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Lion Corp remains heavily dependent on its domestic Japanese market, which accounted for nearly 80% of its total beauty and personal care sales in 2012. Lion is committed to reducing its reliance on this mature and highly competitive market by penetrating into high growth emerging markets in Asia Pacific, with a specific focus on oral care. The company aims to establish itself as the leading oral care player in the region.Lion Corp in Beauty and Personal Care (World) Company Profile offers detailed strategic analysis of the companyís business, examining its performance in Beauty and Personal Care industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Cosmetics, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Cosmetics, Sets/Kits, Skin Care, Sun Care. Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.Why buy this report?* Get a detailed picture of the Beauty and Personal Care market;* Pinpoint growth sectors and identify factors driving change;* Understand the competitive environment, the marketís major players and leading brands;* Use five-year forecasts to assess how the market is predicted to develop.
Scope of the ReportStrategic EvaluationCompetitive PositioningMarket AssessmentGeographic and Category OpportunitiesBrand StrategyOperationsRecommendations