Wound Care in Hungary

 Published On: Oct, 2016 |    No of Pages: 20 |  Published By: Euromonitor | Format: PDF
Wound care was uneventful in 2016 as no significant negative or positive changes influenced the category. Due to stable incomes, consumers could also spend on sophisticated brands, although aqua resistance remained as the most important consumer expectation toward wound care. As the category had already reached maturity, innovation was limited in 2016, with only designs of child-specific products changing to follow the latest film trends. Thus, current value sales of wound care increased by 3% i...

Wound Care in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: First Aid Kits, Gauze, Tape and Other Wound Care, Sticking Plasters/Adhesive Bandages.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Wound Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
WOUND CARE IN HUNGARY

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Wound Care by Category: Value 2011-2016
Table 2 Sales of Wound Care by Category: % Value Growth 2011-2016
Table 3 NBO Company Shares of Wound Care: % Value 2012-2016
Table 4 LBN Brand Shares of Wound Care: % Value 2013-2016
Table 5 Forecast Sales of Wound Care by Category: Value 2016-2021
Table 6 Forecast Sales of Wound Care by Category: % Value Growth 2016-2021
Executive Summary
Slower But Still Significant Growth for Consumer Health
Sports Nutrition Producers Expand in Vitamins and Dietary Supplements
Intensive Advertising Helps Growth
Dm-drogerie Markt Introduces New System of Selling OTC Drugs
Steady Growth Is Predicted for Consumer Health
Key Trends and Developments
Growth of Consumer Health Slows Down, But Remains Significant
Efsa Decisions Render Product Marketing More Difficult
Wide Cooperation Against False Vitamins and Dietary Supplements
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2011-2016
Table 8 Life Expectancy at Birth 2011-2016
Market Data
Table 9 Sales of Consumer Health by Category: Value 2011-2016
Table 10 Sales of Consumer Health by Category: % Value Growth 2011-2016
Table 11 NBO Company Shares of Consumer Health: % Value 2012-2016
Table 12 LBN Brand Shares of Consumer Health: % Value 2013-2016
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2011-2016
Table 14 Distribution of Consumer Health by Format: % Value 2011-2016
Table 15 Distribution of Consumer Health by Format and Category: % Value 2016
Table 16 Forecast Sales of Consumer Health by Category: Value 2016-2021
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2016-2021
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Summary 1 OTC: Switches 2014-2016
Sources
Summary 2 Research Sources
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