Central Watson Co Ltd in Retailing (Thailand)

 Published On: Jan, 2017 |    No of Pages: 4 |  Published By: Euromonitor | Format: PDF
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Store expansion remains a key strategy for Central Watson, particularly in Bangkok and near tourist attractions. The company plans to expand by around 50-55 outlets each year over the forecast period. Private label is also one of its key strategies. The company plans to launch a new private label brand each year, for example in 2016 the company introduced over 200 private label SKUs to the market. Another key focus for Central Watson is online retailing. The company introduced an online...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Retailing market;
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* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Strategic Direction
Company Background
Digital Strategy
Summary 1 Central Watson Co Ltd: Share of Sales Generated by Internet Retailing 2014-2016
Private Label
Summary 2 Central Watson Co Ltd: Private Label Portfolio
Competitive Positioning
Summary 3 Central Watson Co Ltd: Competitive Position 2016

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