Gum in South Korea

 Published On: Oct, 2016 |    No of Pages: 30 |  Published By: Euromonitor | Format: PDF
Overall gum sales continued to decrease in both value and volume terms during 2016. In 2015, the rate of decrease became slower as manufacturers tried to develop the marketing strategy of letting consumers know the strength of gum such as being healthy for the brain and teeth, but it sped up again in 2016. There are many alternatives to gum as a dessert for consumers such as coffee, ice cream, jelly and chocolate. In addition, consumersí interest in premium chocolate and imported jelly brands...

Gum in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Bubble Gum, Chewing Gum.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Gum market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

GUM IN SOUTH KOREA

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Gum by Category: Volume 2011-2016
Table 2 Sales of Gum by Category: Value 2011-2016
Table 3 Sales of Gum by Category: % Volume Growth 2011-2016
Table 4 Sales of Gum by Category: % Value Growth 2011-2016
Table 5 Sales of Gum by Flavour: Rankings 2011-2016
Table 6 NBO Company Shares of Gum: % Value 2012-2016
Table 7 LBN Brand Shares of Gum: % Value 2013-2016
Table 8 Distribution of Gum by Format: % Value 2011-2016
Table 9 Forecast Sales of Gum by Category: Volume 2016-2021
Table 10 Forecast Sales of Gum by Category: Value 2016-2021
Table 11 Forecast Sales of Gum by Category: % Volume Growth 2016-2021
Table 12 Forecast Sales of Gum by Category: % Value Growth 2016-2021
Lotte Confectionery Co Ltd in Packaged Food (south Korea)
Strategic Direction
Key Facts
Summary 1 Lotte Confectionery Co Ltd: Key Facts
Summary 2 Lotte Confectionery Co Ltd: Operational Indicators
Competitive Positioning
Summary 3 Lotte Confectionery Co Ltd: Competitive Position 2015
Executive Summary
Positive Value Growth Continues in Packaged Food
Premium and Convenient New Products Lead Market Growth
Strong Leading Players Continue To Lead Package Food Market
Strong Performance of Convenience Stores in 2016
Stagnation Is Expected in Packaged Food Over the Forecast Period
Key Trends and Developments
Banana Flavour Gains Popularity in Overall Packaged Food
Convenience Becomes the Most Important in Food
Collaborating With Competitors for Better Performance
Contrasting Trend Between Flavours and Health Consciousness
Foodservice: Key Trends and Developments
Headlines
Trends: Sales To Foodservice
Trends: Consumer Foodservice
Prospects
Category Data
Table 13 Foodservice Sales of Packaged Food by Category: Volume 2011-2016
Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2016-2021
Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2016-2021
Market Data
Table 17 Sales of Packaged Food by Category: Volume 2011-2016
Table 18 Sales of Packaged Food by Category: Value 2011-2016
Table 19 Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 20 Sales of Packaged Food by Category: % Value Growth 2011-2016
Table 21 GBO Company Shares of Packaged Food: % Value 2012-2016
Table 22 NBO Company Shares of Packaged Food: % Value 2012-2016
Table 23 LBN Brand Shares of Packaged Food: % Value 2013-2016
Table 24 Penetration of Private Label by Category: % Value 2011-2016
Table 25 Distribution of Packaged Food by Format: % Value 2011-2016
Table 26 Distribution of Packaged Food by Format and Category: % Value 2016
Table 27 Forecast Sales of Packaged Food by Category: Volume 2016-2021
Table 28 Forecast Sales of Packaged Food by Category: Value 2016-2021
Table 29 Forecast Sales of Packaged Food by Category: % Volume Growth 2016-2021
Table 30 Forecast Sales of Packaged Food by Category: % Value Growth 2016-2021
Sources
Summary 4 Research Sources

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