RPB SA in Alcoholic Drinks (Argentina)

 Published On: Jun, 2017 |    No of Pages: 2 |  Published By: Euromonitor | Format: PDF
RPB maintains the strategy which made it successful, of offering low prices and limiting its spending on advertising and marketing. However, this strategy is now encountering problems, as consumers are opting for premium products over economy offerings.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Alcoholic Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

RPB SA IN ALCOHOLIC DRINKS (ARGENTINA)

Strategic Direction
Key Facts
Summary 1 RPB SA: Key Facts
Summary 2 RPB SA: Operational Indicators
Competitive Positioning
Summary 3 RPB SA: Competitive Position 2016

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