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Sports drinks showed improvements in 2014 as it registered total volume growth of 9% which is slightly higher compared to its total volume growth in 2013. The sustained interest in various sports and fitness activities remains as the key growth driver. Aside from basketball, football and volleyball, fun runs, triathlons and other fitness activities such as Zumba and yoga are also engaged in by various age groups to stay healthy and fit. The sponsorship of professional and collegiate sports...Sports Drinks in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2010-2014), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2019 illustrate how the market is set to change.Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.Why buy this report?* Get a detailed picture of the Sports Drinks market;* Pinpoint growth sectors and identify factors driving change;* Understand the competitive environment, the market’s major players and leading brands;* Use five-year forecasts to assess how the market is predicted to develop.