Womenswear in Hungary

 Published On: Mar, 2017 |    No of Pages: 33 |  Published By: Euromonitor | Format: PDF
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Current value growth of womenswear in 2016 was driven primarily by an increase in volume sales, while the average unit price of womenswear was largely stable in current terms. At the same time, cheap second-hand products remained popular, which had a limiting effect on growth.

Womenswear in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Women's Nightwear, Women's Outerwear, Women's Swimwear, Women's Underwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Womenswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

WOMENSWEAR IN HUNGARY

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Womenswear: Volume 2011-2016
Table 2 Sales of Womenswear: Value 2011-2016
Table 3 Sales of Womenswear: % Volume Growth 2011-2016
Table 4 Sales of Womenswear: % Value Growth 2011-2016
Table 5 NBO Company Shares of Womenswear: % Value 2012-2016
Table 6 LBN Brand Shares of Womenswear: % Value 2013-2016
Table 7 NBO Company Shares of Women's Nightwear: % Value 2012-2016
Table 8 LBN Brand Shares of Women's Nightwear: % Value 2013-2016
Table 9 NBO Company Shares of Women's Outerwear: % Value 2012-2016
Table 10 LBN Brand Shares of Women's Outerwear: % Value 2013-2016
Table 11 NBO Company Shares of Women's Swimwear: % Value 2012-2016
Table 12 LBN Brand Shares of Women's Swimwear: % Value 2013-2016
Table 13 NBO Company Shares of Women's Underwear: % Value 2012-2016
Table 14 LBN Brand Shares of Women's Underwear: % Value 2013-2016
Table 15 Forecast Sales of Womenswear: Volume 2016-2021
Table 16 Forecast Sales of Womenswear: Value 2016-2021
Table 17 Forecast Sales of Womenswear: % Volume Growth 2016-2021
Table 18 Forecast Sales of Womenswear: % Value Growth 2016-2021
H&m Hennes & Mauritz Kft in Apparel and Footwear (hungary)
Strategic Direction
Key Facts
Summary 1 H&M Hennes & Mauritz Kft: Key Facts
Summary 2 H&M Hennes & Mauritz Kft: Operational Indicators
Retail Operations
Summary 3 H&M Hennes & Mauritz Kft: Retail Operational Indicators
Internet Strategy
Competitive Positioning
Summary 4 H&M Hennes & Mauritz Kft: Competitive Position 2016
Tesco-globál Áruházak Zrt in Apparel and Footwear (hungary)
Strategic Direction
Key Facts
Summary 5 Tesco-Global Áruházak Zrt: Key Facts
Summary 6 Tesco-Global Áruházak Zrt: Operational Indicators
Retail Operations
Summary 7 Tesco-Global Áruházak Zrt: Retail Operational Indicators
Internet Strategy
Competitive Positioning
Summary 8 Tesco-Global Áruházak Zrt: Competitive Position 2016
Executive Summary
Sales Continue To Rise, Although at A Slower Pace
Social Changes Lead To Polarisation
Fragmented Category With Strong Competition Hinders Growth
Internet Retailing Remains One of the Fastest Growing Channels
Apparel and Footwear May Record Further Expansion Over the Forecast Period
Key Trends and Developments
Health Consciousness and Environmental Issues Affect Apparel and Footwear
Advertising Is A Key Marketing Tool in Hungary in 2016
Private Label Remains Popular But May Face Challenges in the Future
Market Data
Table 19 Sales of Apparel and Footwear by Category: Volume 2011-2016
Table 20 Sales of Apparel and Footwear by Category: Value 2011-2016
Table 21 Sales of Apparel and Footwear by Category: % Volume Growth 2011-2016
Table 22 Sales of Apparel and Footwear by Category: % Value Growth 2011-2016
Table 23 NBO Company Shares of Apparel and Footwear: % Value 2012-2016
Table 24 LBN Brand Shares of Apparel and Footwear: % Value 2013-2016
Table 25 Distribution of Apparel and Footwear by Format: % Value 2011-2016
Table 26 Distribution of Apparel and Footwear by Format and Category: % Value 2016
Table 27 Forecast Sales of Apparel and Footwear by Category: Volume 2016-2021
Table 28 Forecast Sales of Apparel and Footwear by Category: Value 2016-2021
Table 29 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2016-2021
Table 30 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2016-2021
Definitions
Other Terminology:
Sources
Summary 9 Research Sources

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