Oral Care in Estonia

 Published On: Apr, 2016 |    No of Pages: 23 |  Published By: Euromonitor | Format: PDF
Greater awareness among consumers of the importance of oral care continued into 2015. Moreover, as disposable incomes started to increase, consumers were more willing to spend more money on oral care products, especially products over and above toothbrushes and toothpaste. More Estonians started to use mouthwashes/dental rinses on a regular basis. Nevertheless, oral care did not register dynamic growth as it is already a mature category in Estonia. Furthermore, consumers tended to purchase...

Euromonitor International's Oral Care in Estonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Oral Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
ORAL CARE IN ESTONIA
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Oral Care by Category: Value 2010-2015
Table 2 Sales of Oral Care by Category: % Value Growth 2010-2015
Table 3 Sales of Toothbrushes by Category: Value 2010-2015
Table 4 Sales of Toothbrushes by Category: % Value Growth 2010-2015
Table 5 Sales of Toothpaste by Type: % Value Breakdown 2011-2015
Table 6 NBO Company Shares of Oral Care: % Value 2011-2015
Table 7 LBN Brand Shares of Oral Care: % Value 2012-2015
Table 8 Forecast Sales of Oral Care by Category: Value 2015-2020
Table 9 Forecast Sales of Oral Care by Category: % Value Growth 2015-2020
Table 10 Forecast Sales of Toothbrushes by Category: Value 2015-2020
Table 11 Forecast Sales of Toothbrushes by Category: % Value Growth 2015-2020
Executive Summary
Growing Consumer Confidence Fuels Sales Despite Declining Consumer Base
Greater Demand for Product Features and Quality
Consumers Prefer Well-known International Brands
New Product Development Continues To Intensify
Growth Set To Remain Positive for Beauty and Personal Care
Market Data
Table 12 Sales of Beauty and Personal Care by Category: Value 2010-2015
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 14 Sales of Premium Beauty and Personal Care by Category: Value 2010-2015
Table 15 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 16 GBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 17 NBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 18 LBN Brand Shares of Beauty and Personal Care: % Value 2012-2015
Table 19 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2010-2015
Table 20 Distribution of Beauty and Personal Care by Format: % Value 2010-2015
Table 21 Distribution of Beauty and Personal Care by Format and Category: % Value 2015
Table 22 Forecast Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 23 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 24 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
Table 25 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Sources
Summary 1 Research Sources

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