Romania Hypermarche SA in Retailing (Romania)

 Published On: Jan, 2016 |    No of Pages: 4 |  Published By: Euromonitor | Format: PDF
Romania Hypermarche is likely to return to slow expansion in its Cora store network in the forecast period, thus capitalising on the growing popularity of hypermarkets. The company is expected to focus on large outlets in major cities, with these offering a wide range of services and extensive private label ranges. Price competition and online marketing are expected to be key elements of the company's strategy in the forecast period, with the company increasingly using social media sites such...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Retailing market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.



Strategic Direction
Company Background
Digital Strategy
Summary 1 Romania Hypermarche SA: Share of Sales Generated by Internet Retailing 2013-2015
Private Label
Summary 2 Romania Hypermarche SA: Private Label Portfolio
Competitive Positioning
Summary 3 Romania Hypermarche SA: Competitive Position 2015

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