Oral Care in Ecuador

 Published On: May, 2017 |    No of Pages: 20 |  Published By: Euromonitor | Format: PDF
Oral care is driven by toothpaste and manual toothbrushes in Ecuador. In 2016, toothpaste unit prices increased only in line with inflation as players (unsuccessfully) attempted to maintain volume sales during a year of economic crisis, with consumers seeking the most affordable options. Local brands and private label also gained relevance in the category, which helped limit price increases.

Oral Care in Ecuador report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Oral Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

ORAL CARE IN ECUADOR

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Oral Care by Category: Value 2011-2016
Table 2 Sales of Oral Care by Category: % Value Growth 2011-2016
Table 3 Sales of Toothbrushes by Category: Value 2011-2016
Table 4 Sales of Toothbrushes by Category: % Value Growth 2011-2016
Table 5 Sales of Toothpaste by Type: % Value Breakdown 2012-2016
Table 6 NBO Company Shares of Oral Care: % Value 2012-2016
Table 7 LBN Brand Shares of Oral Care: % Value 2013-2016
Table 8 Forecast Sales of Oral Care by Category: Value 2016-2021
Table 9 Forecast Sales of Oral Care by Category: % Value Growth 2016-2021
Table 10 Forecast Sales of Toothbrushes by Category: Value 2016-2021
Table 11 Forecast Sales of Toothbrushes by Category: % Value Growth 2016-2021
Executive Summary
Economic Contraction Leads To Slower Demand for Beauty and Personal Care
High-cost Local Production Not Showing Expected Growth
International Brands Continue To Lead Sales, But Domestic Brands Increase Their Share
Multi-benefit and Natural Components Leading New Product Development Trends
Uncertain Future Driven by Unknown Economic and Political Scenarios
Market Data
Table 12 Sales of Beauty and Personal Care by Category: Value 2011-2016
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 14 Sales of Premium Beauty and Personal Care by Category: Value 2011-2016
Table 15 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 16 GBO Company Shares of Beauty and Personal Care: % Value 2012-2016
Table 17 NBO Company Shares of Beauty and Personal Care: % Value 2012-2016
Table 18 LBN Brand Shares of Beauty and Personal Care: % Value 2013-2016
Table 19 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2011-2016
Table 20 Distribution of Beauty and Personal Care by Format: % Value 2011-2016
Table 21 Distribution of Beauty and Personal Care by Format and Category: % Value 2016
Table 22 Forecast Sales of Beauty and Personal Care by Category: Value 2016-2021
Table 23 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021
Table 24 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2016-2021
Table 25 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2016-2021
Sources
Summary 1 Research Sources

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