Super Premium Beauty and Personal Care in Taiwan

 Published On: Jan, 2017 |    No of Pages: 16 |  Published By: Euromonitor | Format: PDF
Men and women, young and old, are becoming more aware of their personal appearance. It is being affected by the media and advertisements about peopleís lifestyles. There are TV shows inviting celebrities and beauty experts to recommend products and share techniques for personal care. Super premium brands have grabbed this opportunity to cooperate with TV shows for placement marketing, so as to let their products be shown on TV and recommended by these beauty experts. This is especially...

Super Premium Beauty and Personal Care in Taiwan report offers a comprehensive guide to the size and shape of the Super Premium Beauty and Personal Care market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Super Premium Beauty and Personal Care retailing along with the development of consumersí shopping patterns. Forecasts to 2021 illustrate how the market is set to change

Product coverage: Super Premium Baby and Child-Specific Products, Super Premium Bath and Shower, Super Premium Colour Cosmetics, Super Premium Deodorants, Super Premium Fragrances, Super Premium Haircare, Super Premium Hand Care, Super Premium Sets/Kits, Super Premium Skin Care, Super Premium Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Super Premium Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

SUPER PREMIUM BEAUTY AND PERSONAL CARE IN TAIWAN

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Super Premium Beauty and Personal Care by Category: Value 2011-2016
Table 2 Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 3 NBO Company Shares of Super Premium Beauty and Personal Care: % Value 2011-2015
Table 4 LBN Brand Shares of Super Premium Beauty and Personal Care: % Value 2012-2015
Table 5 Distribution of Super Premium Beauty and Personal Care by Format: % Value 2011-2016
Table 6 Forecast Sales of Super Premium Beauty and Personal Care by Category: Value 2016-2021
Table 7 Forecast Sales of Super Premium Beauty and Personal Care by Category: % Value Growth 2016-2021
Executive Summary
Decline in Chinese Tourist Growth Hinders Sales Growth
Retailers Lead Outlet Renewal and Campaign Planning for Luxury Brands
Affordable Luxury Brands Booming in the Market
Outlet Malls Appear As A New Channel for Luxury Goods
Slower But Positive Value Growth in Luxury Goods Is Expected Over the Forecast Period
Key Trends and Developments
Low Salary Level Among the Young Generation Stimulates Growth in Affordable Luxury Brands
Decreased Growth in the Number of Visitors From China Impacts Adversely on Luxury Expenditure From Foreigners
Luxury Brands Engage in Pop-up Store Campaigns and the Establishment of Flagship Stores
New Outlet Malls Represent an Alternative retail Channel for Luxury Goods
Distribution
Summary 1 Select Luxury Shopping Centres: 2016
Summary 2 Select Luxury Department Stores: 2016
Market Data
Table 8 Sales of Luxury Goods by Category: Value 2011-2016
Table 9 Sales of Luxury Goods by Category: % Value Growth 2011-2016
Table 10 NBO Company Shares of Luxury Goods: % Value 2011-2015
Table 11 LBN Brand Shares of Luxury Goods: % Value 2012-2015
Table 12 Distribution of Luxury Goods by Format: % Value 2011-2016
Table 13 Distribution of Luxury Goods by Format and Category: % Value 2016
Table 14 Forecast Sales of Luxury Goods by Category: Value 2016-2021
Table 15 Forecast Sales of Luxury Goods by Category: % Value Growth 2016-2021
Definitions
Sources
Summary 3 Research Sources

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