Hair Care in Lithuania

 Published On: May, 2016 |    No of Pages: 26 |  Published By: Euromonitor | Format: PDF
Hair care in Lithuania continued to record healthy gains in 2015. Rising disposable incomes made consumers more confident financially and encouraged them to spend more on hair care products. At the same time, consumers were much more knowledgeable and paid extra attention to the quality of the products by reading reviews of hair care brands on the internet to find the best value for money. In response, companies increased their spending on advertising and introduced new products in the category.

Euromonitor International's Hair Care in Lithuania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: 2-in-1 Products, Colourants, Conditioners, Hair Loss Treatments, Perms and Relaxants, Salon Hair Care, Shampoos, Styling Agents.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Hair Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
HAIR CARE IN LITHUANIA
Euromonitor International
May 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Hair Care by Category: Value 2010-2015
Table 2 Sales of Hair Care by Category: % Value Growth 2010-2015
Table 3 Sales of Hair Care by Premium vs Mass: % Value 2010-2015
Table 4 NBO Company Shares of Hair Care: % Value 2011-2015
Table 5 LBN Brand Shares of Hair Care: % Value 2012-2015
Table 6 NBO Company Shares of Salon Hair Care: % Value 2011-2015
Table 7 LBN Brand Shares of Salon Hair Care: % Value 2012-2015
Table 8 LBN Brand Shares of Premium Hair Care: % Value 2012-2015
Table 9 Forecast Sales of Hair Care by Category: Value 2015-2020
Table 10 Forecast Sales of Hair Care by Category: % Value Growth 2015-2020
Table 11 Forecast Sales of Hair Care by Premium vs Mass: % Value 2015-2020
Biok Uab in Beauty and Personal Care (lithuania)
Strategic Direction
Key Facts
Summary 1 Biok UAB: Key Facts
Summary 2 Biok UAB: Operational Indicators
Competitive Positioning
Summary 3 Biok UAB: Competitive Position 2015
Drogas Uab in Beauty and Personal Care (lithuania)
Strategic Direction
Key Facts
Summary 4 Drogas UAB: Key Facts
Summary 5 Drogas UAB: Operational Indicators
Company Background
Chart 1 Drogas UAB: Drogas in Vilnius
Internet Strategy
Private Label
Summary 6 Drogas UAB: Private Label Portfolio
Competitive Positioning
Summary 7 Drogas UAB: Competitive Position 2015
Executive Summary
Beauty and Personal Care Continues on the Route of Positive Growth
Lithuanians Shift Towards Better Quality Products in 2015
Retailers and Producers Face Harsh Competition Within Beauty and Personal Care
New Product Launches Offer Innovative Formulas and Formats
Further Growth Expected Over the Forecast Period
Market Data
Table 12 Sales of Beauty and Personal Care by Category: Value 2010-2015
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 14 Sales of Premium Beauty and Personal Care by Category: Value 2010-2015
Table 15 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 16 GBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 17 NBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 18 LBN Brand Shares of Beauty and Personal Care: % Value 2012-2015
Table 19 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2010-2015
Table 20 Distribution of Beauty and Personal Care by Format: % Value 2010-2015
Table 21 Distribution of Beauty and Personal Care by Format and Category: % Value 2015
Table 22 Forecast Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 23 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 24 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
Table 25 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Sources
Summary 8 Research Sources
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