Yoghurt and Sour Milk Products in Greece

 Published On: Aug, 2015 |    No of Pages: 36 |  Published By: Euromonitor | Format: PDF
Strained yoghurt was the key driver of growth in yoghurt, witnessing the highest increase in its sales. In terms of packaging, consumers are increasingly migrating to 1kg packs that offer better value for money. This had a negative impact on volume sales as it translates to consumers purchasing yoghurt less frequently. Added-value products, such as functional yoghurt or yoghurt which is combined with jams, preserves or cereals, are losing ground as consumers opt for more basic and therefore...

Euromonitor International's Yoghurt and Sour Milk Products in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Sour Milk Products, Yoghurt.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Yoghurt and Sour Milk Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

YOGHURT AND SOUR MILK PRODUCTS IN GREECE

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Yoghurt and Sour Milk Products by Category: Volume 2010-2015
Table 2 Sales of Yoghurt and Sour Milk Products by Category: Value 2010-2015
Table 3 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2010-2015
Table 4 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2010-2015
Table 5 Sales of Flavoured Yoghurt by Flavour: Rankings 2010-2015
Table 6 Sales of Fruited Yoghurt by Flavour: Rankings 2010-2015
Table 7 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2011-2015
Table 8 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2012-2015
Table 9 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2010-2015
Table 10 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2015-2020
Table 11 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2015-2020
Table 12 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2015-2020
Table 13 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2015-2020
Alfa-beta Vassilopoulos SA in Packaged Food (greece)
Strategic Direction
Key Facts
Summary 1 Alfa-Beta Vassilopoulos SA: Key Facts
Summary 2 Alfa-Beta Vassilopoulos SA: Operational Indicators
Internet Strategy
Private Label
Summary 3 Alfa-Beta Vassilopoulos SA: Private Label Portfolio
Competitive Positioning
Summary 4 Alfa-Beta Vassilopoulos: Competitive Position 2014
Delta Foods SA in Packaged Food (greece)
Strategic Direction
Key Facts
Summary 5 Delta Foods SA: Key Facts
Summary 6 Delta Foods SA: Operational Indicators
Competitive Positioning
Summary 7 Delta Foods SA: Competitive Position 2015
Frieslandcampina Hellas SA in Packaged Food (greece)
Strategic Direction
Key Facts
Summary 8 FrieslandCampina Hellas SA: Key Facts
Summary 9 FrieslandCampina Hellas SA: Operational Indicators
Competitive Positioning
Summary 10 FrieslandCampina Hellas SA: Competitive Position 2015
Olympos Dairy Co Larisis SA in Packaged Food (greece)
Strategic Direction
Key Facts
Summary 11 Olympos Dairy Co Larisis SA: Key Facts
Summary 12 Olympos Dairy Co Larisis SA: Operational Indicators
Competitive Positioning
Summary 13 Olympos Dairy Co Larisis SA: Competitive Position 2015
Executive Summary
Packaged Food Value Sales Register Negative Growth in 2015
Political Developments Affect Consumption Patterns
Supermarkets Remains the Leading Distribution Channel
Economic Prospects Remain Gloomy Impacting Upon Packaged Food Performance
Key Trends and Developments
Developments in the Political Environment Affect Consumer Behaviour
Consumers Hunting Offers Result in Fading Brand Loyalty
the Home Cooking Trend Creates Prosperous Ground for Growth
Marketing: Moving Away From Standard Advertising
Foodservice: Key Trends and Developments
Headlines
Trends: Sales To Foodservice
Trends: Consumer Foodservice
Prospects
Category Data
Table 14 Foodservice Sales of Packaged Food by Category: Volume 2010-2015
Table 15 Foodservice Sales of Packaged Food by Category: % Volume Growth 2010-2015
Table 16 Forecast Foodservice Sales of Packaged Food by Category: Volume 2015-2020
Table 17 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2015-2020
Market Data
Table 18 Sales of Packaged Food by Category: Volume 2010-2015
Table 19 Sales of Packaged Food by Category: Value 2010-2015
Table 20 Sales of Packaged Food by Category: % Volume Growth 2010-2015
Table 21 Sales of Packaged Food by Category: % Value Growth 2010-2015
Table 22 GBO Company Shares of Packaged Food: % Value 2011-2015
Table 23 NBO Company Shares of Packaged Food: % Value 2011-2015
Table 24 LBN Brand Shares of Packaged Food: % Value 2012-2015
Table 25 Penetration of Private Label by Category: % Value 2010-2015
Table 26 Distribution of Packaged Food by Format: % Value 2010-2015
Table 27 Distribution of Packaged Food by Format and Category: % Value 2015
Table 28 Forecast Sales of Packaged Food by Category: Volume 2015-2020
Table 29 Forecast Sales of Packaged Food by Category: Value 2015-2020
Table 30 Forecast Sales of Packaged Food by Category: % Volume Growth 2015-2020
Table 31 Forecast Sales of Packaged Food by Category: % Value Growth 2015-2020
Sources
Summary 14 Research Sources

If the above report does not have the information suitable for your business, we can provide custom research that can be lucrative for your business or enhance your profession.