The 2016-2021 Outlook for Household Refrigerators and Combination Refrigerator-Freezers in India

 Published On: Sep, 2015 |    No of Pages: 358 |  Published By: Icon Group International, Inc | Format: PDF
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This econometric study covers the latent demand outlook for household refrigerators and combination refrigerator-freezers across the states, union territories and cities of India. Latent demand (in millions of U.S. dollars), or potential industry earnings (P.I.E.) estimates are given across over 5,100 cities in India. For each city in question, the percent share the city is of its state or union territory and of India as a whole is reported. These comparative benchmarks allow the reader to quickly gauge a city vis--vis others. This statistical approach can prove very useful to distribution and/or sales force strategies. Using econometric models which project fundamental economic dynamics within each state or union territory and city, latent demand estimates are created for household refrigerators and combination refrigerator-freezers. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales.

The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved. This study does not report actual sales data (which are simply unavailable, in a comparable or consistent manner in virtually all of the cities in India). This study gives, however, my estimates for the latent demand, or the P.I.E., for household refrigerators and combination refrigerator-freezers in India. It also shows how the P.I.E. is divided and concentrated across the cities and regional markets of India. For each state or union territory, I also show my estimates of how the P.I.E. grows over time. In order to make these estimates, a multi-stage methodology was employed that is often taught in courses on strategic planning at graduate schools of business.

Table Of Contents:

1 INTRODUCTION 9
1.1 Overview 9
1.2 What is Latent Demand and the P.I.E.? 9
1.3 The Methodology 10
1.3.1 Step 1. Product Definition and Data Collection 11
1.3.2 Step 2. Filtering and Smoothing 14
1.3.3 Step 3. Filling in Missing Values 14
1.3.4 Step 4. Varying Parameter, Non-linear Estimation 14
1.3.5 Step 5. Fixed-Parameter Linear Estimation 15
1.3.6 Step 6. Aggregation and Benchmarking 15
1.4 Frequently Asked Questions (FAQ) 15
1.4.1 Category Definition 15
1.4.2 Units 15
1.4.3 Methodology 17
2 SUMMARY OF FINDINGS 19
2.1 The Latent Demand in India 19
2.2 Top 100 Cities Sorted By Rank 22
2.3 Latent Demand by Year in India 24
3 ANDAMAN & NICOBAR ISLANDS 25
3.1 Latent Demand by Year - Andaman & Nicobar Islands 25
3.2 Cities Sorted by Rank - Andaman & Nicobar Islands 26
3.3 Cities Sorted By District - Andaman & Nicobar Islands 26
4 ANDHRA PRADESH 27
4.1 Latent Demand by Year - Andhra Pradesh 27
4.2 Cities Sorted by Rank - Andhra Pradesh 28
4.3 Cities Sorted By District - Andhra Pradesh 34
5 ARUNACHAL PRADESH 39
5.1 Latent Demand by Year - Arunachal Pradesh 39
5.2 Cities Sorted by Rank - Arunachal Pradesh 40
5.3 Cities Sorted By District - Arunachal Pradesh 42
6 ASSAM 43
6.1 Latent Demand by Year - Assam 43
6.2 Cities Sorted by Rank - Assam 44
6.3 Cities Sorted By District - Assam 48
7 BIHAR 51
7.1 Latent Demand by Year - Bihar 51
7.2 Cities Sorted by Rank - Bihar 52
7.3 Cities Sorted By District - Bihar 56
8 CHANDIGARH 59
8.1 Latent Demand by Year - Chandigarh 59
8.2 Cities Sorted by Rank - Chandigarh 60
8.3 Cities Sorted By District - Chandigarh 60
9 CHHATTISGARH 61
9.1 Latent Demand by Year - Chhattisgarh 61
9.2 Cities Sorted by Rank - Chhattisgarh 62
9.3 Cities Sorted By District - Chhattisgarh 66
10 DADRA & NAGAR HAVELI 69
10.1 Latent Demand by Year - Dadra & Nagar Haveli 69
10.2 Cities Sorted by Rank - Dadra & Nagar Haveli 70
10.3 Cities Sorted By District - Dadra & Nagar Haveli 70
11 DAMAN & DIU 71
11.1 Latent Demand by Year - Daman & Diu 71
11.2 Cities Sorted by Rank - Daman & Diu 72
11.3 Cities Sorted By District - Daman & Diu 72
12 DELHI 73
12.1 Latent Demand by Year - Delhi 73
12.2 Cities Sorted by Rank - Delhi 74
12.3 Cities Sorted By District - Delhi 77
13 GOA 79
13.1 Latent Demand by Year - Goa 79
13.2 Cities Sorted by Rank - Goa 80
13.3 Cities Sorted By District - Goa 82
14 GUJARAT 83
14.1 Latent Demand by Year - Gujarat 83
14.2 Cities Sorted by Rank - Gujarat 84
14.3 Cities Sorted By District - Gujarat 91
15 HARYANA 97
15.1 Latent Demand by Year - Haryana 97
15.2 Cities Sorted by Rank - Haryana 98
15.3 Cities Sorted By District - Haryana 102
16 HIMACHAL PRADESH 105
16.1 Latent Demand by Year - Himachal Pradesh 105
16.2 Cities Sorted by Rank - Himachal Pradesh 106
16.3 Cities Sorted By District - Himachal Pradesh 109
17 JAMMU & KASHMIR 111
17.1 Latent Demand by Year - Jammu & Kashmir 111
17.2 Cities Sorted by Rank - Jammu & Kashmir 112
17.3 Cities Sorted By District - Jammu & Kashmir 115
18 JHARKHAND 117
18.1 Latent Demand by Year - Jharkhand 117
18.2 Cities Sorted by Rank - Jharkhand 118
18.3 Cities Sorted By District - Jharkhand 123
19 KARNATAKA 127
19.1 Latent Demand by Year - Karnataka 127
19.2 Cities Sorted by Rank - Karnataka 128
19.3 Cities Sorted By District - Karnataka 136
20 KERALA 143
20.1 Latent Demand by Year - Kerala 143
20.2 Cities Sorted by Rank - Kerala 144
20.3 Cities Sorted By District - Kerala 149
21 LAKSHADWEEP 153
21.1 Latent Demand by Year - Lakshadweep 153
21.2 Cities Sorted by Rank - Lakshadweep 154
21.3 Cities Sorted By District - Lakshadweep 154
22 MADHYA PRADESH 155
22.1 Latent Demand by Year - Madhya Pradesh 155
22.2 Cities Sorted by Rank - Madhya Pradesh 156
22.3 Cities Sorted By District - Madhya Pradesh 167
23 MAHARASHTRA 177
23.1 Latent Demand by Year - Maharashtra 177
23.2 Cities Sorted by Rank - Maharashtra 178
23.3 Cities Sorted By District - Maharashtra 188
24 MANIPUR 197
24.1 Latent Demand by Year - Manipur 197
24.2 Cities Sorted by Rank - Manipur 198
24.3 Cities Sorted By District - Manipur 200
25 MEGHALAYA 201
25.1 Latent Demand by Year - Meghalaya 201
25.2 Cities Sorted by Rank - Meghalaya 202
25.3 Cities Sorted By District - Meghalaya 204
26 MIZORAM 205
26.1 Latent Demand by Year - Mizoram 205
26.2 Cities Sorted by Rank - Mizoram 206
26.3 Cities Sorted By District - Mizoram 208
27 NAGALAND 209
27.1 Latent Demand by Year - Nagaland 209
27.2 Cities Sorted by Rank - Nagaland 210
27.3 Cities Sorted By District - Nagaland 211
28 ORISSA 212
28.1 Latent Demand by Year - Orissa 212
28.2 Cities Sorted by Rank - Orissa 213
28.3 Cities Sorted By District - Orissa 218
29 PONDICHERRY 222
29.1 Latent Demand by Year - Pondicherry 222
29.2 Cities Sorted by Rank - Pondicherry 223
29.3 Cities Sorted By District - Pondicherry 223
30 PUNJAB 224
30.1 Latent Demand by Year - Punjab 224
30.2 Cities Sorted by Rank - Punjab 225
30.3 Cities Sorted By District - Punjab 230
31 RAJASTHAN 234
31.1 Latent Demand by Year - Rajasthan 234
31.2 Cities Sorted by Rank - Rajasthan 235
31.3 Cities Sorted By District - Rajasthan 242
32 SIKKIM 248
32.1 Latent Demand by Year - Sikkim 248
32.2 Cities Sorted by Rank - Sikkim 249
32.3 Cities Sorted By District - Sikkim 250
33 TAMIL NADU 251
33.1 Latent Demand by Year - Tamil Nadu 251
33.2 Cities Sorted by Rank - Tamil Nadu 252
33.3 Cities Sorted By District - Tamil Nadu 273
34 TRIPURA 293
34.1 Latent Demand by Year - Tripura 293
34.2 Cities Sorted by Rank - Tripura 294
34.3 Cities Sorted By District - Tripura 296
35 UTTAR PRADESH 297
35.1 Latent Demand by Year - Uttar Pradesh 297
35.2 Cities Sorted by Rank - Uttar Pradesh 298
35.3 Cities Sorted By District - Uttar Pradesh 315
36 UTTARAKHAND 331
36.1 Latent Demand by Year - Uttarakhand 331
36.2 Cities Sorted by Rank - Uttarakhand 332
36.3 Cities Sorted By District - Uttarakhand 335
37 WEST BENGAL 337
37.1 Latent Demand by Year - West Bengal 337
37.2 Cities Sorted by Rank - West Bengal 338
37.3 Cities Sorted By District - West Bengal 348
38 DISCLAIMERS, WARRANTEES, AND USER AGREEMENT PROVISIONS 357
38.1 Disclaimers & Safe Harbor 357
38.2 ICON Group International, Inc. User Agreement Provisions 358

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