Home Improvement in the Netherlands

 Published On: Jul, 2016 |    No of Pages: 22 |  Published By: Euromonitor | Format: PDF
Home improvement recorded a more positive performance in 2015 compared to the previous year. The resurgence of the Dutch housing market and other economic indicators, such as employment, positively impacted consumer confidence, leading to an increase in demand for home improvement products. The movement in the housing market helped home improvement return to weak value growth in 2015 after a long period of economic depression with more householders deciding to pursue home renovation projects whi...

Euromonitor International's Home Improvement in Netherlands report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2020 illustrate how market demand is expected to evolve in the medium-term

Product coverage: Bathroom and Sanitaryware, Decorating Sundries, Floor Covering, Hand Tools, Hardware, Home Paint, Kitchen Sinks, Other Home Improvement, Power Tools, Wall Covering.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Improvement market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
HOME IMPROVEMENT IN THE NETHERLANDS

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Home Improvement by Category: Value 2010-2015
Table 2 Sales of Home Improvement by Category: % Value Growth 2010-2015
Table 3 NBO Company Shares of Home Improvement: % Value 2011-2015
Table 4 LBN Brand Shares of Home Improvement: % Value 2012-2015
Table 5 Distribution of Home Improvement by Format: % Value 2010-2015
Table 6 Forecast Sales of Home Improvement by Category: Value 2015-2020
Table 7 Forecast Sales of Home Improvement by Category: % Value Growth 2015-2020
Koninklijke Sphinx BV in Home and Garden (netherlands)
Strategic Direction
Key Facts
Summary 1 Koninklijke Sphinx BV: Key Facts
Competitive Positioning
Summary 2 Koninklijke Sphinx BV: Competitive Position 2015
Executive Summary
Improving Economy Triggers Demand for Home and Garden Products
Retailers Promote Products To Inspire Consumers
Private Label Reigns in Most Categories
Discounter Variety Stores Attract More Traffic, While Internet Retailing Continues To Gain Traction
Positive Prospects As the Housing Market Continues To Grow
Key Trends and Developments
Recovery of the Housing Market Key To Improved Demand
Home and Garden Players Seek Growth Opportunities From Demographic Changes
Price Comparison Habits Continue To Fuel Internet Retailing Sales
Emerging Retail Concepts
New Distribution Models/emerging Business Models
Omnichannel Strategy Followed by Larger Chained-based Retailers
Action
Bauhaus and Hornbach
Market Data
Table 8 Sales of Home and Garden by Category: Value 2010-2015
Table 9 Sales of Home and Garden by Category: % Value Growth 2010-2015
Table 10 NBO Company Shares of Home and Garden: % Value 2011-2015
Table 11 LBN Brand Shares of Home and Garden: % Value 2012-2015
Table 12 Distribution of Home and Garden by Format: % Value 2010-2015
Table 13 Forecast Sales of Home and Garden by Category: Value 2015-2020
Table 14 Forecast Sales of Home and Garden by Category: % Value Growth 2015-2020
Definitions
Sources
Summary 3 Research Sources
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