Oral Care in Brazil

 Published On: May, 2017 |    No of Pages: 29 |  Published By: Euromonitor | Format: PDF
Despite a more challenging operating environment during 2016, toothpaste posted a strong current value growth rate of 12% and a decline of 5% in volume terms, showing that value-added products generated the rise in sales. According to industry sources, low-and-middle-income consumers with tightening budgets opted for cheaper brands such as Colgate Tripla Ação and Colgate Proteção Máxima Contra Cáries, both from Colgate-Palmolive. On the other hand, licensed products for children grew strongly du...

Oral Care in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Oral Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

ORAL CARE IN BRAZIL

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Oral Care by Category: Value 2011-2016
Table 2 Sales of Oral Care by Category: % Value Growth 2011-2016
Table 3 Sales of Toothbrushes by Category: Value 2011-2016
Table 4 Sales of Toothbrushes by Category: % Value Growth 2011-2016
Table 5 Sales of Toothpaste by Type: % Value Breakdown 2012-2016
Table 6 NBO Company Shares of Oral Care: % Value 2012-2016
Table 7 LBN Brand Shares of Oral Care: % Value 2013-2016
Table 8 LBN Brand Shares of Mouthwashes/Dental Rinses: % Value 2013-2016
Table 9 LBN Brand Shares of Toothpaste: % Value 2013-2016
Table 10 Forecast Sales of Oral Care by Category: Value 2016-2021
Table 11 Forecast Sales of Oral Care by Category: % Value Growth 2016-2021
Table 12 Forecast Sales of Toothbrushes by Category: Value 2016-2021
Table 13 Forecast Sales of Toothbrushes by Category: % Value Growth 2016-2021
Coty Brasil Indústria E Comércio De Cosméticos Ltda in Beauty and Personal Care (brazil)
Strategic Direction
Key Facts
Summary 1 Coty Brasil Indústria E Comércio De Cosméticos Ltda: Key Facts
Competitive Positioning
Summary 2 Coty Brasil Indústria E Comércio De Cosméticos Ltda: Competitive Position 2016
Unilever Brasil Ltda in Beauty and Personal Care (brazil)
Strategic Direction
Key Facts
Summary 3 Unilever Brasil Ltda: Key Facts
Summary 4 Unilever Brasil Ltda: Operational Indicators
Competitive Positioning
Summary 5 Unilever Brasil Ltda: Competitive Position 2016
Executive Summary
With Small Value Growth in 2016, Beauty and Personal Care Posts A Strong Volume Decline
2016, A Challenging Year Marked by the Trading-down Process
Unilever Brasil Ltda Holds the First Position
Product Launches Are Concentrated in Colour Cosmetics, Fragrances and Hair Care Concentrate
Positive Outlook for Beauty and Personal Care
Key Trends and Developments
Trading Down Intensifies in Beauty and Personal Care During 2016
Leading Players Invest in Beauty and Personal Care Despite the Economic Slowdown
Beauty Specialist Retailers Increases Faster But Direct Selling Still Leads Value Sales
Market Data
Table 14 Sales of Beauty and Personal Care by Category: Value 2011-2016
Table 15 Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 16 Sales of Premium Beauty and Personal Care by Category: Value 2011-2016
Table 17 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 18 GBO Company Shares of Beauty and Personal Care: % Value 2012-2016
Table 19 NBO Company Shares of Beauty and Personal Care: % Value 2012-2016
Table 20 LBN Brand Shares of Beauty and Personal Care: % Value 2013-2016
Table 21 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2011-2016
Table 22 Distribution of Beauty and Personal Care by Format: % Value 2011-2016
Table 23 Distribution of Beauty and Personal Care by Format and Category: % Value 2016
Table 24 Forecast Sales of Beauty and Personal Care by Category: Value 2016-2021
Table 25 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021
Table 26 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2016-2021
Table 27 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2016-2021
Definitions
Sources
Summary 6 Research Sources

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