Womenswear in Argentina

 Published On: Feb, 2018 |    No of Pages: 20 |  Published By: Euromonitor | Format: PDF
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During 2017, womenswear price increases were lower than general inflation. Despite this effective reduction in prices, the fall in sales of womenswear in volume terms was even greater than in 2016. Discounts and promotions were another factor that softened the fall in sales, but this was not sufficient to reverse the declining trend. The slow recovery in purchasing power hampered sales during 2017, although the second half of the year showed some signs of recovery compared to the first half. Unl...

Womenswear in Argentina report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Women's Nightwear, Women's Outerwear, Women's Swimwear, Women's Underwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Womenswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Headlines
Prospects
Low Prices Are Not Enough To Boost Sales of Womenswear
Because of the Crisis, Non-core Products Perform Poorly
Argentinians Prefer To Buy Abroad for Greater Variety and Lower Prices
Competitive Landscape
Franchising Grows at the Expense of Company Owned Stores
Significant Decrease in Profit Margins
Waiting for the Arrival of New Brands
Category Data
Table 1 Sales of Womenswear: Volume 2012-2017
Table 2 Sales of Womenswear: Value 2012-2017
Table 3 Sales of Womenswear: % Volume Growth 2012-2017
Table 4 Sales of Womenswear: % Value Growth 2012-2017
Table 5 NBO Company Shares of Womenswear: % Value 2013-2017
Table 6 LBN Brand Shares of Womenswear: % Value 2014-2017
Table 7 NBO Company Shares of Women's Nightwear: % Value 2013-2017
Table 8 LBN Brand Shares of Women's Nightwear: % Value 2014-2017
Table 9 NBO Company Shares of Women's Outerwear: % Value 2013-2017
Table 10 LBN Brand Shares of Women's Outerwear: % Value 2014-2017
Table 11 NBO Company Shares of Women's Swimwear: % Value 2013-2017
Table 12 LBN Brand Shares of Women's Swimwear: % Value 2014-2017
Table 13 NBO Company Shares of Women's Underwear: % Value 2013-2017
Table 14 LBN Brand Shares of Women's Underwear: % Value 2014-2017
Table 15 Forecast Sales of Womenswear: Volume 2017-2022
Table 16 Forecast Sales of Womenswear: Value 2017-2022
Table 17 Forecast Sales of Womenswear: % Volume Growth 2017-2022
Table 18 Forecast Sales of Womenswear: % Value Growth 2017-2022
Executive Summary
Sales Continue To Fall Due To the Economic Context
for Better Prices and Variety Argentinians Buy Abroad
Companies Invest and New Brands Are Established in the Country
Internet Retailing Continues To Grow
A More Favourable and Competitive Horizon
Market Data
Table 19 Sales of Apparel and Footwear by Category: Volume 2012-2017
Table 20 Sales of Apparel and Footwear by Category: Value 2012-2017
Table 21 Sales of Apparel and Footwear by Category: % Volume Growth 2012-2017
Table 22 Sales of Apparel and Footwear by Category: % Value Growth 2012-2017
Table 23 NBO Company Shares of Apparel and Footwear: % Value 2013-2017
Table 24 LBN Brand Shares of Apparel and Footwear: % Value 2014-2017
Table 25 Distribution of Apparel and Footwear by Format: % Value 2012-2017
Table 26 Distribution of Apparel and Footwear by Format and Category: % Value 2017
Table 27 Forecast Sales of Apparel and Footwear by Category: Volume 2017-2022
Table 28 Forecast Sales of Apparel and Footwear by Category: Value 2017-2022
Table 29 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2017-2022
Table 30 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2017-2022
Definitions
Sources
Summary 1 Research Sources
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