Colour Cosmetics in Vietnam

 Published On: Apr, 2016 |    No of Pages: 32 |  Published By: Euromonitor | Format: PDF
In 2015, price promotions throughout the year by many international manufacturers boosted sales, attracted customers and strengthened brand reputations. This is mainly because of the rise of new players entering Vietnam and strong improvement in the demand for colour cosmetics from consumers, especially working women and the young generation. Companies such as LG Vina Cosmetics Co Ltd (The Face Shop), Revlon Inc, Estée Lauder Vietnam Co Ltd and Skin Food Vietnam Co Ltd carried out various price...

Euromonitor International's Colour Cosmetics in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Colour Cosmetics Sets/Kits, Eye Make-Up, Facial Make-Up, Lip Products, Nail Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Colour Cosmetics market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop
COLOUR COSMETICS IN VIETNAM
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Colour Cosmetics by Category: Value 2010-2015
Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2010-2015
Table 3 Sales of Colour Cosmetics by Premium vs Mass: % Value 2010-2015
Table 4 NBO Company Shares of Colour Cosmetics: % Value 2011-2015
Table 5 LBN Brand Shares of Colour Cosmetics: % Value 2012-2015
Table 6 LBN Brand Shares of Eye Make-up: % Value 2012-2015
Table 7 LBN Brand Shares of Facial Make-up: % Value 2012-2015
Table 8 LBN Brand Shares of Lip Products: % Value 2012-2015
Table 9 LBN Brand Shares of Nail Products: % Value 2012-2015
Table 10 LBN Brand Shares of Premium Colour Cosmetics: % Value 2012-2015
Table 11 Forecast Sales of Colour Cosmetics by Category: Value 2015-2020
Table 12 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2015-2020
Table 13 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2015-2020
Oriflame Vietnam Ltd in Beauty and Personal Care (vietnam)
Strategic Direction
Key Facts
Summary 1 Oriflame Vietnam Ltd: Key Facts
Competitive Positioning
Summary 2 Oriflame Vietnam Ltd: Competitive Position 2015
Saigon Cosmetics Corp in Beauty and Personal Care (vietnam)
Strategic Direction
Key Facts
Summary 3 Saigon Cosmetics Corp: Key Facts
Competitive Positioning
Summary 4 Saigon Cosmetics Corp: Competitive Position 2015
Unilever Vietnam International Co Ltd in Beauty and Personal Care (vietnam)
Strategic Direction
Key Facts
Summary 5 Unilever Vietnam International Co Ltd: Key Facts
Competitive Positioning
Summary 6 Unilever Vietnam International Co Ltd: Competitive Position 2015
Executive Summary
Beauty and Personal Care Experiences Healthy Value Growth in 2015
Unauthorised Parallel Imported Products Limit Beauty and Personal Care's Growth in Vietnam
Domestic Players Struggle To Compete With International Brands
Intensive Treatments and Natural Ingredients Grow in Popularity in 2015
Key Trends and Developments
the Demand for Unauthorised Parallel Imported Products Increases Strongly in Vietnam in 2015
Online Shopping: A Key Success in Beauty and Personal Care in Vietnam Due To the Rise of Internet Retailing Stores
Market Data
Table 14 Sales of Beauty and Personal Care by Category: Value 2010-2015
Table 15 Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 16 Sales of Premium Beauty and Personal Care by Category: Value 2010-2015
Table 17 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 18 GBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 19 NBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 20 LBN Brand Shares of Beauty and Personal Care: % Value 2012-2015
Table 21 Distribution of Beauty and Personal Care by Format: % Value 2010-2015
Table 22 Distribution of Beauty and Personal Care by Format and Category: % Value 2015
Table 23 Forecast Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 24 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 25 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
Table 26 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Sources
Summary 7 Research Sources
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