Carbonates in Colombia

 Published On: Feb, 2015 |    No of Pages: 39 |  Published By: Euromonitor | Format: PDF
2014 was a weak year for carbonates, as total volume sales growth dropped to 1% for the first time in the review period, despite the main companies’ strong advertising campaigns to encourage consumption. Carbonates suffered from the increasing interest in health and wellness soft drinks, as consumers (especially higher-income segments) moved towards healthier drinks categories. On the other hand, the long-term decline in Colombia’s poverty rate increased the consumer base for carbonates from...

Carbonates in Colombia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2010-2014), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Cola Carbonates, Non-Cola Carbonates.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Carbonates market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Off-trade vs On-trade Sales of Carbonates: Volume 2009-2014
Table 2 Off-trade vs On-trade Sales of Carbonates: Value 2009-2014
Table 3 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2009-2014
Table 4 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2009-2014
Table 5 Off-trade Sales of Carbonates by Category: Volume 2009-2014
Table 6 Off-trade Sales of Carbonates by Category: Value 2009-2014
Table 7 Off-trade Sales of Carbonates by Category: % Volume Growth 2009-2014
Table 8 Off-trade Sales of Carbonates by Category: % Value Growth 2009-2014
Table 9 Total Sales of Carbonates by Fountain On-trade: Volume 2009-2014
Table 10 Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2009-2014
Table 11 Off-trade Sales of Low Calorie Cola Carbonates by Category: % Volume Breakdown 2009-2014
Table 12 NBO Company Shares of Off-trade Carbonates: % Volume 2010-2014
Table 13 LBN Brand Shares of Off-trade Carbonates: % Volume 2011-2014
Table 14 NBO Company Shares of Off-trade Carbonates: % Value 2010-2014
Table 15 LBN Brand Shares of Off-trade Carbonates: % Value 2011-2014
Table 16 Forecast Off-trade Sales of Carbonates by Category: Volume 2014-2019
Table 17 Forecast Off-trade Sales of Carbonates by Category: Value 2014-2019
Table 18 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2014-2019
Table 19 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2014-2019
Table 20 Forecast Total Sales of Carbonates by Fountain On-trade: Volume 2014-2019
Table 21 Forecast Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2014-2019
Bavaria SA in Soft Drinks (colombia)
Strategic Direction
Key Facts
Summary 1 Bavaria SA: Key Facts
Summary 2 Bavaria SA: Operational Indicators
Company Backshare
Production
Competitive Positioning
Summary 3 Bavaria SA: Competitive Position 2014
Femsa (fomento Economico Mexicano SA De Cv) in Soft Drinks (colombia)
Strategic Direction
Key Facts
Summary 4 FEMSA (Fomento Economico Mexicano): Key Facts
Summary 5 FEMSA (Fomento Economico Mexicano): Operational Indicators
Company Backshare
Production
Competitive Positioning
Summary 6 FEMSA (Fomento Economico Mexicano): Competitive Position 2014
Postobón SA in Soft Drinks (colombia)
Strategic Direction
Key Facts
Summary 7 Postobón SA: Key Facts
Summary 8 Postobón SA: Operational Indicators
Company Backshare
Production
Competitive Positioning
Summary 9 Postobón SA: Competitive Position 2014
Executive Summary
Health and Wellness Concerns Lead To Volume Stagnation in Carbonates
Imports Increase the Share of Premium Soft Drink Options
A Less Concentrated Market With Medium Sized Players Gaining Share
Substitutes for Carbonates Influence New Product Developments
Diversification Essential in the Forecast Period
Key Trends and Developments
Soft Drinks Drives Overall Growth
Soft Drinks Is Less Concentrated With Medium Size Players Gaining Share
Busier Lifestyles, A Powerful Driver of Soft Drinks
Market Data
Table 22 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2009-2014
Table 23 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2009-2014
Table 24 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2009-2014
Table 25 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2009-2014
Table 26 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2014
Table 27 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2014
Table 28 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2014
Table 29 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2014
Table 30 Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2009-2014
Table 31 Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2009-2014
Table 32 Off-trade Sales of Soft Drinks by Category: Value 2009-2014
Table 33 Off-trade Sales of Soft Drinks by Category: % Value Growth 2009-2014
Table 34 Total Sales of Soft Drinks by Fountain On-trade: Volume 2009-2014
Table 35 Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2009-2014
Table 36 NBO Company Shares of Off-trade Soft Drinks (as sold): % Volume 2010-2014
Table 37 LBN Brand Shares of Off-trade Soft Drinks (as sold): % Volume 2011-2014
Table 38 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2010-2014
Table 39 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2011-2014
Table 40 NBO Company Shares of Off-trade Soft Drinks: % Value 2010-2014
Table 41 LBN Brand Shares of Off-trade Soft Drinks: % Value 2011-2014
Table 42 Penetration of Private Label in Off-trade Soft Drinks (as sold) by Category: % Volume 2009-2014
Table 43 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2009-2014
Table 44 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2014
Table 45 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2014-2019
Table 46 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2014-2019
Table 47 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2014-2019
Table 48 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2014-2019
Table 49 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2014-2019
Table 50 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2014-2019
Table 51 Forecast Off-trade Sales of Soft Drinks by Category: Value 2014-2019
Table 52 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2014-2019
Table 53 Forecast Total Sales of Soft Drinks by Fountain On-trade: Volume 2014-2019
Table 54 Forecast Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2014-2019
Appendix
Fountain Sales in Colombia
Definitions
Sources
Summary 10 Research Sources

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