Tchibo GmbH in Hot Drinks (Germany)

 Published On: Apr, 2015 |    No of Pages: 3 |  Published By: Euromonitor | Format: PDF
Tchibo will remain focused on the development of appealing products in standard fresh ground coffee and coffee pods so as to be able to maintain its strong position in these two categories. Sustainability in the manufacturing process and the convenience of its products will be key drivers of success. The companyís image was boosted by the CSR award it was given by the German government in April 2013 for the companyís achievements in sustainable production. Tchibo is also likely to invest in the...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Coffee, Other Hot Drinks, Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Hot Drinks market;
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* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Strategic Direction
Key Facts
Summary 1 Tchibo GmbH: Key Facts
Summary 2 Tchibo GmbH: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Tchibo GmbH: Competitive Position 2014

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