Rtds/High-Strength Premixes in Germany

 Published On: Jun, 2016 |    No of Pages: 39 |  Published By: Euromonitor | Format: PDF
In 2015 RTDs/high-strength premixes was particularly characterised by new product launches with regard to flavours/mixes and packaging variants. As the strong growth over the review period slowed down slightly in 2015, new product launches were increasingly important in maintaining consumers interest in RTDs/high-strength premixes, and subsequently limiting the slowdown in volume sales. Consumers are seeking new flavours and taste sensations in product launches, particularly in spirit-based and...

RTDs/High-Strength Premixes in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: High-Strength Premixes, RTDs.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the RTDs/High-Strength Premixes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
RTDS/HIGH-STRENGTH PREMIXES IN GERMANY

LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of RTDS/High-strength Premixes by Category: Total Volume 2010-2015
Table 2 Sales of RTDS/High-strength Premixes by Category: Total Value 2010-2015
Table 3 Sales of RTDS/High-strength Premixes by Category: % Total Volume Growth 2010-2015
Table 4 Sales of RTDS/High-strength Premixes by Category: % Total Value Growth 2010-2015
Table 5 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: Volume 2010-2015
Table 6 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: Value 2010-2015
Table 7 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: % Volume Growth 2010-2015
Table 8 Sales of RTDS/High-strength Premixes by Off-trade vs On-trade: % Value Growth 2010-2015
Table 9 GBO Company Shares of RTDS/High-strength Premixes: % Total Volume 2011-2015
Table 10 NBO Company Shares of RTDS/High-strength Premixes: % Total Volume 2011-2015
Table 11 LBN Brand Shares of RTDS/High-strength Premixes: % Total Volume 2012-2015
Table 12 Forecast Sales of RTDS/High-strength Premixes by Category: Total Volume 2015-2020
Table 13 Forecast Sales of RTDS/High-strength Premixes by Category: Total Value 2015-2020
Table 14 Forecast Sales of RTDS/High-strength Premixes by Category: % Total Volume Growth 2015-2020
Table 15 Forecast Sales of RTDS/High-strength Premixes by Category: % Total Value Growth 2015-2020
Pernod Ricard Deutschland GmbH in Alcoholic Drinks (germany)
Strategic Direction
Key Facts
Summary 1 Pernod Ricard Deutschland GmbH: Key Facts
Summary 2 Pernod Ricard Deutschland GmbH: Operational Indicators
Competitive Positioning
Summary 3 Pernod Ricard Deutschland GmbH: Competitive Position 2015
Rotkšppchen-mumm Sektkellereien GmbH in Alcoholic Drinks (germany)
Strategic Direction
Key Facts
Summary 4 Rotkšppchen-Mumm Sektkellerei GmbH: Key Facts
Summary 5 Rotkšppchen-Mumm Sektkellerei GmbH: Operational Indicators
Competitive Positioning
Summary 6 Rotkšppchen-Mumm Sektkellerei GmbH: Competitive Position 2015
Executive Summary
Consumers' Focus on Health Has A Negative Impact on Alcoholic Drinks
the Emphasis on Traditional Brewing Style Appeals To German Beer Drinkers
in Light of the Premiumisation Trend, Spirits Sees Stronger Value Than Volume Growth
Branded Products Continue To Enter Discounters in Germany
Health Concerns and Sociodemographic Changes Negatively Impact Forecast Growth
Key Trends and Developments
Premiumisation Proves To Be A Defining Trend of 2015, and Offers Spirits Growth Potential for the Future
Non/low Alcohol Beverages See Strong Growth Across Multiple Categories
Discounters Expand by Listing Well-known Brands in Alcoholic Beverages
Key New Product Launches
Summary 7 Key New Product Developments 2015/2016
Market Background
Legislation
Taxation and Duty Levies
Summary 8 Taxation and Duty Levies on Alcoholic Drinks 2015
Table 16 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Categories 2015
Table 17 Selling Margin of a Typical Beer Brand in Retail Channel Which Does Not Use Wholesalers 2015
Table 18 Selling Margin of a Typical Wine Brand in Retail Channel Which Does Not Use Wholesalers 2015
Table 19 Selling Margin of a Typical Spirits Brand in Retail Channel Which Uses Wholesalers 2015
Operating Environment
Contraband/parallel Trade
Duty-free
Cross-border/private Imports
Market Indicators
Table 20 Retail Consumer Expenditure on Alcoholic Drinks 2010-2015
Market Data
Table 21 Sales of Alcoholic Drinks by Category: Total Volume 2010-2015
Table 22 Sales of Alcoholic Drinks by Category: Total Value 2010-2015
Table 23 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2010-2015
Table 24 Sales of Alcoholic Drinks by Category: % Total Value Growth 2010-2015
Table 25 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2015
Table 26 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2015
Table 27 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2015
Table 28 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2015
Table 29 GBO Company Shares of Alcoholic Drinks: % Total Volume 2011-2015
Table 30 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2010-2015
Table 31 Distribution of Alcoholic Drinks by Format and Category: % Off-trade Volume 2015
Table 32 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2015-2020
Table 33 Forecast Sales of Alcoholic Drinks by Category: Total Value 2015-2020
Table 34 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2015-2020
Table 35 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2015-2020
Definitions
Published Data Comparisons
Statistisches Bundesamt
Sources
Summary 9 Research Sources
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