APAC E-cigarette and Vaporizer, Device and Aftermarket (Type, Distribution Channel, and Geography),Analysis and Forecast, 2016-2025)

 Published On: Jan, 2017 |    No of Pages: 109 |  Published By: BIS Research | Format: PDF
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Despite the presence of  large number of smokers in the region, the e-cigarette and vaporizer market in APAC is at a nascent stage, with a large percentage of the popular still oblivious of the product. Consortiums and associations are playing a crucial rule in increasing market penetration by promoting public education campaigns to highlight the benefits of vapor products for adult smokers and familiarize them with new products in the market and their advantages. The prominent consortiums discussed in this segment are Asian Vape Association (AVA), Fact Asia, Malaysia E-Vaporizer and Tobacco Alternatives Association (MEVTA), and Philippine E-cigarette Industry Association (PECIA) among others.

With a slack regulatory regime and deep seated smoking habit entrenched in majority of its population, APAC has massive potential to turn into the hub for e-cigarettes and related products. The report on the ‘APAC E-cigarette Device and Aftermarket’ is a meticulous compilation of the various facets of the e-cigarette and vaporizer industry. After a thorough analysis of the current trends, the market dynamic chapter includes the key push and pull forces prevailing in the APAC e-cigarette device and aftermarket. Owing to the dependency of the market growth on the legal and regulatory framework, the report at each step has considered the effect of laws (both implemented and anticipated) in terms of regulations and taxation in estimation and forecast of the market size. Moreover, the key consortiums and compliance influencing the e-cigarette and e-liquid market across the continent have also been included in the report.

The report involves a mix of 25+ companies chosen on the basis of their market developments, revenue generation and market share in the industry. The companies profiled in the report include Just Fog, Innokin, ITC, Kimree, First Union and Joyetech among others.

Key Questions answered in the report:
• How will the key market players leverage on key developments such as acquisitions, partnerships, and product launch among others?
• How will the intensity of competitive rivalry evolve through the forecast period?
• Which factors will be driving the market through the forecast period?
• What factors are currently challenging the APAC e-cigarette device and aftermarket and how can they be addressed through the forecast period?
• Which consortiums are active in the market?
• Which compliances and certifications are necessary to make a product acceptable among the users (especially the first time vapers)?
• What are the prevalent e-liquid types and what is the market size for each of them?
• How will the aftermarket (e-liquid, atomizers, and battery) grow in the next ten years?
• Who are the key players in the E-liquid e-cigarette market?
Executive Summary 9
1 Research Scope and Methodology 15
1.1 Scope of the Report 15
1.2 APAC E-cigarette and Vaporizer Market Research Methodology 15
1.2.1 Primary Data Sources 17
1.2.2 Secondary Data Sources 17
2 Market Dynamics 19
2.1 Market Drivers 19
2.1.1 High Smoking Population and Need for Tobacco Alternatives 19
2.1.2 Emergence of Vape Shops and Online Distribution Channels 21
2.1.3 Price Sensitivity And Long Term Cost Effectiveness 21
2.1.4 Product Innovation 22
2.2 Market Challenges 23
2.2.1 Fragmented Market and Stringent Regulatory Framework 23
2.2.1.1 Fragmented Market 23
2.2.1.2 Stringent Regulatory Framework 24
2.2.2 Increase in Counterfeit Products Volume 25
2.2.3 Unregulated Manufacturing in China 26
3 Competitive Insights 27
3.1 Key Strategies and Developments 27
3.1.1 Product Launch and Development 27
3.1.2 Mergers and Acquisitions 34
3.1.3 Partnership, Agreements, and Collaboration 35
3.1.4 Business Expansion 36
3.2 Industry Attractiveness 38
4 APAC E-cigarette Industry Key Consortiums and Alliances 43
4.1 Asian Vape Association (AVA) 43
4.2 Fact Asia 44
4.3 Malaysia E-Vaporizers and Tobacco Alternatives Association (MEVTA) 44
4.4 Tobacco Free Alternatives Association of India (TFFAI) 45
4.5 Philippine E-Cigarette Industry Association (PECIA) 45
5 APAC E-cigarette and Vaporizer Market Analysis and Forecast by Market Segment 47
5.1 Key Assumptions for Market Estimation and Forecast 47
5.2 Market Overview 49
5.3 APAC E-cigarette and Vaporizer Device Market 49
5.3.1 Disposable E-cigarettes 50
5.3.2 Rechargeable E-cigarettes 52
5.3.3 Vaporizers, Tanks and Mods (VTMs) 53
5.3.3.1 EGos and Tanks 53
5.3.3.2 Advanced Personal Vaporizers or Mods 54
5.3.3.3 Others 56
5.3.4 E-cigarette Device Testing 56
5.4 The APAC E-cigarette and Vaporizer Aftermarket (Components Market), Analysis and Forecast 58
5.4.1 E-Liquids 60
5.4.1.1 Pre-Filled E-Liquid 61
5.4.1.2 Bottled E-Liquid 62
5.4.2 Atomizers 63
5.4.3 Battery 65
5.4.4 Others 66
5.4.4.1 Cartomizers 66
5.4.4.2 Clearomizer 66
6 APAC E-cigarette and Vaporizer Market Analysis and Forecast, by Distribution Channel 67
6.1 Market Overview 67
6.2 Online Distribution Channel 68
6.3 Retail Distribution Channels 69
6.3.1 Convenience Stores (C-Stores) 70
6.3.2 Vape Shops 70
6.3.3 Others (Pharmacies, Drug Stores  and Gas Stations) 71
7 APAC E-Cigarette and Vaporizer Device & Aftermarket Analysis and Forecast by Key Countries 72
7.1 Market Overview 72
7.2 China 73
7.2.1 Malaysia 76
7.2.2 India 78
7.2.3 Japan 80
7.2.4 South Korea 82
7.2.5 Australia 83
7.2.6 Legal status of E-cigarettes in APAC, by country 84
8 Company Profile 86
8.1 Electronic Cigarette Just Fog Co., Ltd. 86
8.1.1 Company Overview 86
8.2 Shenzhen FirstUnion Technology Co., Ltd. 87
8.2.1 Company Overview 87
8.2.2 Financials 88
8.3 Innokin Technology Co., Ltd. 89
8.3.1 Company Overview 89
8.3.2 Financials 90
8.4 ITC Limited 91
8.4.1 Company Overview 91
8.4.2 Financials 92
8.4.2.1 Financial Summary 92
8.5 Joyetech 93
8.5.1 Company Overview 93
8.6 Kanger Technology Co., LTD. 94
8.6.1 Company Overview 94
8.7 Kimree, INC 95
8.7.1 Kimree, INC Summary 95
8.7.2 Financials 97
8.7.2.1 Financial Summary 98
8.8 L-Rider Technology Co. Ltd. 99
8.8.1 Company Overview 99
8.9 Mistlife 100
8.9.1 Company Overview 100
8.10 Shenzhen Smoore Technology Co., Ltd. 101
8.10.1 Company Overview 101
8.11 Smokefree 102
8.11.1 Company Overview 102
8.12 Timiya Technology Co., Ltd 103
8.12.1 Company Overview 103
8.12.2 Financials 104
8.13 Top Q 105
8.13.1 Company Overview 105
8.14 Samurai Vapors Co. Ltd. 106
8.14.1 Company Overview 106
8.15 Huizhou Hangboo Biotech Co., Ltd. 107
8.15.1 Company Overview 107
8.16 Hangsen 108
8.16.1 Company Overview 108

List of Tables

Table 2.1 APAC E-cigarette and Vaporizer Market Drivers: Impact Analysis 19
Table 2.2 APAC E-cigarette and Vaporizer Market Challenges: Impact Analysis 23
Table 3.1 Key Product Launch and Developments 28
Table 3.2 Key Mergers and Acquisitions 34
Table 3.3 Key Partnership, Agreements, and Collaborations 36
Table 3.4 Key Business Expansion Activities 37
Table 5.1 APAC E-cigarette and Vaporizer Market Value by Segment, 2015-2025 49
Table 5.2 Global E-cigarette Device Market, by Product Type, 2015-2022 50
Table 5.3 Top Rated Disposable E-cigarette Brand with Price 51
Table 5.4 Top Rated Rechargeable E-cigarette Brand with Price 52
Table 5.5 Personal Vaporizer Brands with Prices 55
Table 5.6 E-hookah, E-cigar and E-pipe Brands and Prices 56
Table 5.7 APAC E-cigarette And Vaporizer Market Value by Components, 2015-2025 59
Table 5.8 APAC E-liquid Market by Type, 2015-2025 61
Table 6.1 The APAC E-cigarette And Vaporizer Market by Distribution Channels, 2015-2025 67
Table 6.2 The APAC E-cigarette and Vaporizer Market by Retail Distribution Channels, 2015-2025 70
Table 7.1 APAC E-cigarette and Vaporizer Device and Aftermarket Value by Key Countries, 2015-2025 72
Table 7.2 China E-cigarette and Vaporizer Market by Segment, 2015–2025 76
Table 7.3 Malaysia E-cigarette and Vaporizer Market by Segment, 2015-2025 78
Table 7.4 India E-cigarette and Vaporizer Market by Segment, 2015-2025 79
Table 7.5 Japan E-cigarette and Vaporizer Market by Segment, 2015-2025 81
Table 8.1 Revenue Split (%) by Geography (2015) 88
Table 8.2 Revenue Split (%) by Geography (2015) 90
Table 8.3 Revenue Split (%) by Geography (2015) 97
Table 8.4 Revenue Split (%) by Geography (2015) 104

List of Figures

Figure 1 APAC E-Cigarette Market Share by Country (%), 2015 And 2025 11
Figure 2 APAC E-Cigarette Market Share, by Type (%), 2015 And 2025 12
Figure 3 APAC E-Cigarette Aftermarket Share, by Components (%), 2015 And 2025 13
Figure 1.1 Scope of the Report 15
Figure 1.2 Bottom Up Approach for Market Estimation 16
Figure 3.1 Porter’s Five Forces Analysis for the APAC E-cigarette Industry 38
Figure 5.1 Advantages and Disadvantages of Disposable E-cigarettes 51
Figure 5.2 Advantages and Disadvantages of Rechargeable E-cigarettes 53
Figure 5.3 Advantages and Disadvantages of E-Gos and Tanks 54
Figure 5.4 Advantages and Disadvantages of Personal Vaporizers and Mods 55
Figure 5.5 Segmentation of APAC E-cigarette After-Market by Components 58
Figure 5.6 Basic Components of E-cigarette 59
Figure 5.7 Advantages and Disadvantages of Pre-Filled E-Liquid 62
Figure 5.8 Advantages and Disadvantages of Bottled E-Liquid 63
Figure 5.9 Growth of the APAC E-cigarette Atomizer Market 64
Figure 5.10 The APAC E-Cigarette Battery Market, 2015-2025 65
Figure 6.1 Advantages of Online Distribution Channel 68
Figure 6.2 Advantages of Retail Distribution Channel 69
Figure 7.1 Summarizing the E-cigarette Market in China 74
Figure 7.2 Regulations under the National Tobacco Control Law (China) 75
Figure 7.3 Impact of Regulations and Laws on the Sale of E-cigarettes 83
Figure 7.4 Commercial Importation and Retail Sale of Non-nicotine E-cigarettes 84
Figure 8.1 ITC Limited: Overall Financials ($Millions) 2013-2015 92
Figure 8.2 Kimree,Inc: Overall Financials ($Million); 2012-2014 97

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