Campbell Soup Co in Packaged Food (World)

 Published On: Dec, 2015 |    No of Pages: 39 |  Published By: Euromonitor | Format: PDF
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While Campbell is mostly associated with soup, especially shelf stable soup, the group is diversifying into higher growth categories through other brands, notably Arnottís and Pepperidge Farm in biscuits, and is also present in bread and cooking sauces. Campbellís geographic reach is focused on North America and Australasia, although it also operates in Asia Pacific and Latin America. Campbell seeks to improve its health and wellness credentials with Plum Organics, and has launched organic soup...

Euromonitor Internationalís Campbell Soup Co in Packaged Food (World) Company Profile offers detailed strategic analysis of the companyís business, examining its performance in the Packaged Food market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Baby Food, Baked Goods, Biscuits and Snack Bars, Breakfast Cereals, Confectionery, Dairy, Ice Cream and Frozen Desserts, Oils and Fats, Processed Fruit and Vegetables, Processed Meat and Seafood, Ready Meals, Rice, Pasta and Noodles, Sauces, Dressings and Condiments, Soup, Spreads, Sweet and Savoury Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Packaged Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Campbell Soup Co in Packaged Food (World)
Scope of the Report
Strategic Evaluation
Competitive Positioning
Market Assessment
Other Packaged Food Categories
Brand Strategy
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