The 2016-2021 Outlook for Women's, Misses', Juniors', and Girls' Underwear in the United States

 Published On: Sep, 2015 |    No of Pages: 765 |  Published By: Icon Group International, Inc | Format: PDF
Request Free Sample

This econometric study covers the latent demand outlook for women's, misses', juniors', and girls' underwear across the states and cities of the United States. Latent demand (in millions of U.S. dollars), or potential industry earnings (P.I.E.) estimates are given across some 12,700 cities in the United States. For each city in question, the percent share the city is of itís state and of the United States is reported. These comparative benchmarks allow the reader to quickly gauge a city vis-ŗ-vis others. This statistical approach can prove very useful to distribution and/or sales force strategies. Using econometric models which project fundamental economic dynamics within each state and city, latent demand estimates are created for women's, misses', juniors', and girls' underwear. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales.

The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved. This study does not report actual sales data (which are simply unavailable, in a comparable or consistent manner in virtually all of the cities in the United States). This study gives, however, my estimates for the latent demand, or the P.I.E., for women's, misses', juniors', and girls' underwear in the United States. It also shows how the P.I.E. is divided and concentrated across the cities and regional markets of the United States. For each state, I also show my estimates of how the P.I.E. grows over time. In order to make these estimates, a multi-stage methodology was employed that is often taught in courses on strategic planning at graduate schools of business.

Table Of Contents:

1 INTRODUCTION 9
1.1 Overview 9
1.2 What is Latent Demand and the P.I.E.? 9
1.3 The Methodology 10
1.3.1 Step 1. Product Definition and Data Collection 11
1.3.2 Step 2. Filtering and Smoothing 13
1.3.3 Step 3. Filling in Missing Values 13
1.3.4 Step 4. Varying Parameter, Non-linear Estimation 13
1.3.5 Step 5. Fixed-Parameter Linear Estimation 14
1.3.6 Step 6. Aggregation and Benchmarking 14
1.4 Frequently Asked Questions (FAQ) 14
1.4.1 Category Definition 14
1.4.2 Units 15
1.4.3 Methodology 16
2 SUMMARY OF FINDINGS 18
2.1 Latent Demand in The US 18
3 FAR WEST 20
3.1 Executive Summary 20
3.2 Latent Demand by Year - Alaska 21
3.3 Cities Sorted by Rank - Alaska 22
3.4 Cities Sorted by Zipcode - Alaska 25
3.5 Latent Demand by Year - California 27
3.6 Cities Sorted by Rank - California 28
3.7 Cities Sorted by Zipcode - California 49
3.8 Latent Demand by Year - Hawaii 69
3.9 Cities Sorted by Rank - Hawaii 70
3.10 Cities Sorted by Zipcode - Hawaii 74
3.11 Latent Demand by Year - Nevada 77
3.12 Cities Sorted by Rank - Nevada 78
3.13 Cities Sorted by Zipcode - Nevada 81
3.14 Latent Demand by Year - Oregon 83
3.15 Cities Sorted by Rank - Oregon 84
3.16 Cities Sorted by Zipcode - Oregon 89
3.17 Latent Demand by Year - Washington 93
3.18 Cities Sorted by Rank - Washington 94
3.19 Cities Sorted by Zipcode - Washington 103
4 GREAT LAKES 111
4.1 Executive Summary 111
4.2 Latent Demand by Year - Illinois 112
4.3 Cities Sorted by Rank - Illinois 113
4.4 Cities Sorted by Zipcode - Illinois 128
4.5 Latent Demand by Year - Indiana 142
4.6 Cities Sorted by Rank - Indiana 143
4.7 Cities Sorted by Zipcode - Indiana 151
4.8 Latent Demand by Year - Michigan 158
4.9 Cities Sorted by Rank - Michigan 159
4.10 Cities Sorted by Zipcode - Michigan 169
4.11 Latent Demand by Year - Ohio 178
4.12 Cities Sorted by Rank - Ohio 179
4.13 Cities Sorted by Zipcode - Ohio 193
4.14 Latent Demand by Year - Wisconsin 206
4.15 Cities Sorted by Rank - Wisconsin 207
4.16 Cities Sorted by Zipcode - Wisconsin 218
5 MID-ATLANTIC 228
5.1 Executive Summary 228
5.2 Latent Demand by Year - Delaware 229
5.3 Cities Sorted by Rank - Delaware 230
5.4 Cities Sorted by Zipcode - Delaware 232
5.5 Latent Demand by Year - District of Columbia 233
5.6 Cities Sorted by Rank - District of Columbia 234
5.7 Cities Sorted by Zipcode - District of Columbia 234
5.8 Latent Demand by Year - Maryland 235
5.9 Cities Sorted by Rank - Maryland 236
5.10 Cities Sorted by Zipcode - Maryland 244
5.11 Latent Demand by Year - New Jersey 251
5.12 Cities Sorted by Rank - New Jersey 252
5.13 Cities Sorted by Zipcode - New Jersey 263
5.14 Latent Demand by Year - New York 273
5.15 Cities Sorted by Rank - New York 274
5.16 Cities Sorted by Zipcode - New York 300
5.17 Latent Demand by Year - Pennsylvania 325
5.18 Cities Sorted by Rank - Pennsylvania 326
5.19 Cities Sorted by Zipcode - Pennsylvania 343
6 NEW ENGLAND 359
6.1 Executive Summary 359
6.2 Latent Demand by Year - Connecticut 360
6.3 Cities Sorted by Rank - Connecticut 361
6.4 Cities Sorted by Zipcode - Connecticut 367
6.5 Latent Demand by Year - Maine 372
6.6 Cities Sorted by Rank - Maine 373
6.7 Cities Sorted by Zipcode - Maine 379
6.8 Latent Demand by Year - Massachusetts 384
6.9 Cities Sorted by Rank - Massachusetts 385
6.10 Cities Sorted by Zipcode - Massachusetts 395
6.11 Latent Demand by Year - New Hampshire 404
6.12 Cities Sorted by Rank - New Hampshire 405
6.13 Cities Sorted by Zipcode - New Hampshire 410
6.14 Latent Demand by Year - Rhode Island 414
6.15 Cities Sorted by Rank - Rhode Island 415
6.16 Cities Sorted by Zipcode - Rhode Island 418
6.17 Latent Demand by Year - Vermont 420
6.18 Cities Sorted by Rank - Vermont 421
6.19 Cities Sorted by Zipcode - Vermont 425
7 PLAINS 428
7.1 Executive Summary 428
7.2 Latent Demand by Year - Iowa 430
7.3 Cities Sorted by Rank - Iowa 431
7.4 Cities Sorted by Zipcode - Iowa 437
7.5 Latent Demand by Year - Kansas 442
7.6 Cities Sorted by Rank - Kansas 443
7.7 Cities Sorted by Zipcode - Kansas 448
7.8 Latent Demand by Year - Minnesota 452
7.9 Cities Sorted by Rank - Minnesota 453
7.10 Cities Sorted by Zipcode - Minnesota 461
7.11 Latent Demand by Year - Missouri 468
7.12 Cities Sorted by Rank - Missouri 469
7.13 Cities Sorted by Zipcode - Missouri 477
7.14 Latent Demand by Year - Nebraska 484
7.15 Cities Sorted by Rank - Nebraska 485
7.16 Cities Sorted by Zipcode - Nebraska 488
7.17 Latent Demand by Year - North Dakota 490
7.18 Cities Sorted by Rank - North Dakota 491
7.19 Cities Sorted by Zipcode - North Dakota 493
7.20 Latent Demand by Year - South Dakota 494
7.21 Cities Sorted by Rank - South Dakota 495
7.22 Cities Sorted by Zipcode - South Dakota 497
8 ROCKIES 498
8.1 Executive Summary 498
8.2 Latent Demand by Year - Colorado 499
8.3 Cities Sorted by Rank - Colorado 500
8.4 Cities Sorted by Zipcode - Colorado 505
8.5 Latent Demand by Year - Idaho 509
8.6 Cities Sorted by Rank - Idaho 510
8.7 Cities Sorted by Zipcode - Idaho 513
8.8 Latent Demand by Year - Montana 515
8.9 Cities Sorted by Rank - Montana 516
8.10 Cities Sorted by Zipcode - Montana 519
8.11 Latent Demand by Year - Utah 521
8.12 Cities Sorted by Rank - Utah 522
8.13 Cities Sorted by Zipcode - Utah 527
8.14 Latent Demand by Year - Wyoming 531
8.15 Cities Sorted by Rank - Wyoming 532
8.16 Cities Sorted by Zipcode - Wyoming 534
9 SOUTHEAST 535
9.1 Executive Summary 535
9.2 Latent Demand by Year - Alabama 537
9.3 Cities Sorted by Rank - Alabama 538
9.4 Cities Sorted by Zipcode - Alabama 544
9.5 Latent Demand by Year - Arkansas 549
9.6 Cities Sorted by Rank - Arkansas 550
9.7 Cities Sorted by Zipcode - Arkansas 555
9.8 Latent Demand by Year - Florida 559
9.9 Cities Sorted by Rank - Florida 560
9.10 Cities Sorted by Zipcode - Florida 577
9.11 Latent Demand by Year - Georgia 593
9.12 Cities Sorted by Rank - Georgia 594
9.13 Cities Sorted by Zipcode - Georgia 602
9.14 Latent Demand by Year - Kentucky 609
9.15 Cities Sorted by Rank - Kentucky 610
9.16 Cities Sorted by Zipcode - Kentucky 615
9.17 Latent Demand by Year - Louisiana 619
9.18 Cities Sorted by Rank - Louisiana 620
9.19 Cities Sorted by Zipcode - Louisiana 626
9.20 Latent Demand by Year - Mississippi 631
9.21 Cities Sorted by Rank - Mississippi 632
9.22 Cities Sorted by Zipcode - Mississippi 636
9.23 Latent Demand by Year - North Carolina 639
9.24 Cities Sorted by Rank - North Carolina 640
9.25 Cities Sorted by Zipcode - North Carolina 649
9.26 Latent Demand by Year - South Carolina 657
9.27 Cities Sorted by Rank - South Carolina 658
9.28 Cities Sorted by Zipcode - South Carolina 664
9.29 Latent Demand by Year - Tennessee 669
9.30 Cities Sorted by Rank - Tennessee 670
9.31 Cities Sorted by Zipcode - Tennessee 676
9.32 Latent Demand by Year - Virginia 681
9.33 Cities Sorted by Rank - Virginia 682
9.34 Cities Sorted by Zipcode - Virginia 688
9.35 Latent Demand by Year - West Virginia 693
9.36 Cities Sorted by Rank - West Virginia 694
9.37 Cities Sorted by Zipcode - West Virginia 697
10 SOUTHWEST 699
10.1 Executive Summary 699
10.2 Latent Demand by Year - Arizona 700
10.3 Cities Sorted by Rank - Arizona 701
10.4 Cities Sorted by Zipcode - Arizona 706
10.5 Latent Demand by Year - New Mexico 710
10.6 Cities Sorted by Rank - New Mexico 711
10.7 Cities Sorted by Zipcode - New Mexico 714
10.8 Latent Demand by Year - Oklahoma 716
10.9 Cities Sorted by Rank - Oklahoma 717
10.10 Cities Sorted by Zipcode - Oklahoma 722
10.11 Latent Demand by Year - Texas 726
10.12 Cities Sorted by Rank - Texas 727
10.13 Cities Sorted by Zipcode - Texas 746
11 DISCLAIMERS, WARRANTEES, AND USER AGREEMENT PROVISIONS 764
11.1 Disclaimers & Safe Harbor 764
11.2 ICON Group International, Inc. User Agreement Provisions 765

If the above report does not have the information suitable for your business, we can provide custom research that can be lucrative for your business or enhance your profession.