Home Insecticides in Chile

 Published On: Mar, 2015 |    No of Pages: 18 |  Published By: Euromonitor | Format: PDF
During 2014, spray/aerosol products dominated overall home insecticides with 87% share of category value sales, driven by dual-use insecticides used in the home and in the garden. The overall Chilean consumer trend is the preference for products which simplify home care as one- and two-person households grow in numbers and busier lifestyles take over, especially full-time employment for women.

Home Insecticides in Chile market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Electric Insecticides, Insecticide Baits, Insecticide Coils, Other Home Insecticides, Spray/Aerosol Insecticides.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home Insecticides market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the marketís major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Home Insecticides by Category: Value 2009-2014
Table 2 Sales of Home Insecticides by Category: % Value Growth 2009-2014
Table 3 Sales of Spray/Aerosol Insecticides by Type: % Value Breakdown 2009-2014
Table 4 NBO Company Shares of Home Insecticides: % Value 2010-2014
Table 5 LBN Brand Shares of Home Insecticides: % Value 2011-2014
Table 6 Forecast Sales of Home Insecticides by Category: Value 2014-2019
Table 7 Forecast Sales of Home Insecticides by Category: % Value Growth 2014-2019
Clorox Chile SA in Home Care (chile)
Strategic Direction
Key Facts
Summary 1 Clorox Chile SA: Key Facts
Company Background
Production
Summary 2 Clorox Chile SA: Production Statistics 2013
Competitive Positioning
Summary 3 Clorox Chile SA: Competitive Position 2014
SC Johnson & Son Chile Ltda in Home Care (chile)
Strategic Direction
Key Facts
Summary 4 SC Johnson & Son Chile Ltda: Key Facts
Company Background
Production
Competitive Positioning
Summary 5 SC Johnson & Son Chile Ltda: Competitive Position
Executive Summary
Home Care Continues To Grow Alongside the Strong Economy
Convenience and Time-saving Needs Help Growth Within Home Care
International Manufacturers Continue To Have An Advantage Over Local Players
Modern Retailers Continue Growing in 2014
Growth Rates Set To Slow Over the Forecast Period
Key Trends and Developments
Time-saving, Easier-to-use and Less Attention Demanding Products Are Key To Sales in Home Care
Product Innovations and New Easy-to-use Formats Find A Suitable Environment for Growth
Multinational Players Continue To Dominate Home Care in Chile
Market Indicators
Table 8 Households 2009-2014
Market Data
Table 9 Sales of Home Care by Category: Value 2009-2014
Table 10 Sales of Home Care by Category: % Value Growth 2009-2014
Table 11 NBO Company Shares of Home Care: % Value 2010-2014
Table 12 LBN Brand Shares of Home Care: % Value 2011-2014
Table 13 Penetration of Private Label in Home Care by Category: % Value 2009-2014
Table 14 Distribution of Home Care by Format: % Value 2009-2014
Table 15 Distribution of Home Care by Format and Category: % Value 2014
Table 16 Forecast Sales of Home Care by Category: Value 2014-2019
Table 17 Forecast Sales of Home Care by Category: % Value Growth 2014-2019
Sources
Summary 6 Research Sources

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