Jeans in Hungary

 Published On: Mar, 2017 |    No of Pages: 26 |  Published By: Euromonitor | Format: PDF
In Hungary, jeans have always been a popular and fashionable item with renewed trends and styles each year in order to maintain consumer interest. Products within this category are worn by every age group of men and women, as well as by children. Jeans recorded growth in 2016, in both volume terms and current terms, which was a similar performance to previous years due to a wide selection of jeans offered in different types of stores in a range of prices, from economy to premium. In 2016, jeans

Jeans in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Economy Jeans, Premium Jeans, Standard Jeans, Super Premium Jeans.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Jeans market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

JEANS IN HUNGARY

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Jeans: Volume 2011-2016
Table 2 Sales of Jeans: Value 2011-2016
Table 3 Sales of Jeans: % Volume Growth 2011-2016
Table 4 Sales of Jeans: % Value Growth 2011-2016
Table 5 Sales of Men's Jeans: Volume 2011-2016
Table 6 Sales of Men's Jeans: Value 2011-2016
Table 7 Sales of Men's Jeans: % Volume Growth 2011-2016
Table 8 Sales of Men's Jeans: % Value Growth 2011-2016
Table 9 Sales of Women's Jeans: Volume 2011-2016
Table 10 Sales of Women's Jeans: Value 2011-2016
Table 11 Sales of Women's Jeans: % Volume Growth 2011-2016
Table 12 Sales of Women's Jeans: % Value Growth 2011-2016
Table 13 NBO Company Shares of Jeans: % Value 2012-2016
Table 14 LBN Brand Shares of Jeans: % Value 2013-2016
Table 15 Forecast Sales of Jeans: Volume 2016-2021
Table 16 Forecast Sales of Jeans: Value 2016-2021
Table 17 Forecast Sales of Jeans: % Volume Growth 2016-2021
Table 18 Forecast Sales of Jeans: % Value Growth 2016-2021
Table 19 Forecast Sales of Men's Jeans: Volume 2016-2021
Table 20 Forecast Sales of Men's Jeans: Value 2016-2021
Table 21 Forecast Sales of Men's Jeans: % Volume Growth 2016-2021
Table 22 Forecast Sales of Men's Jeans: % Value Growth 2016-2021
Table 23 Forecast Sales of Women's Jeans: Volume 2016-2021
Table 24 Forecast Sales of Women's Jeans: Value 2016-2021
Table 25 Forecast Sales of Women's Jeans: % Volume Growth 2016-2021
Table 26 Forecast Sales of Women's Jeans: % Value Growth 2016-2021
H&m Hennes & Mauritz Kft in Apparel and Footwear (hungary)
Strategic Direction
Key Facts
Summary 1 H&M Hennes & Mauritz Kft: Key Facts
Summary 2 H&M Hennes & Mauritz Kft: Operational Indicators
Retail Operations
Summary 3 H&M Hennes & Mauritz Kft: Retail Operational Indicators
Internet Strategy
Competitive Positioning
Summary 4 H&M Hennes & Mauritz Kft: Competitive Position 2016
Tesco-globál Áruházak Zrt in Apparel and Footwear (hungary)
Strategic Direction
Key Facts
Summary 5 Tesco-Global Áruházak Zrt: Key Facts
Summary 6 Tesco-Global Áruházak Zrt: Operational Indicators
Retail Operations
Summary 7 Tesco-Global Áruházak Zrt: Retail Operational Indicators
Internet Strategy
Competitive Positioning
Summary 8 Tesco-Global Áruházak Zrt: Competitive Position 2016
Executive Summary
Sales Continue To Rise, Although at A Slower Pace
Social Changes Lead To Polarisation
Fragmented Category With Strong Competition Hinders Growth
Internet Retailing Remains One of the Fastest Growing Channels
Apparel and Footwear May Record Further Expansion Over the Forecast Period
Key Trends and Developments
Health Consciousness and Environmental Issues Affect Apparel and Footwear
Advertising Is A Key Marketing Tool in Hungary in 2016
Private Label Remains Popular But May Face Challenges in the Future
Market Data
Table 27 Sales of Apparel and Footwear by Category: Volume 2011-2016
Table 28 Sales of Apparel and Footwear by Category: Value 2011-2016
Table 29 Sales of Apparel and Footwear by Category: % Volume Growth 2011-2016
Table 30 Sales of Apparel and Footwear by Category: % Value Growth 2011-2016
Table 31 NBO Company Shares of Apparel and Footwear: % Value 2012-2016
Table 32 LBN Brand Shares of Apparel and Footwear: % Value 2013-2016
Table 33 Distribution of Apparel and Footwear by Format: % Value 2011-2016
Table 34 Distribution of Apparel and Footwear by Format and Category: % Value 2016
Table 35 Forecast Sales of Apparel and Footwear by Category: Volume 2016-2021
Table 36 Forecast Sales of Apparel and Footwear by Category: Value 2016-2021
Table 37 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2016-2021
Table 38 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2016-2021
Definitions
Other Terminology:
Sources
Summary 9 Research Sources

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