Consumer and Market Insights: Dairy Market in Japan

 Published On: Jan, 2015 |    No of Pages: 68 |  Published By: Canadean | Format: PDF
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This report brings together consumer insight and market data to provide a comprehensive brief of Japan’s Dairy market. This allows for the rapid identification of key growth opportunities across major Dairy Foods categories and their packaging.

Key Findings

• Japan’s Dairy market will register higher growth in sales during 2014-2019 compared to 2009–2014 in US$ terms. Rising GDP per capita and increased health concerns will influence growth of Dairy market in Japan.

• Milk is the largest category in terms of both value and volume in the Dairy market for off-trade consumption.

• Yogurt is forecast to be the fastest growing category during 2014-2019.

• Meiji, Snow Brand, Glico and Vitasoy are the leading brands in the Dairy Foods market in Japan

• Rigid Plastics Tub will be the most used container type during 2014–2019.


This report is based on market data to provide a comprehensive brief of the Dairy market in Japan. It includes overall Dairy market value and volume analysis, on-trade and off-trade splits, category and segmental breakdown for nine Dairy Foods categories for the period 2009-2019.  The report also provides extensive brand share coverage, snapshot of the Food Retail landscape in the country, Distribution data covering key distribution channels including on-trade, and Dairy packaging in the country.

Reasons To Buy

This overview of the Dairy Market in Japan allows new entrants and established companies to gain rapid and comprehensive insight into market value and volume, category analysis, brand shares, distribution channel data, and packaging.

Table of Contents

Report introduction and definitions
Market Overview
Macroeconomic indicators – Population and age structure, GDP and Consumer Price Index
National retail and foodservice figures – Key Takeouts
Market value and volume for the Japan market
Historical and projected consumption in the Japan market
Degree of trade up/down-trade in the Japan market
Market volume of Japan by category
Historical and project market value of Japan by category
Winners and losers in the Japan market
Segment share of the category and change in market share in the Japan market
Category level pricing in the Japan market
Retailer and packaging
Leading retailers in the Japan food market
Leading distribution channels in the Japan market
Leading distribution channels by category in the Japan market
Japan market by type of packaging
Japan market by type of packaging closure/outer
Japan market by type of packaging, forecasted
Private label performance compared to national brands in the Japan market
Leading companies in the Japan market by category
Leading brands in the Japan market by category
Consumer trend analysis
Canadean’s consumer trend framework and explanation of the sub-trends
For key trends in the Japan market
How the trend is influencing consumption in the Japan market
How to target the trend in the Japan market
How the trend will evolve in the Japan market
Key target demographic and the rate and which the trend will evolve
Key drivers in the market that will increasingly influence consumption
Innovation examples
New product examples launched in the Japan market
Country context
Sector overview
Category data
Segment data
Packaging data
Category definitions
Segment definitions
Channel definitions
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