India Packaged & RTD Tea Market Overview

 Published On: May, 2017 |    No of Pages: 50 |  Published By: Bonafide Research | Format: PDF
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This report gives an in-depth analysis of tea industry in India. Taste, convenience, price, and ingredients represent the most influential factors that determine demand for tea in India. Although demand for this hot beverage varies with region, several factors are driving growth including increasing health-consciousness, convenience, wide range of options, and customization to local tastes, among others. With consumers increasingly preferring novel, innovative and sophisticated products, premium and branded tea have taken centre stage. With the Indian consumption of tea rising at a rapid pace, especially among the young and busy population, demand for RTD tea has registered a significant rise over the years. Demand for RTD tea beverages is also gaining traction from the wellness and health claims made by popular brands.   

According to “India Packaged & RTD Tea Market Overview”, packaged tea market is expected to grow at a CAGR of 10-15% in the forecast period. Indian packaged/branded tea market is segmented into four major segments such as traditional black tea, green tea and herbal/fruit tea and other tea which includes instant tea, organic tea, white tea, oolong tea, etc. Among all these categories black tea is a dominant category in the Indian tea market, however green tea is also expanding its presence among young Indian consumers due to its several health benefits. Healthy growth is projected for the market in the coming years driven by increasing focus on health and wellness. Regular & Lime/Lemon flavour green tea is most popular among young consumers. Packaged tea has big brands like HUL, Tata Tea, Duncans Tea Limited in its category.   

RTD tea market is expected to grow with a significant CAGR during forecast period. Lipton by HUL and Nestea by Nestle are the leading players in the category, whereas lemon and peach are the popular flavours in the ready to drink tea market. The increasing consumer focus on health has led tea manufacturers to promote the benefits of antioxidants and flavonoids in the beverage. The preference for beverages with detox and de-stress benefits has also led to the emergence of specialist tea outlets. Urban population is more concerned about their lifestyle as compared to the rural population. The lifestyle of urban population is more fast-paced. Fast-paced lifestyle along with an aspiration to stay fit is attracting people to consume ready to drink tea more often.

Key Product Type
• Packaged (Branded) Tea
• Ready to Drink (RTD) Tea
TABLE OF CONTENTS
1. Executive Summary
2. Global Tea Market Outlook
2.1. Market Size By Value
2.2. Market Size By Volume
2.2.1. Overall Market
2.2.2. China Tea Market
2.2.3. India Tea Market
2.2.4. Turkey Tea Market
2.3. Market Share By Country
3. India Tea Market Outlook
3.1. Market Size By Value
3.2. Market Size By Volume
3.3. Market Share By Category
3.4. India Packaged Tea Market Outlook
3.4.1. Market Size By Value
3.4.2. Market Size By Volume
3.4.3. Market Share
3.4.3.1. By Company
3.4.3.2. By Type
3.4.3.3. By Sales Channel
3.5. India Ready to Drink Tea Market Outlook
3.5.1. Market Size By Value
3.5.2. Market Share
3.5.2.1. By Company
3.5.2.2. By Flavour
3.6. India Unpackaged Tea Market Outlook
3.6.1. Market Size By Value
3.6.2. Market Size By Volume
4. Company Profiles
4.1. Duncans Tea Limited
4.2. Gujarat Tea Processors and Packers Limited
4.3. Hindustan Unilever Limited
4.4. Nestle India Private Limited
4.5. Tata Global Beverages Limited
5. Disclaimer   

LIST OF FIGURES
Figure-1: Global Tea Market Size - By Value 2011 - 2016 (USD Billion)
Figure-2: Global Tea Market Size Forecast - By Value 2017F - 2021F (USD Billion)
Figure-3: Global Tea Market Size - By Volume 2011 - 2016 (Thousand Tonnes)
Figure-4: Global Tea Market Size Forecast - By Volume 2017F - 2021F (Thousand Tonnes)
Figure-5: China Tea Market Size - By Volume 2011 - 2021F (Thousand Tonnes)
Figure-6: India Tea Market Size - By Volume 2011 - 2021F (Thousand Tonnes)
Figure-7: Turkey Tea Market Size - By Volume 2011 - 2021F (Thousand Tonnes)
Figure-8: Global Tea Market Share - By Country 2016 & 2021F
Figure-9: India Tea Market Size - By Value 2011 - 2016 (INR Crore)
Figure-10: India Tea Market Size Forecast - By Value 2017F - 2021F (INR Crore)
Figure-11: India Tea Market Size - By Volume 2011 - 2016 (Million Kg)
Figure-12: India Tea Market Size Forecast - By Volume 2017F - 2021F (Million Kg)
Figure-13: India Tea Market Share - By Category 2016 & 2021F
Figure-14: India Packaged Tea Market Size - By Value 2011- 2021F (INR Crore)
Figure-15: India Packaged Tea Market Size - By Volume 2011- 2016 (Million Kg)
Figure-16: India Packaged Tea Market Size Forecast - By Volume 2017F - 2021F (Million Kg)
Figure-17: India Packaged Tea Market Share - By Company 2016 & 2021F
Figure-18: India Packaged Tea Market Share - By Type 2016 & 2021F
Figure-19: India Packaged Tea Market Share - By Sales Channel 2016 & 2021F
Figure-20: India Ready to Drink Tea Market Size - By Value 2011- 2016 (INR Crore)
Figure-21: India Ready to Drink Tea Market Size Forecast - By Value 2017F - 2021F (INR Crore)
Figure-22: India Ready to Drink Tea Market Share - By Company 2016 & 2021F
Figure-23: India Ready to Drink Tea Market Share - By Flavour 2016 & 2021F
Figure-24: India Unpackaged Tea Market Size - By Value 2011- 2016 (INR Crore)
Figure-25: India Unpackaged Tea Market Size Forecast - By Value 2017F - 2021F (INR Crore)
Figure-26: India Unpackaged Tea Market Size - By Volume 2011- 2021F (Million Kg)   

LIST OF TABLES
Table-1: Product Portfolio of Duncans Tea Limited
Table-2: Key Facts of Duncans Tea Limited
Table-3: Product Portfolio of Gujarat Tea Processors and Packers Limited
Table-4: Key Facts of Gujarat Tea Processors & Packers Private Limited
Table-5: Product Portfolio of Hindustan Unilever Limited
Table-6: Key Facts of Hindustan Unilever Limited
Table-7: Key Facts of Nestle India Private Limited
Table-8: Product Portfolio of Tata Global Beverages Limited
Table-9: Key Facts of Tata Global Beverages Limited

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