Joyoung Co Ltd in Consumer Appliances (China)

 Published On: Jan, 2016 |    No of Pages: 3 |  Published By: Euromonitor | Format: PDF
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Joyoung Co Ltd will further invest heavily in its O2O strategy by enhancing the development of official accounts on social platforms including Weibo and WeChat. A variety of activities will be launched, such as new product experiences, family DIY events and cooking sessions to promote communication with customers. Such innovative marketing will effectively gather a large number of fans and also raise brand awareness.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Consumer Appliances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.



Strategic Direction
Key Facts
Summary 1 Joyoung Co Ltd: Key Facts
Summary 2 Joyoung Co Ltd: Operational Indicators
Summary 3 Joyoung Co Ltd: Production Statistics 2013-2015
Summary 4 Joyoung Co Ltd: Production Statistics 2015
Competitive Positioning
Summary 5 Joyoung Co Ltd: Competitive Position 2015

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