Weleda AG in Beauty and Personal Care (Germany)

 Published On: Jul, 2015 |    No of Pages: 2 |  Published By: Euromonitor | Format: PDF
In Germany, Weleda is very well-known for its natural cosmetics. Originally, however, the company was founded to make anthroposophic medicines, which it also continues to do. After restructuring which started in 2012, Weleda has managed to increase its productivity and sales. Its strategy for success is based on high productivity combined with the development of innovative and highly-effective products. It also has a very detailed corporate sustainability strategy with which it aims to be...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Sets/Kits, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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Strategic Direction
Key Facts
Summary 1 Weleda AG: Key Facts
Summary 2 Weleda AG: Operational Indicators
Competitive Positioning
Summary 3 Weleda AG: Competitive Position 2014

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