Associated British Foods Plc in Apparel and Footwear (Portugal)

 Published On: Jul, 2015 |    No of Pages: 3 |  Published By: Euromonitor | Format: PDF
As the low cost apparel and footwear concept offered by Associated British Foods has been extremely successful, expansion is expected to materialise. According to the company, market research studies are being undertaken in order to implement an expansion strategy in Portugal. In fact, due to the value share growth that this company has experienced, Portugal is regarded as a market with outstanding potential for investment. According to rumours, the retailer is already looking for locations of...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Apparel, Footwear, Sportswear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Apparel and Footwear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Strategic Direction
Key Facts
Summary 1 Associated British Foods Plc: Key Facts
Summary 2 Associated British Foods Plc: Operational Indicators
Competitive Positioning
Summary 3 Associated British Foods Plc: Competitive Position 2014
Retail Operations
Summary 4 Associated British Foods Plc: Retail Operational Indicators
Internet Strategy
Chart 1 Associated British Foods Plc: Primark in Matosinhos

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