Bourchanin & Cie SA in Alcoholic Drinks (Morocco)

 Published On: Jun, 2017 |    No of Pages: 2 |  Published By: Euromonitor | Format: PDF
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Over the forecast period, Bourchanin aims to strengthen its position in alcoholic drinks in Morocco by introducing new products and flavour variants, while also using in-store promotions to increase awareness of and demand for its brands. At the same time, it will continue working to develop closer relationships with small grocery retailers, which still play an important role in off-trade alcoholic drinks distribution in the country.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Alcoholic Drinks market;
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* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

BOURCHANIN & CIE SA IN ALCOHOLIC DRINKS (MOROCCO)

Strategic Direction
Key Facts
Summary 1 Bourchanin & Cie SA: Key Facts
Competitive Positioning
Summary 2 Bourchanin & Cie SA: Competitive Position 2016

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