Mohan Meakin Ltd in Alcoholic Drinks (India)

 Published On: Sep, 2016 |    No of Pages: 2 |  Published By: Euromonitor | Format: PDF
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Mohan Meakin is expected to continue to expand its distribution reach in the forecast period. The company will also focus on tailoring its brand portfolio and marketing in line with changing consumer demand. This is expected to result in launches within premium spirits, while Old Monk could well benefit from online marketing targeting millennials, given that surrogate advertising remains poorly controlled in India.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Alcoholic Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop

Strategic Direction
Key Facts
Summary 1 Mohan Meakin Ltd: Key Facts
Summary 2 Mohan Meakin Ltd: Operational Indicators
Competitive Positioning
Summary 3 Mohan Meakin Ltd: Competitive Position 2015
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