PZ Cussons Nigeria Plc in Beauty and Personal Care (Nigeria)

 Published On: Jul, 2015 |    No of Pages: 2 |  Published By: Euromonitor | Format: PDF
PZ Cussons Nigeria aims to constantly improve on and expand its strong brand portfolio in order to grow its share and profits. Its long-standing presence in the Nigerian market has given it a better understanding of the local environment than many of its competitors, and will inform its ability to develop brands to which Nigerians can relate. Its household beauty and personal care brands, such as Cussons, will be promoted regularly through advertisements and strong visibility at points of sale.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Sets/Kits, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Strategic Direction
Key Facts
Summary 1 PZ Cussons Nigeria Plc: Key Facts
Summary 2 PZ Cussons Nigeria Plc: Operational Indicators
Competitive Positioning
Summary 3 PZ Cussons Nigeria Plc: Competitive Position 2014

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