Sportswear in the Philippines

 Published On: Sep, 2015 |    No of Pages: 20 |  Published By: Euromonitor | Format: PDF
Sportswear was the most vibrant category in Philippines apparel and footwear in 2014. Sustaining its momentum, it continued to report double digit value growth in 2014. Sales of sports apparel and footwear reached PHP12.8 billion, representing 11% value growth from the previous year. This performance was driven by consumersí better appreciation of these products as well as the growing perception that sportswear was trendy and fashionable.

Euromonitor International's Sportswear in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Sports Apparel, Sports Footwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sportswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

SPORTSWEAR IN THE PHILIPPINES

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Sportswear: Value 2009-2014
Table 2 Sales of Sportswear: % Value Growth 2009-2014
Table 3 NBO Company Shares of Sportswear: % Value 2010-2014
Table 4 LBN Brand Shares of Sportswear: % Value 2011-2014
Table 5 Distribution of Sportswear by Format: % Value 2009-2014
Table 6 Forecast Sales of Sportswear: Value 2014-2019
Table 7 Forecast Sales of Sportswear: % Value Growth 2014-2019
Nike Philippines Inc in Apparel and Footwear (philippines)
Strategic Direction
Key Facts
Summary 1 Nike Philippines Inc: Key Facts
Competitive Positioning
Summary 2 Nike Philippines Inc: Competitive Position 2014
Retail Operations
Summary 3 Nike Philippines Inc: Retail Operational Indicators
Internet Strategy
Chart 1 Nike Philippines Inc: Nike in Quezon City
Executive Summary
Apparel and Footwear Remains Upbeat
More International Players Enter the Local Market
Suyen Corp Leads in 2014
Internet Purchases Remain Low But Are Growing Rapidly
Apparel and Footwear Will Maintain Its Momentum in the Forecast Period
Key Trends and Developments
Local Market Welcomes Entry of International Labels
Internet Retailing Is the Fastest-growing Distribution Channel
Premiumisation Through Collaboration Is A Prominent Strategy in 2014
Market Data
Table 8 Sales of Apparel and Footwear by Category: Volume 2009-2014
Table 9 Sales of Apparel and Footwear by Category: Value 2009-2014
Table 10 Sales of Apparel and Footwear by Category: % Volume Growth 2009-2014
Table 11 Sales of Apparel and Footwear by Category: % Value Growth 2009-2014
Table 12 NBO Company Shares of Apparel and Footwear: % Value 2010-2014
Table 13 LBN Brand Shares of Apparel and Footwear: % Value 2011-2014
Table 14 Distribution of Apparel and Footwear by Format: % Value 2009-2014
Table 15 Distribution of Apparel and Footwear by Format and Category: % Value 2014
Table 16 Forecast Sales of Apparel and Footwear by Category: Volume 2014-2019
Table 17 Forecast Sales of Apparel and Footwear by Category: Value 2014-2019
Table 18 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2014-2019
Table 19 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2014-2019
Definitions
Sources
Summary 4 Research Sources

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