Sportmaster Group in Retailing (Russia)

 Published On: Jan, 2016 |    No of Pages: 3 |  Published By: Euromonitor | Format: PDF
In 2014 Sportmaster Group announced ambitious plans for expansion, planning to open twice as many outlets in 2015 as in 2014. However, the economic downturn forced the retailer to revise its initial goals, and the company aims to open 30 Sportmaster sports goods stores and 50 OíStin apparel and footwear stores by 2020. The companyís main goals involve satisfying the requirements of its customers and constantly expanding its outlet network, whilst it is also expected to begin offering a wider...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Retailing market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.



Strategic Direction
Company Background
Digital Strategy
Summary 1 Sportmaster Group: Share of Sales Generated by Internet Retailing 2013-2015
Chart 1 Sportmaster Group: Sportmaster, Sports Goods Stores in Saint Petersburg (exterior view)
Chart 2 Sportmaster Group: Sportmaster, Sports Goods Stores in Saint Petersburg (interior view)
Private Label
Competitive Positioning
Summary 2 Sportmaster Group: Competitive Position 2015

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