Luxury Writing Instruments and Stationery in Hong Kong, China

 Published On: Dec, 2016 |    No of Pages: 19 |  Published By: Euromonitor | Format: PDF
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Luxury writing instruments and stationery experienced a difficult year in 2016 as the category itself also belongs to durable luxury goods, making it more susceptible to declining sales as the economic environment deteriorates. Luxury writing instruments and stationery recorded static current value growth in 2016, the first year of the review period that the category did not record positive growth. The strong growth registered in the category during much of the review period was supported by pur...

Luxury Writing Instruments and Stationery in Hong Kong, China report offers a comprehensive guide to the size and shape of the Luxury Writing Instruments and Stationery market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Writing Instruments and Stationery retailing along with the development of consumersí shopping patterns. Forecasts to 2020 illustrate how the market is set to change

Product coverage: Luxury Stationery, Luxury Writing Instruments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Luxury Writing Instruments and Stationery market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

LUXURY WRITING INSTRUMENTS AND STATIONERY IN HONG KONG, CHINA

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Luxury Writing Instruments and Stationery by Category: Value 2011-2016
Table 2 Sales of Luxury Writing Instruments and Stationery by Category: % Value Growth 2011-2016
Table 3 NBO Company Shares of Luxury Writing Instruments and Stationery: % Value 2011-2015
Table 4 LBN Brand Shares of Luxury Writing Instruments and Stationery: % Value 2012-2015
Table 5 Distribution of Luxury Writing Instruments and Stationery by Format: % Value 2011-2016
Table 6 Forecast Sales of Luxury Writing Instruments and Stationery by Category: Value 2016-2021
Table 7 Forecast Sales of Luxury Writing Instruments and Stationery by Category: % Value Growth 2016-2021
Executive Summary
Luxury Goods Market Sees Weaker Growth During 2016
Consumers Become More Sensitive and Selective As Demand Matures
Luxury Brands Compete To Re-capture the Attention of Local Shoppers
Store-based Strategies and Digital Strategies Are Equally Important
Uncertainty Lingers About the Recovery of Luxury Goods Sales in Hong Kong
Key Trends and Developments
Luxury Sales Continue To Fall As Domestic Economy Sees Only Modest Improvement
Consumers Become More Demanding About Luxury Experience and Unique Offering
Luxury Brands Compete To Re-capture Domestic Market Share
Luxury Retailers Consolidate Online and Offline Presences To Connect With Consumers
Distribution
Summary 1 Select Luxury Shopping Centres: 2016
Summary 2 Select Luxury Department Stores: 2016
Market Data
Table 8 Sales of Luxury Goods by Category: Value 2011-2016
Table 9 Sales of Luxury Goods by Category: % Value Growth 2011-2016
Table 10 NBO Company Shares of Luxury Goods: % Value 2011-2015
Table 11 LBN Brand Shares of Luxury Goods: % Value 2012-2015
Table 12 Distribution of Luxury Goods by Format: % Value 2011-2016
Table 13 Distribution of Luxury Goods by Format and Category: % Value 2016
Table 14 Forecast Sales of Luxury Goods by Category: Value 2016-2021
Table 15 Forecast Sales of Luxury Goods by Category: % Value Growth 2016-2021
Definitions
Sources
Summary 3 Research Sources

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