The 2016-2021 Outlook for Women's and Girls' Skirts Made from Purchased Fabrics in the United States

 Published On: Sep, 2015 |    No of Pages: 780 |  Published By: Icon Group International, Inc | Format: PDF
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This econometric study covers the latent demand outlook for women's and girls' skirts made from purchased fabrics across the states and cities of the United States. Latent demand (in millions of U.S. dollars), or potential industry earnings (P.I.E.) estimates are given across some 12,700 cities in the United States. For each city in question, the percent share the city is of its state and of the United States is reported. These comparative benchmarks allow the reader to quickly gauge a city vis--vis others. This statistical approach can prove very useful to distribution and/or sales force strategies. Using econometric models which project fundamental economic dynamics within each state and city, latent demand estimates are created for women's and girls' skirts made from purchased fabrics. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales.

The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved. This study does not report actual sales data (which are simply unavailable, in a comparable or consistent manner in virtually all of the cities in the United States). This study gives, however, my estimates for the latent demand, or the P.I.E., for women's and girls' skirts made from purchased fabrics in the United States. It also shows how the P.I.E. is divided and concentrated across the cities and regional markets of the United States. For each state, I also show my estimates of how the P.I.E. grows over time. In order to make these estimates, a multi-stage methodology was employed that is often taught in courses on strategic planning at graduate schools of business.

Table Of Contents:

1 INTRODUCTION 9
1.1 Overview 9
1.2 What is Latent Demand and the P.I.E.? 9
1.3 The Methodology 10
1.3.1 Step 1. Product Definition and Data Collection 11
1.3.2 Step 2. Filtering and Smoothing 12
1.3.3 Step 3. Filling in Missing Values 12
1.3.4 Step 4. Varying Parameter, Non-linear Estimation 13
1.3.5 Step 5. Fixed-Parameter Linear Estimation 13
1.3.6 Step 6. Aggregation and Benchmarking 13
1.4 Frequently Asked Questions (FAQ) 14
1.4.1 Category Definition 14
1.4.2 Units 14
1.4.3 Methodology 15
2 SUMMARY OF FINDINGS 17
2.1 Latent Demand in The US 17
3 FAR WEST 19
3.1 Executive Summary 19
3.2 Latent Demand by Year - Alaska 21
3.3 Cities Sorted by Rank - Alaska 22
3.4 Cities Sorted by Zipcode - Alaska 25
3.5 Latent Demand by Year - California 27
3.6 Cities Sorted by Rank - California 28
3.7 Cities Sorted by Zipcode - California 50
3.8 Latent Demand by Year - Hawaii 71
3.9 Cities Sorted by Rank - Hawaii 72
3.10 Cities Sorted by Zipcode - Hawaii 76
3.11 Latent Demand by Year - Nevada 79
3.12 Cities Sorted by Rank - Nevada 80
3.13 Cities Sorted by Zipcode - Nevada 83
3.14 Latent Demand by Year - Oregon 85
3.15 Cities Sorted by Rank - Oregon 86
3.16 Cities Sorted by Zipcode - Oregon 91
3.17 Latent Demand by Year - Washington 95
3.18 Cities Sorted by Rank - Washington 96
3.19 Cities Sorted by Zipcode - Washington 105
4 GREAT LAKES 113
4.1 Executive Summary 113
4.2 Latent Demand by Year - Illinois 114
4.3 Cities Sorted by Rank - Illinois 115
4.4 Cities Sorted by Zipcode - Illinois 130
4.5 Latent Demand by Year - Indiana 144
4.6 Cities Sorted by Rank - Indiana 145
4.7 Cities Sorted by Zipcode - Indiana 153
4.8 Latent Demand by Year - Michigan 160
4.9 Cities Sorted by Rank - Michigan 161
4.10 Cities Sorted by Zipcode - Michigan 171
4.11 Latent Demand by Year - Ohio 180
4.12 Cities Sorted by Rank - Ohio 181
4.13 Cities Sorted by Zipcode - Ohio 195
4.14 Latent Demand by Year - Wisconsin 208
4.15 Cities Sorted by Rank - Wisconsin 209
4.16 Cities Sorted by Zipcode - Wisconsin 220
5 MID-ATLANTIC 230
5.1 Executive Summary 230
5.2 Latent Demand by Year - Delaware 232
5.3 Cities Sorted by Rank - Delaware 233
5.4 Cities Sorted by Zipcode - Delaware 235
5.5 Latent Demand by Year - District of Columbia 236
5.6 Cities Sorted by Rank - District of Columbia 237
5.7 Cities Sorted by Zipcode - District of Columbia 237
5.8 Latent Demand by Year - Maryland 238
5.9 Cities Sorted by Rank - Maryland 239
5.10 Cities Sorted by Zipcode - Maryland 247
5.11 Latent Demand by Year - New Jersey 254
5.12 Cities Sorted by Rank - New Jersey 255
5.13 Cities Sorted by Zipcode - New Jersey 266
5.14 Latent Demand by Year - New York 276
5.15 Cities Sorted by Rank - New York 277
5.16 Cities Sorted by Zipcode - New York 303
5.17 Latent Demand by Year - Pennsylvania 328
5.18 Cities Sorted by Rank - Pennsylvania 329
5.19 Cities Sorted by Zipcode - Pennsylvania 347
6 NEW ENGLAND 364
6.1 Executive Summary 364
6.2 Latent Demand by Year - Connecticut 366
6.3 Cities Sorted by Rank - Connecticut 367
6.4 Cities Sorted by Zipcode - Connecticut 373
6.5 Latent Demand by Year - Maine 378
6.6 Cities Sorted by Rank - Maine 379
6.7 Cities Sorted by Zipcode - Maine 385
6.8 Latent Demand by Year - Massachusetts 391
6.9 Cities Sorted by Rank - Massachusetts 392
6.10 Cities Sorted by Zipcode - Massachusetts 402
6.11 Latent Demand by Year - New Hampshire 411
6.12 Cities Sorted by Rank - New Hampshire 412
6.13 Cities Sorted by Zipcode - New Hampshire 417
6.14 Latent Demand by Year - Rhode Island 421
6.15 Cities Sorted by Rank - Rhode Island 422
6.16 Cities Sorted by Zipcode - Rhode Island 425
6.17 Latent Demand by Year - Vermont 427
6.18 Cities Sorted by Rank - Vermont 428
6.19 Cities Sorted by Zipcode - Vermont 432
7 PLAINS 435
7.1 Executive Summary 435
7.2 Latent Demand by Year - Iowa 437
7.3 Cities Sorted by Rank - Iowa 438
7.4 Cities Sorted by Zipcode - Iowa 444
7.5 Latent Demand by Year - Kansas 449
7.6 Cities Sorted by Rank - Kansas 450
7.7 Cities Sorted by Zipcode - Kansas 455
7.8 Latent Demand by Year - Minnesota 459
7.9 Cities Sorted by Rank - Minnesota 460
7.10 Cities Sorted by Zipcode - Minnesota 468
7.11 Latent Demand by Year - Missouri 475
7.12 Cities Sorted by Rank - Missouri 476
7.13 Cities Sorted by Zipcode - Missouri 484
7.14 Latent Demand by Year - Nebraska 491
7.15 Cities Sorted by Rank - Nebraska 492
7.16 Cities Sorted by Zipcode - Nebraska 495
7.17 Latent Demand by Year - North Dakota 497
7.18 Cities Sorted by Rank - North Dakota 498
7.19 Cities Sorted by Zipcode - North Dakota 500
7.20 Latent Demand by Year - South Dakota 501
7.21 Cities Sorted by Rank - South Dakota 502
7.22 Cities Sorted by Zipcode - South Dakota 504
8 ROCKIES 505
8.1 Executive Summary 505
8.2 Latent Demand by Year - Colorado 506
8.3 Cities Sorted by Rank - Colorado 507
8.4 Cities Sorted by Zipcode - Colorado 513
8.5 Latent Demand by Year - Idaho 518
8.6 Cities Sorted by Rank - Idaho 519
8.7 Cities Sorted by Zipcode - Idaho 522
8.8 Latent Demand by Year - Montana 524
8.9 Cities Sorted by Rank - Montana 525
8.10 Cities Sorted by Zipcode - Montana 528
8.11 Latent Demand by Year - Utah 530
8.12 Cities Sorted by Rank - Utah 531
8.13 Cities Sorted by Zipcode - Utah 536
8.14 Latent Demand by Year - Wyoming 540
8.15 Cities Sorted by Rank - Wyoming 541
8.16 Cities Sorted by Zipcode - Wyoming 543
9 SOUTHEAST 544
9.1 Executive Summary 544
9.2 Latent Demand by Year - Alabama 546
9.3 Cities Sorted by Rank - Alabama 547
9.4 Cities Sorted by Zipcode - Alabama 554
9.5 Latent Demand by Year - Arkansas 560
9.6 Cities Sorted by Rank - Arkansas 561
9.7 Cities Sorted by Zipcode - Arkansas 566
9.8 Latent Demand by Year - Florida 570
9.9 Cities Sorted by Rank - Florida 571
9.10 Cities Sorted by Zipcode - Florida 588
9.11 Latent Demand by Year - Georgia 604
9.12 Cities Sorted by Rank - Georgia 605
9.13 Cities Sorted by Zipcode - Georgia 613
9.14 Latent Demand by Year - Kentucky 620
9.15 Cities Sorted by Rank - Kentucky 621
9.16 Cities Sorted by Zipcode - Kentucky 627
9.17 Latent Demand by Year - Louisiana 632
9.18 Cities Sorted by Rank - Louisiana 633
9.19 Cities Sorted by Zipcode - Louisiana 639
9.20 Latent Demand by Year - Mississippi 644
9.21 Cities Sorted by Rank - Mississippi 645
9.22 Cities Sorted by Zipcode - Mississippi 649
9.23 Latent Demand by Year - North Carolina 652
9.24 Cities Sorted by Rank - North Carolina 653
9.25 Cities Sorted by Zipcode - North Carolina 662
9.26 Latent Demand by Year - South Carolina 670
9.27 Cities Sorted by Rank - South Carolina 671
9.28 Cities Sorted by Zipcode - South Carolina 677
9.29 Latent Demand by Year - Tennessee 682
9.30 Cities Sorted by Rank - Tennessee 683
9.31 Cities Sorted by Zipcode - Tennessee 690
9.32 Latent Demand by Year - Virginia 696
9.33 Cities Sorted by Rank - Virginia 697
9.34 Cities Sorted by Zipcode - Virginia 703
9.35 Latent Demand by Year - West Virginia 708
9.36 Cities Sorted by Rank - West Virginia 709
9.37 Cities Sorted by Zipcode - West Virginia 712
10 SOUTHWEST 714
10.1 Executive Summary 714
10.2 Latent Demand by Year - Arizona 715
10.3 Cities Sorted by Rank - Arizona 716
10.4 Cities Sorted by Zipcode - Arizona 721
10.5 Latent Demand by Year - New Mexico 725
10.6 Cities Sorted by Rank - New Mexico 726
10.7 Cities Sorted by Zipcode - New Mexico 729
10.8 Latent Demand by Year - Oklahoma 731
10.9 Cities Sorted by Rank - Oklahoma 732
10.10 Cities Sorted by Zipcode - Oklahoma 737
10.11 Latent Demand by Year - Texas 741
10.12 Cities Sorted by Rank - Texas 742
10.13 Cities Sorted by Zipcode - Texas 761
11 DISCLAIMERS, WARRANTEES, AND USER AGREEMENT PROVISIONS 779
11.1 Disclaimers & Safe Harbor 779
11.2 ICON Group International, Inc. User Agreement Provisions 780

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