Consumer Appliances in Portugal

 Published On: Dec, 2017 |    No of Pages: 119 |  Published By: Euromonitor | Format: PDF
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With all key economic indicators showing a positive performance and national and international statistics pointing to ongoing economic recovery in 2017, consumer confidence continued to break records. This had a positive impact on sales of consumer appliances: mainly the replacement of old models of major appliances, but also the purchase of innovative and convenience-based small appliances. Tourism demand, a strong contributor to the country’s economic recovery, had a direct and indirect impact...

Consumer Appliances in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Consumer Appliances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

CONSUMER APPLIANCES IN PORTUGAL

Executive Summary
Economic Recovery and Tourism Demand Boost Sales
"take Care of Yourself" Concept Boosts Categories Associated With Healthy Cooking
Energy-efficiency and Replacements Push Sales of Major Appliances
Hypermarkets and Supermarkets Reinforce Their Offer of Small Appliances
Faster Value Than Volume Growth Expected Over the Forecast Period
Market Indicators
Table 1 Household Penetration of Selected Total Stock Consumer Appliances by Category 2012-2017
Table 2 Replacement Cycles of Consumer Appliances by Category 2012-2017
Table 3 Forecast Household Penetration of Selected Total Stock Consumer Appliances by Category 2017-2022
Table 4 Forecast Replacement Cycles of Consumer Appliances by Category 2017-2022
Market Data
Table 5 Sales of Consumer Appliances by Category: Volume 2012-2017
Table 6 Sales of Consumer Appliances by Category: Value 2012-2017
Table 7 Sales of Consumer Appliances by Category: % Volume Growth 2012-2017
Table 8 Sales of Consumer Appliances by Category: % Value Growth 2012-2017
Table 9 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2012-2017
Table 10 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2012-2017
Table 11 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2012-2017
Table 12 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2012-2017
Table 13 Sales of Small Appliances by Category: Volume 2012-2017
Table 14 Sales of Small Appliances by Category: Value 2012-2017
Table 15 Sales of Small Appliances by Category: % Volume Growth 2012-2017
Table 16 Sales of Small Appliances by Category: % Value Growth 2012-2017
Table 17 NBO Company Shares of Major Appliances: % Volume 2013-2017
Table 18 LBN Brand Shares of Major Appliances: % Volume 2014-2017
Table 19 NBO Company Shares of Small Appliances: % Volume 2013-2017
Table 20 LBN Brand Shares of Small Appliances: % Volume 2014-2017
Table 21 Distribution of Major Appliances by Format: % Volume 2012-2017
Table 22 Distribution of Small Appliances by Format: % Volume 2012-2017
Table 23 Forecast Sales of Consumer Appliances by Category: Volume 2017-2022
Table 24 Forecast Sales of Consumer Appliances by Category: Value 2017-2022
Table 25 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2017-2022
Table 26 Forecast Sales of Consumer Appliances by Category: % Value Growth 2017-2022
Table 27 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2017-2022
Table 28 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2017-2022
Table 29 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2017-2022
Table 30 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2017-2022
Table 31 Forecast Sales of Small Appliances by Category: Volume 2017-2022
Table 32 Forecast Sales of Small Appliances by Category: Value 2017-2022
Table 33 Forecast Sales of Small Appliances by Category: % Volume Growth 2017-2022
Table 34 Forecast Sales of Small Appliances by Category: % Value Growth 2017-2022
Sources
Summary 1 Research Sources
Headlines
Prospects
Economic Recovery and Kitchen Refurbishments Spur Sales
Full Size the Dominant Format in Dishwashers
Dishwashers Is Set To Post Retail Volume Growth Over the Forecast Period
Competitive Landscape
Bshp Electrodomésticos Leads in 2017
Whirlpool Pushes Growth Through Marketing and Promotions
Brands and Retailers Focus on Water- and Energy-efficiency
Category Data
Table 35 Sales of Dishwashers by Category: Volume 2012-2017
Table 36 Sales of Dishwashers by Category: Value 2012-2017
Table 37 Sales of Dishwashers by Category: % Volume Growth 2012-2017
Table 38 Sales of Dishwashers by Category: % Value Growth 2012-2017
Table 39 Sales of Dishwashers by Format: % Volume 2012-2017
Table 40 Sales of Dishwashers by Connected Appliances: % Volume 2013-2017
Table 41 NBO Company Shares of Dishwashers: % Volume 2013-2017
Table 42 LBN Brand Shares of Dishwashers: % Volume 2014-2017
Table 43 Distribution of Dishwashers by Format: % Volume 2012-2017
Table 44 Production, Imports and Exports of Dishwashers: Total Volume 2012-2017
Table 45 Forecast Sales of Dishwashers by Category: Volume 2017-2022
Table 46 Forecast Sales of Dishwashers by Category: Value 2017-2022
Table 47 Forecast Sales of Dishwashers by Category: % Volume Growth 2017-2022
Table 48 Forecast Sales of Dishwashers by Category: % Value Growth 2017-2022
Headlines
Prospects
Economic Improvement, Innovation and Urban Population Growth Stimulate Sales
Automatic Washing Machines and Tumble Dryers Are the Most Dynamic Performers
Built-in Remains A Marginal, But Developing Format
Competitive Landscape
Lg Adds Dynamism
Manufacturers and Retailers Promote New Models
Potential Threat From Self-service Laundries
Category Data
Table 49 Sales of Home Laundry Appliances by Category: Volume 2012-2017
Table 50 Sales of Home Laundry Appliances by Category: Value 2012-2017
Table 51 Sales of Home Laundry Appliances by Category: % Volume Growth 2012-2017
Table 52 Sales of Home Laundry Appliances by Category: % Value Growth 2012-2017
Table 53 Sales of Automatic Washer Dryers by Connected Appliances: % Volume 2013-2017
Table 54 Sales of Automatic Washing Machines by Format: % Volume 2012-2017
Table 55 Sales of Automatic Washing Machines by Volume Capacity: % Volume 2012-2017
Table 56 Sales of Automatic Washing Machines by Connected Appliances: % Volume 2013-2017
Table 57 NBO Company Shares of Home Laundry Appliances: % Volume 2013-2017
Table 58 LBN Brand Shares of Home Laundry Appliances: % Volume 2014-2017
Table 59 Distribution of Home Laundry Appliances by Format: % Volume 2012-2017
Table 60 Production, Imports and Exports of Home Laundry Appliances: Total Volume 2012-2017
Table 61 Forecast Sales of Home Laundry Appliances by Category: Volume 2017-2022
Table 62 Forecast Sales of Home Laundry Appliances by Category: Value 2017-2022
Table 63 Forecast Sales of Home Laundry Appliances by Category: % Volume Growth 2017-2022
Table 64 Forecast Sales of Home Laundry Appliances by Category: % Value Growth 2017-2022
Headlines
Prospects
Confident Consumers Invest in New Models
Built-in Dominates Large Cooking Appliances
Economic and Social Developments Are Set To Stimulate Growth
Competitive Landscape
Innovation Brings Results
Companies Look for Value Over Volume
Innovation Drives Built-in Hobs
Category Data
Table 65 Sales of Large Cooking Appliances by Category: Volume 2012-2017
Table 66 Sales of Large Cooking Appliances by Category: Value 2012-2017
Table 67 Sales of Large Cooking Appliances by Category: % Volume Growth 2012-2017
Table 68 Sales of Large Cooking Appliances by Category: % Value Growth 2012-2017
Table 69 Sales of Built-in Hobs by Format: % Volume 2012-2017
Table 70 Sales of Ovens by Connected Appliances: % Volume 2013-2017
Table 71 NBO Company Shares of Large Cooking Appliances: % Volume 2013-2017
Table 72 LBN Brand Shares of Large Cooking Appliances: % Volume 2014-2017
Table 73 NBO Company Shares of Built-in Hobs: % Volume 2013-2017
Table 74 NBO Company Shares of Ovens: % Volume 2013-2017
Table 75 NBO Company Shares of Cooker Hoods: % Volume 2013-2017
Table 76 NBO Company Shares of Built-in Cooker Hoods: % Volume 2013-2017
Table 77 NBO Company Shares of Freestanding Cooker Hoods: % Volume 2013-2017
Table 78 NBO Company Shares of Cookers: % Volume 2013-2017
Table 79 NBO Company Shares of Range Cookers: % Volume 2013-2017
Table 80 Distribution of Large Cooking Appliances by Format: % Volume 2012-2017
Table 81 Production, Imports and Exports of Large Cooking Appliances: Total Volume 2012-2017
Table 82 Forecast Sales of Large Cooking Appliances by Category: Volume 2017-2022
Table 83 Forecast Sales of Large Cooking Appliances by Category: Value 2017-2022
Table 84 Forecast Sales of Large Cooking Appliances by Category: % Volume Growth 2017-2022
Table 85 Forecast Sales of Large Cooking Appliances by Category: % Value Growth 2017-2022
Headlines
Prospects
Microwaves Take Advantage of Home Refurbishments
Convenience, Design and Multifunctionality Drive Growth
Space Optimisation Drives Innovation
Competitive Landscape
Samsung Leads Microwaves
Lg Re-enters Microwaves in Portugal
Category Data
Table 86 Sales of Microwaves by Category: Volume 2012-2017
Table 87 Sales of Microwaves by Category: Value 2012-2017
Table 88 Sales of Microwaves by Category: % Volume Growth 2012-2017
Table 89 Sales of Microwaves by Category: % Value Growth 2012-2017
Table 90 Sales of Microwaves by Connected Appliances: % Volume 2013-2017
Table 91 NBO Company Shares of Microwaves: % Volume 2013-2017
Table 92 LBN Brand Shares of Microwaves: % Volume 2014-2017
Table 93 Distribution of Microwaves by Format: % Volume 2012-2017
Table 94 Production, Imports and Exports of Microwaves: Total Volume 2012-2017
Table 95 Forecast Sales of Microwaves by Category: Volume 2017-2022
Table 96 Forecast Sales of Microwaves by Category: Value 2017-2022
Table 97 Forecast Sales of Microwaves by Category: % Volume Growth 2017-2022
Table 98 Forecast Sales of Microwaves by Category: % Value Growth 2017-2022
Headlines
Prospects
Economic Recovery and House Sales Boost Demand
Home Cooking Trend Stimulates Demand for New Models
the Focus Shifts From Price To Innovation
Competitive Landscape
Whirlpool Leads A Competitive Category in 2017
Lg Provides Innovation
Manufacturers Focus Investment on Fridge Freezers
Category Data
Table 99 Sales of Refrigeration Appliances by Category: Volume 2012-2017
Table 100 Sales of Refrigeration Appliances by Category: Value 2012-2017
Table 101 Sales of Refrigeration Appliances by Category: % Volume Growth 2012-2017
Table 102 Sales of Refrigeration Appliances by Category: % Value Growth 2012-2017
Table 103 Sales of Freezers by Format: % Volume 2012-2017
Table 104 Sales of Freezers by Volume Capacity: % Volume 2012-2017
Table 105 Sales of Fridge Freezers by Format: % Volume 2012-2017
Table 106 Sales of Fridge Freezers by Volume Capacity: % Volume 2012-2017
Table 107 Sales of Fridge Freezers by Connected Appliances: % Volume 2013-2017
Table 108 Sales of Fridges by Volume Capacity: % Volume 2012-2017
Table 109 NBO Company Shares of Refrigeration Appliances: % Volume 2013-2017
Table 110 LBN Brand Shares of Refrigeration Appliances: % Volume 2014-2017
Table 111 NBO Company Shares of Built-in Fridge Freezers: % Volume 2013-2017
Table 112 NBO Company Shares of Freestanding Fridge Freezers: % Volume 2013-2017
Table 113 NBO Company Shares of Built-in Fridges: % Volume 2013-2017
Table 114 NBO Company Shares of Freestanding Fridges: % Volume 2013-2017
Table 115 Distribution of Refrigeration Appliances by Format: % Volume 2012-2017
Table 116 Production, Imports and Exports of Refrigeration Appliances: Total Volume 2012-2017
Table 117 Forecast Sales of Refrigeration Appliances by Category: Volume 2017-2022
Table 118 Forecast Sales of Refrigeration Appliances by Category: Value 2017-2022
Table 119 Forecast Sales of Refrigeration Appliances by Category: % Volume Growth 2017-2022
Table 120 Forecast Sales of Refrigeration Appliances by Category: % Value Growth 2017-2022
Headlines
Prospects
Economic Recovery Props Up Sales
Hot Summer Drives Growth in 2017
A Dry Winter Hits the Demand for Dehumidifiers in 2017
Competitive Landscape
Rowenta Remains the Leading Brand in 2017
Strong Competition in Air Conditioners
Flama One of Few Local Players in Air Treatment Products
Category Data
Table 121 Sales of Air Treatment Products by Category: Volume 2012-2017
Table 122 Sales of Air Treatment Products by Category: Value 2012-2017
Table 123 Sales of Air Treatment Products by Category: % Volume Growth 2012-2017
Table 124 Sales of Air Treatment Products by Category: % Value Growth 2012-2017
Table 125 Sales of Air Conditioners by Connected Appliances: % Volume 2013-2017
Table 126 NBO Company Shares of Air Treatment Products: % Volume 2013-2017
Table 127 LBN Brand Shares of Air Treatment Products: % Volume 2014-2017
Table 128 Distribution of Air Treatment Products by Format: % Volume 2012-2017
Table 129 Production, Imports and Exports of Air Conditioners: Total Volume 2012-2017
Table 130 Forecast Sales of Air Treatment Products by Category: Volume 2017-2022
Table 131 Forecast Sales of Air Treatment Products by Category: Value 2017-2022
Table 132 Forecast Sales of Air Treatment Products by Category: % Volume Growth 2017-2022
Table 133 Forecast Sales of Air Treatment Products by Category: % Value Growth 2017-2022
Headlines
Prospects
Healthy Lifestyles Impact Demand
More Confident Consumers Support Value Sales Growth
Key Trends Set To Continue Over the Forecast Period
Competitive Landscape
the Leading Player Is Present in Fast-growing Subcategories
Direct Selling Remains Relevant With Vorwerk
Players Offer A Wider Range of Products, Functions and Prices
Category Data
Table 134 Sales of Food Preparation Appliances by Category: Volume 2012-2017
Table 135 Sales of Food Preparation Appliances by Category: Value 2012-2017
Table 136 Sales of Food Preparation Appliances by Category: % Volume Growth 2012-2017
Table 137 Sales of Food Preparation Appliances by Category: % Value Growth 2012-2017
Table 138 NBO Company Shares of Food Preparation Appliances: % Volume 2013-2017
Table 139 LBN Brand Shares of Food Preparation Appliances: % Volume 2014-2017
Table 140 Distribution of Food Preparation Appliances by Format: % Volume 2012-2017
Table 141 Forecast Sales of Food Preparation Appliances by Category: Volume 2017-2022
Table 142 Forecast Sales of Food Preparation Appliances by Category: Value 2017-2022
Table 143 Forecast Sales of Food Preparation Appliances by Category: % Volume Growth 2017-2022
Table 144 Forecast Sales of Food Preparation Appliances by Category: % Value Growth 2017-2022
Headlines
Prospects
Health and Beauty Concerns Positively Impact Sales
Electric Facial Cleansers Emerges While Men Sustain the Demand for Body Shavers
Electronics and Appliance Specialist Retailers Improve the Consumer Experience
Competitive Landscape
Procter & Gamble Leads With A Strong Product Portfolio
Philips Remains the Leading Brand
Beauty Salons Are the Main Threat To Category Growth Potential
Category Data
Table 145 Sales of Personal Care Appliances by Category: Volume 2012-2017
Table 146 Sales of Personal Care Appliances by Category: Value 2012-2017
Table 147 Sales of Personal Care Appliances by Category: % Volume Growth 2012-2017
Table 148 Sales of Personal Care Appliances by Category: % Value Growth 2012-2017
Table 149 Sales of Body Shavers by Format: % Volume 2012-2017
Table 150 Sales of Hair Care Appliances by Format: % Volume 2012-2017
Table 151 NBO Company Shares of Personal Care Appliances 2013-2017
Table 152 LBN Brand Shares of Personal Care Appliances 2014-2017
Table 153 Distribution of Personal Care Appliances by Format: % Volume 2012-2017
Table 154 Forecast Sales of Personal Care Appliances by Category: Volume 2017-2022
Table 155 Forecast Sales of Personal Care Appliances by Category: Value 2017-2022
Table 156 Forecast Sales of Personal Care Appliances by Category: % Volume Growth 2017-2022
Table 157 Forecast Sales of Personal Care Appliances by Category: % Value Growth 2017-2022
Headlines
Prospects
Changing Cooking Habits Impact Sales
Pods Continue To Drive Coffee Machines
Breakfast Offers Opportunities for Small Cooking Appliances
Competitive Landscape
Flama Leverages Strength in Electric Grills
Dynamic New Product Launches Continue in Coffee Machines
Hypermarkets Compete With Other Retailers and Manufacturers
Category Data
Table 158 Sales of Small Cooking Appliances by Category: Volume 2012-2017
Table 159 Sales of Small Cooking Appliances by Category: Value 2012-2017
Table 160 Sales of Small Cooking Appliances by Category: % Volume Growth 2012-2017
Table 161 Sales of Small Cooking Appliances by Category: % Value Growth 2012-2017
Table 162 Sales of Fresstanding Hobs by Format: % Volume 2012-2017
Table 163 NBO Company Shares of Small Cooking Appliances: % Volume 2013-2017
Table 164 LBN Brand Shares of Small Cooking Appliances: % Volume 2014-2017
Table 165 Distribution of Small Cooking Appliances by Format: % Volume 2012-2017
Table 166 Forecast Sales of Small Cooking Appliances by Category: Volume 2017-2022
Table 167 Forecast Sales of Small Cooking Appliances by Category: Value 2017-2022
Table 168 Forecast Sales of Small Cooking Appliances by Category: % Volume Growth 2017-2022
Table 169 Forecast Sales of Small Cooking Appliances by Category: % Value Growth 2017-2022
Headlines
Prospects
Changing Lifestyles and Health Concerns Impact Demand
Cylinder Models Remain the Preferred Choice
Shift Towards Robotic Models
Competitive Landscape
Brand Recognition Offers A Competitive Advantage
Legislation and New Innovations Impact Manufacturing
Robotic Vacuum Cleaners Continues To Gain Ground
Category Data
Table 170 Sales of Vacuum Cleaners by Category: Volume 2012-2017
Table 171 Sales of Vacuum Cleaners by Category: Value 2012-2017
Table 172 Sales of Vacuum Cleaners by Category: % Volume Growth 2012-2017
Table 173 Sales of Vacuum Cleaners by Category: % Value Growth 2012-2017
Table 174 Sales of Robotic Vacuum Cleaners by Connected Appliances: % Volume 2013-2017
Table 175 NBO Company Shares of Vacuum Cleaners: % Volume 2013-2017
Table 176 LBN Brand Shares of Vacuum Cleaners: % Volume 2014-2017
Table 177 Distribution of Vacuum Cleaners by Format: % Volume 2012-2017
Table 178 Forecast Sales of Vacuum Cleaners by Category: Volume 2017-2022
Table 179 Forecast Sales of Vacuum Cleaners by Category: Value 2017-2022
Table 180 Forecast Sales of Vacuum Cleaners by Category: % Volume Growth 2017-2022
Table 181 Forecast Sales of Vacuum Cleaners by Category: % Value Growth 2017-2022

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