.

Table of Contents

1 rue21, Inc.
2 rue21, Inc. - Key Employees
3 rue21, Inc. - Major Products and Services
4 rue21, Inc. - History
5 rue21, Inc. - Locations and Subsidiaries
5.1 rue21, Inc. - Head Office
6 rue21, Inc. - Business Analysis
6.1 rue21, Inc. - Company Overview
6.2 rue21, Inc. - Business Description
7 rue21, Inc. - SWOT Analysis
7.1 rue21, Inc. - SWOT Analysis - Overview
7.2 rue21, Inc. - Strengths
7.2.1 Strength - Wide Range of Branded Merchandise
7.2.2 Strength - Multiple Channels Selling
7.3 rue21, Inc. - Weaknesses
7.3.1 Weaknesses - Dependence on the US market
7.4 rue21, Inc. - Opportunities
7.4.1 Opportunities - Increase in Consumer Spending in the US
7.4.2 Opportunities - Expanding Retail Market in US
7.4.3 Opportunities - New Product Launch
7.5 rue21, Inc. - Threats
7.5.1 Threats - Increasing Manpower Costs
7.5.2 Threats - Expansion by Competitor
7.5.3 Threats - Changing Fashion Preferences
8 rue21, Inc. - Recent Developments
9 Appendix
9.1 Methodology
9.2 Disclaimer

List of Tables

Table 1: rue21, Inc. - Key Employees
Table 2: rue21, Inc. - Major Products and Services
Table 3: rue21, Inc. - History

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