Sports Nutrition in Bulgaria

 Published On: Sep, 2016 |    No of Pages: 18 |  Published By: Euromonitor | Format: PDF
The rapidly growing distribution network for sports nutrition fostered high sales growth in the category in 2016. Sports nutrition products are becoming increasingly popular following the consumer trend towards more active and healthy lifestyles. As a result, the category experienced sustainable 6-7% current value growth for two years in a row, despite the gradual saturation of some categories, such as sports protein powder and sports protein RTD. Growth in sports nutrition was stimulated by spo...

Sports Nutrition in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Sports Non-Protein Products, Sports Protein Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sports Nutrition market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
SPORTS NUTRITION IN BULGARIA

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Sports Nutrition by Category: Value 2011-2016
Table 2 Sales of Sports Nutrition by Category: % Value Growth 2011-2016
Table 3 NBO Company Shares of Sports Nutrition: % Value 2012-2016
Table 4 LBN Brand Shares of Sports Nutrition: % Value 2013-2016
Table 5 Forecast Sales of Sports Nutrition by Category: Value 2016-2021
Table 6 Forecast Sales of Sports Nutrition by Category: % Value Growth 2016-2021
Executive Summary
Vitamins and Dietary Supplements Drives Growth in Consumer Health in 2016
Consumers Make Informed Decisions When It Comes To Their Own Health
Local Pharma Players Focus on Innovation and Technology
Internet Retailing Is the Fastest Growing Distribution Channel
Gradual Saturation for the Major Consumer Health Categories
Key Trends and Developments
Vitamins and Dietary Supplements Allow for Higher Margins
Deeper Product and Consumer Segmentation Fuels Growth in Consumer Health
Pharmacy Consolidation Accelerates in 2016, Driving Innovation
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2011-2016
Table 8 Life Expectancy at Birth 2011-2016
Market Data
Table 9 Sales of Consumer Health by Category: Value 2011-2016
Table 10 Sales of Consumer Health by Category: % Value Growth 2011-2016
Table 11 NBO Company Shares of Consumer Health: % Value 2012-2016
Table 12 LBN Brand Shares of Consumer Health: % Value 2013-2016
Table 13 Distribution of Consumer Health by Format: % Value 2011-2016
Table 14 Distribution of Consumer Health by Format and Category: % Value 2016
Table 15 Forecast Sales of Consumer Health by Category: Value 2016-2021
Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2016-2021
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Sources
Summary 1 Research Sources

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