Mebelnaya Kompania Shatura OAO in Home and Garden (Russia)

 Published On: Aug, 2015 |    No of Pages: 2 |  Published By: Euromonitor | Format: PDF
In 2014 Mebelnaya Kompania Shatura OAO invested in reorganisation of points of sale, in terms of both exteriors and management. Additionally, its brand portfolio was changed with the highest emphasis on the oldest and most recognisable brand, Shatura. All these actions took place with the aim to correct the companyís activity and to improve its disadvantages, which will lead to the companyís highest ability during the forecast sales decline in 2015.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Gardening, Home Furnishings, Home Improvement, Homewares.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Home and Garden market;
* Pinpoint growth sectors and identify factors driving change;
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MEBELNAYA KOMPANIA SHATURA OAO IN HOME AND GARDEN (RUSSIA)

Strategic Direction
Key Facts
Summary 1 Mebelnaya Kompania Shatura OAO: Key Facts
Summary 2 Mebelnaya Kompania Shatura OAO: Operational Indicators
Competitive Positioning
Summary 3 Mebelnaya Kompania Shatura OAO: Competitive Position 2014

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