Maritz Holdings Inc. - Strategic SWOT Analysis Review

 Published On: Mar, 2015 |    No of Pages: 21 |  Published By: GlobalData | Format: PDF
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Maritz Holdings Inc. - Strategic SWOT Analysis Review provides a comprehensive insight into the company’s history, corporate strategy, business structure and operations. The report contains a detailed SWOT analysis, information on the company’s key employees, key competitors and major products and services.

This up-to-the-minute company report will help you to formulate strategies to drive your business by enabling you to understand your partners, customers and competitors better.


- Business description – A detailed description of the company’s operations and business divisions.
- Corporate strategy – GlobalData’s summarization of the company’s business strategy.
- SWOT analysis – A detailed analysis of the company’s strengths, weakness, opportunities and threats.
- Company history – Progression of key events associated with the company.
- Major products and services – A list of major products, services and brands of the company.
- Key competitors – A list of key competitors to the company.
- Key employees – A list of the key executives of the company.
- Executive biographies – A brief summary of the executives’ employment history.
- Key operational heads – A list of personnel heading key departments/functions.
- Important locations and subsidiaries – A list of key locations and subsidiaries of the company, including contact details.


Maritz Holdings Inc. (Maritz) is a marketing services company. It provides a range of services include market research, sales incentives, learning and coaching, rewards and recognition, meetings, events and incentive travel and loyalty marketing services. The company also offers solutions in the area of product and pricing, branding and messaging, segmentation, and social intelligence. It caters to clients in automotive, cable, consumer products and services, financial services, healthcare, hospitals, information technology, manufacturing, professional and business services, retail and telecommunication industries. The company operates through a network of subsidiaries in the US, Canada, and the UK. Maritz is headquartered in Missouri, the US.

Reasons to Buy

- Gain key insights into the company for academic or business research purposes. Key elements such as SWOT analysis and corporate strategy are incorporated in the profile to assist your academic or business research needs.
- Identify potential customers and suppliers with this report’s analysis of the company’s business structure, operations, major products and services and business strategy.
- Understand and respond to your competitors’ business structure and strategies with GlobalData’s detailed SWOT analysis. In this, the company’s core strengths, weaknesses, opportunities and threats are analyzed, providing you with an up to date objective view of the company.
- Examine potential investment and acquisition targets with this report’s detailed insight into the company’s strategic, business and operational performance.

Note: Some sections may be missing if data is unavailable for the company.

Table of Contents

Table of Contents 2
List of Tables 3
Section 1 - About the Company 4
Maritz Holdings Inc. - Key Facts 4
Maritz Holdings Inc. - Key Employees 5
Maritz Holdings Inc. - Key Employee Biographies 6
Maritz Holdings Inc. - Major Products and Services 7
Maritz Holdings Inc. - History 8
Maritz Holdings Inc. - Locations And Subsidiaries 12
Head Office 12
Other Locations & Subsidiaries 12
Section 2 – Company Analysis 14
Maritz Holdings Inc. - Business Description 14
Maritz Holdings Inc. - Corporate Strategy 15
Maritz Holdings Inc. - SWOT Analysis 16
SWOT Analysis - Overview 16
Maritz Holdings Inc. - Strengths 16
Strength - Awards and Recognition 16
Strength - Diversified Customer Base 16
Strength - Proprietary Methodologies 16
Maritz Holdings Inc. - Weaknesses 17
Weakness - Geographic Presence 17
Maritz Holdings Inc. - Opportunities 18
Opportunity - Strategic Acquisitions 18
Opportunity - Business Initiatives 18
Opportunity - Positive Outlook for the Global Travel and Tourism Sector 18
Maritz Holdings Inc. - Threats 19
Threat - Stringent Data Protection Regulations 19
Threat - Competitive Pressure 19
Threat - Free information service providers 19
Maritz Holdings Inc. - Key Competitors 20
Section 3 – Appendix 21
Methodology 21
About GlobalData 21
Contact Us 21
Disclaimer 21

List of Tables

Maritz Holdings Inc., Key Facts 4
Maritz Holdings Inc., Key Employees 5
Maritz Holdings Inc., Key Employee Biographies 6
Maritz Holdings Inc., Major Products and Services 7
Maritz Holdings Inc., History 8
Maritz Holdings Inc., Other Locations 12
Maritz Holdings Inc., Subsidiaries 13
Maritz Holdings Inc., Key Competitors 20

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