Fast Food: Global Industry Guide

 Published On: Feb, 2012 |    No of Pages: 141 |  Published By: MarketLine | Format: PDF   |   Free Sample Report

Fast Food: Global Industry Guide is an essential resource for top-level data and analysis covering the Fast Food industry. It includes detailed data on market size and segmentation, textual analysis of the key trends and competitive landscape, and profiles of the leading companies. This incisive report provides expert analysis on a global, regional and country basis.


Scope of the Report

 

* Contains an executive summary and data on value, volume and segmentation

 

* Provides textual analysis of the industry's prospects, competitive landscape and profiles of the leading companies


* Incorporates in-depth five forces competitive environment analysis and scorecards

 

* Covers the Global, European and Asia-Pacific markets as well as individual chapters on 5 major markets (France, Germany, Japan, the UK and the US).

 

* Includes a five-year forecast of the industry


Highlights


The global fast food market grew by 6.8% in 2011 to reach a value of $252,911.7 million.


In 2016, the global fast food market is forecast to have a value of $331,842.1 million, an increase of 31.2% since 2011.


The global fast food market grew by 5.6% in 2011 to reach a volume of 243,204.9 million Transactions.


In 2016, the global fast food market is forecast to have a volume of 310,517.6 million Transactions, an increase of 27.7% since 2011.


Restaurants - qsr  is the largest segment of the global fast food market, accounting for 66.4% of the market's total value.


Americas accounts for 44.2% of the global fast food market value.


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Market Definition


The fast food market is defined as the sale of food and drinks for immediate consumption either on the premises or in designated eating areas shared with other foodservice operators, or for consumption elsewhere. Datamonitor's definition excludes sales through vending machines and is restricted to sales in specific foodservice channels (please see channel definitions below). All market values are given in Operator Buying Prices, that is the amount spent by foodservice operators on the food and drink that they serve and not the amount the consumers spend on food and drinks (Operator Selling Prices - OSPs) in these channels. The difference is the mark up the foodservice operator adds in order to cover their other costs and generate a profit. This therefore values the market in terms of the amount of money for which food and drinks manufacturers are competing. All currency conversions were performed using constant 2009 average annual exchange rates. Market volumes are classed as the total number of visits by individuals to foodservice locations that involve the consumption of either food. Multiple purchases made during the same visit are counted as one transaction. The purchase of drink with food in the same location in the same visit is also considered as one transaction, not two. The market is broken down in to four segments: Quick Service Restaurants (QSR), Takeaways, Mobile & Street Vendors and Leisure Locations. QSR's are defined as: locations where the primary function is to provide full meals but where table service is not offered. Takeaways are defined as: establishments that provide freshly prepared food for immediate consumption and where typically 80% or more of revenues come from consumers who take the food off the premises to consume. Mobile & street vendors are defined as: Either individual mobile stalls or vans that offer a limited range of freshly prepared food as well as beverages. Leisure locations are defined as: locations serving food and drinks for immediate consumption on premises within leisure outlets (such as Cinemas, Theatres, Racecourses etc.) that the Leisure operator owns and operates itself.


Executive Summary 2

Market value 2

Market value forecast 2

Market volume 2

Market volume forecast 2

Category segmentation 2

Geography segmentation 2

Introduction 13

What is this report about? 13

Who is the target reader? 13

How to use this report 13

Definitions 13

Global Fast Food 14

Market Overview 14

Market Data 15

Market Segmentation 17

Market outlook 19

Five forces analysis 21

Fast Food in Asia-Pacific 27

Market Overview 27

Market Data 28

Market Segmentation 30

Market outlook 32

Five forces analysis 34

Fast Food in Europe 40

Market Overview 40

Market Data 41

Market Segmentation 43

Market outlook 45

Five forces analysis 47

Fast Food in France 53

Market Overview 53

Market Data 54

Market Segmentation 56

Market outlook 58

Five forces analysis 60

Macroeconomic indicators 66

Fast Food in Germany 68

Market Overview 68

Market Data 69

Market Segmentation 71

Market outlook 73

Five forces analysis 75

Macroeconomic indicators 81

Fast Food in Japan 83

Market Overview 83

Market Data 84

Market Segmentation 86

Market outlook 88

Five forces analysis 90

Macroeconomic indicators 96

Fast Food in The United Kingdom 98

Market Overview 98

Market Data 99

Market Segmentation 101

Market outlook 103

Five forces analysis 105

Macroeconomic indicators 111

Fast Food in The United States 113

Market Overview 113

Market Data 114

Market Segmentation 116

Market outlook 118

Five forces analysis 120

Macroeconomic indicators 126

Company Profile 128

Burger King 128

Domino's Pizza, Inc 131

McDonald's 134

Yum! Brands 137

Appendix 140

Methodology 140

 

LIST OF TABLES


Table 1: Global fast food market value: $ million, 2007–11 15

Table 2: Global fast food market volume: million Transactions, 2007–11 16

Table 3: Global fast food market category segmentation : $ million, 2011 17

Table 4: Global fast food market geography segmentation : $ million, 2011 18

Table 5: Global fast food market value forecast: $ million, 2011–16 19

Table 6: Global fast food market volume forecast: million Transactions, 2011–16 20

Table 7: Asia-Pacific fast food market value: $ million, 2007–11 28

Table 8: Asia–Pacific fast food market volume: million Transactions, 2007–11 29

Table 9: Asia–Pacific fast food market category segmentation : $ million, 2011 30

Table 10: Asia–Pacific fast food market geography segmentation : $ million, 2011 31

Table 11: Asia-Pacific fast food market value forecast: $ million, 2011–16 32

Table 12: Asia–Pacific fast food market volume forecast: million Transactions, 2011–16 33

Table 13: Europe fast food market value: $ million, 2007–11 41

Table 14: Europe fast food market volume: million Transactions, 2007–11 42

Table 15: Europe fast food market category segmentation : $ million, 2011 43

Table 16: Europe fast food market geography segmentation : $ million, 2011 44

Table 17: Europe fast food market value forecast: $ million, 2011–16 45

Table 18: Europe fast food market volume forecast: million Transactions, 2011–16 46

Table 19: France fast food market value: $ million, 2007–11 54

Table 20: France fast food market volume: million Transactions, 2007–11 55

Table 21: France fast food market category segmentation : $ million, 2011 56

Table 22: France fast food market geography segmentation : $ million, 2011 57

Table 23: France fast food market value forecast: $ million, 2011–16 58

Table 24: France fast food market volume forecast: million Transactions, 2011–16 59

Table 25: France size of population (million), 2007–11 66

Table 26: France gdp (constant 2000 prices, $ billion), 2007–11 66

Table 27: France gdp (current prices, $ billion), 2007–11 66

Table 28: France inflation, 2007–11 67

Table 29: France consumer price index (absolute), 2007–11 67

Table 30: France exchange rate, 2007–11 67

Table 31: Germany fast food market value: $ million, 2007–11 69

Table 32: Germany fast food market volume: million Transactions, 2007–11 70

Table 33: Germany fast food market category segmentation : $ million, 2011 71

Table 34: Germany fast food market geography segmentation : $ million, 2011 72

Table 35: Germany fast food market value forecast: $ million, 2011–16 73

Table 36: Germany fast food market volume forecast: million Transactions, 2011–16 74

Table 37: Germany size of population (million), 2007–11 81

Table 38: Germany gdp (constant 2000 prices, $ billion), 2007–11 81

Table 39: Germany gdp (current prices, $ billion), 2007–11 81

Table 40: Germany inflation, 2007–11 82

Table 41: Germany consumer price index (absolute), 2007–11 82

Table 42: Germany exchange rate, 2007–11 82

Table 43: Japan fast food market value: $ million, 2007–11 84

Table 44: Japan fast food market volume: million Transactions, 2007–11 85

Table 45: Japan fast food market category segmentation : $ million, 2011 86

Table 46: Japan fast food market geography segmentation : $ million, 2011 87

Table 47: Japan fast food market value forecast: $ million, 2011–16 88

Table 48: Japan fast food market volume forecast: million Transactions, 2011–16 89

Table 49: Japan size of population (million), 2007–11 96

Table 50: Japan gdp (constant 2000 prices, $ billion), 2007–11 96

Table 51: Japan gdp (current prices, $ billion), 2007–11 96

Table 52: Japan inflation, 2007–11 97

Table 53: Japan consumer price index (absolute), 2007–11 97

Table 54: Japan exchange rate, 2007–11 97

Table 55: United Kingdom fast food market value: $ million, 2007–11 99

Table 56: United Kingdom fast food market volume: million Transactions, 2007–11 100

Table 57: United Kingdom fast food market category segmentation : $ million, 2011 101

Table 58: United Kingdom fast food market geography segmentation : $ million, 2011 102

Table 59: United Kingdom fast food market value forecast: $ million, 2011–16 103

Table 60: United Kingdom fast food market volume forecast: million Transactions, 2011–16 104

Table 61: United Kingdom size of population (million), 2007–11 111

Table 62: United Kingdom gdp (constant 2000 prices, $ billion), 2007–11 111

Table 63: United Kingdom gdp (current prices, $ billion), 2007–11 111

Table 64: United Kingdom inflation, 2007–11 112

Table 65: United Kingdom consumer price index (absolute), 2007–11 112

Table 66: United Kingdom exchange rate, 2007–11 112

Table 67: United States fast food market value: $ million, 2007–11 114

Table 68: United States fast food market volume: million Transactions, 2007–11 115

Table 69: United States fast food market category segmentation : $ million, 2011 116

Table 70: United States fast food market geography segmentation : $ million, 2011 117

Table 71: United States fast food market value forecast: $ million, 2011–16 118

Table 72: United States fast food market volume forecast: million Transactions, 2011–16 119

Table 73: United States size of population (million), 2007–11 126

Table 74: United States gdp (constant 2000 prices, $ billion), 2007–11 126

Table 75: United States gdp (current prices, $ billion), 2007–11 126

Table 76: United States inflation, 2007–11 127

Table 77: United States consumer price index (absolute), 2007–11 127

Table 78: United States exchange rate, 2007–11 127

Table 79: Burger King: key facts 128

Table 80: Burger King: key financials ($) 129

Table 81: Burger King: key financial ratios 129

Table 82: Domino's Pizza, Inc: key facts 131

Table 83: Domino's Pizza, Inc: key financials ($) 132

Table 84: Domino's Pizza, Inc: key financial ratios 132

Table 85: McDonald's: key facts 134

Table 86: McDonald's: key financials ($) 135

Table 87: McDonald's: key financial ratios 135

Table 88: Yum! Brands: key facts 137

Table 89: Yum! Brands: key financials ($) 138

Table 90: Yum! Brands: key financial ratios 138

 

LIST OF FIGURES


Figure 1: Global fast food market value: $ million, 2007–11 15

Figure 2: Global fast food market volume: million Transactions, 2007–11 16

Figure 3: Global fast food market category segmentation : % share, by value, 2011 17

Figure 4: Global fast food market geography segmentation : % share, by value, 2011 18

Figure 5: Global fast food market value forecast: $ million, 2011–16 19

Figure 6: Global fast food market volume forecast: million Transactions, 2011–16 20

Figure 7: Forces driving competition in the global fast food market, 2011 21

Figure 8: Drivers of buyer power in the global fast food market, 2011 22

Figure 9: Drivers of supplier power in the global fast food market, 2011 23

Figure 10: Factors influencing the likelihood of new entrants in the global fast food market, 2011 24

Figure 11: Factors influencing the threat of substitutes in the global fast food market, 2011 25

Figure 12: Drivers of degree of rivalry in the global fast food market, 2011 26

Figure 13: Asia-Pacific fast food market value: $ million, 2007–11 28

Figure 14: Asia–Pacific fast food market volume: million Transactions, 2007–11 29

Figure 15: Asia–Pacific fast food market category segmentation : % share, by value, 2011 30

Figure 16: Asia–Pacific fast food market geography segmentation : % share, by value, 2011 31

Figure 17: Asia-Pacific fast food market value forecast: $ million, 2011–16 32

Figure 18: Asia–Pacific fast food market volume forecast: million Transactions, 2011–16 33

Figure 19: Forces driving competition in the fast food market in Asia-Pacific, 2011 34

Figure 20: Drivers of buyer power in the fast food market in Asia-Pacific, 2011 35

Figure 21: Drivers of supplier power in the fast food market in Asia-Pacific, 2011 36

Figure 22: Factors influencing the likelihood of new entrants in the fast food market in Asia-Pacific, 2011 37

Figure 23: Factors influencing the threat of substitutes in the fast food market in Asia-Pacific, 2011 38

Figure 24: Drivers of degree of rivalry in the fast food market in Asia-Pacific, 2011 39

Figure 25: Europe fast food market value: $ million, 2007–11 41

Figure 26: Europe fast food market volume: million Transactions, 2007–11 42

Figure 27: Europe fast food market category segmentation : % share, by value, 2011 43

Figure 28: Europe fast food market geography segmentation : % share, by value, 2011 44

Figure 29: Europe fast food market value forecast: $ million, 2011–16 45

Figure 30: Europe fast food market volume forecast: million Transactions, 2011–16 46

Figure 31: Forces driving competition in the fast food market in Europe, 2011 47

Figure 32: Drivers of buyer power in the fast food market in Europe, 2011 48

Figure 33: Drivers of supplier power in the fast food market in Europe, 2011 49

Figure 34: Factors influencing the likelihood of new entrants in the fast food market in Europe, 2011 50

Figure 35: Factors influencing the threat of substitutes in the fast food market in Europe, 2011 51

Figure 36: Drivers of degree of rivalry in the fast food market in Europe, 2011 52

Figure 37: France fast food market value: $ million, 2007–11 54

Figure 38: France fast food market volume: million Transactions, 2007–11 55

Figure 39: France fast food market category segmentation : % share, by value, 2011 56

Figure 40: France fast food market geography segmentation : % share, by value, 2011 57

Figure 41: France fast food market value forecast: $ million, 2011–16 58

Figure 42: France fast food market volume forecast: million Transactions, 2011–16 59

Figure 43: Forces driving competition in the fast food market in France, 2011 60

Figure 44: Drivers of buyer power in the fast food market in France, 2011 61

Figure 45: Drivers of supplier power in the fast food market in France, 2011 62

Figure 46: Factors influencing the likelihood of new entrants in the fast food market in France, 2011 63

Figure 47: Factors influencing the threat of substitutes in the fast food market in France, 2011 64

Figure 48: Drivers of degree of rivalry in the fast food market in France, 2011 65

Figure 49: Germany fast food market value: $ million, 2007–11 69

Figure 50: Germany fast food market volume: million Transactions, 2007–11 70

Figure 51: Germany fast food market category segmentation : % share, by value, 2011 71

Figure 52: Germany fast food market geography segmentation : % share, by value, 2011 72

Figure 53: Germany fast food market value forecast: $ million, 2011–16 73

Figure 54: Germany fast food market volume forecast: million Transactions, 2011–16 74

Figure 55: Forces driving competition in the fast food market in Germany, 2011 75

Figure 56: Drivers of buyer power in the fast food market in Germany, 2011 76

Figure 57: Drivers of supplier power in the fast food market in Germany, 2011 77

Figure 58: Factors influencing the likelihood of new entrants in the fast food market in Germany, 2011 78

Figure 59: Factors influencing the threat of substitutes in the fast food market in Germany, 2011 79

Figure 60: Drivers of degree of rivalry in the fast food market in Germany, 2011 80

Figure 61: Japan fast food market value: $ million, 2007–11 84

Figure 62: Japan fast food market volume: million Transactions, 2007–11 85

Figure 63: Japan fast food market category segmentation : % share, by value, 2011 86

Figure 64: Japan fast food market geography segmentation : % share, by value, 2011 87

Figure 65: Japan fast food market value forecast: $ million, 2011–16 88

Figure 66: Japan fast food market volume forecast: million Transactions, 2011–16 89

Figure 67: Forces driving competition in the fast food market in Japan, 2011 90

Figure 68: Drivers of buyer power in the fast food market in Japan, 2011 91

Figure 69: Drivers of supplier power in the fast food market in Japan, 2011 92

Figure 70: Factors influencing the likelihood of new entrants in the fast food market in Japan, 2011 93

Figure 71: Factors influencing the threat of substitutes in the fast food market in Japan, 2011 94

Figure 72: Drivers of degree of rivalry in the fast food market in Japan, 2011 95

Figure 73: United Kingdom fast food market value: $ million, 2007–11 99

Figure 74: United Kingdom fast food market volume: million Transactions, 2007–11 100

Figure 75: United Kingdom fast food market category segmentation : % share, by value, 2011 101

Figure 76: United Kingdom fast food market geography segmentation : % share, by value, 2011 102

Figure 77: United Kingdom fast food market value forecast: $ million, 2011–16 103

Figure 78: United Kingdom fast food market volume forecast: million Transactions, 2011–16 104

Figure 79: Forces driving competition in the fast food market in the United Kingdom, 2011 105

Figure 80: Drivers of buyer power in the fast food market in the United Kingdom, 2011 106

Figure 81: Drivers of supplier power in the fast food market in the United Kingdom, 2011 107

Figure 82: Factors influencing the likelihood of new entrants in the fast food market in the United Kingdom, 2011 108

Figure 83: Factors influencing the threat of substitutes in the fast food market in the United Kingdom, 2011 109

Figure 84: Drivers of degree of rivalry in the fast food market in the United Kingdom, 2011 110

Figure 85: United States fast food market value: $ million, 2007–11 114

Figure 86: United States fast food market volume: million Transactions, 2007–11 115

Figure 87: United States fast food market category segmentation : % share, by value, 2011 116

Figure 88: United States fast food market geography segmentation : % share, by value, 2011 117

Figure 89: United States fast food market value forecast: $ million, 2011–16 118

Figure 90: United States fast food market volume forecast: million Transactions, 2011–16 119

Figure 91: Forces driving competition in the fast food market in the United States, 2011 120

Figure 92: Drivers of buyer power in the fast food market in the United States, 2011 121

Figure 93: Drivers of supplier power in the fast food market in the United States, 2011 122

Figure 94: Factors influencing the likelihood of new entrants in the fast food market in the United States, 2011 123

Figure 95: Factors influencing the threat of substitutes in the fast food market in the United States, 2011 124

Figure 96: Drivers of degree of rivalry in the fast food market in the United States, 2011 125

Figure 97: Burger King: revenues & profitability 129

Figure 98: Burger King: assets & liabilities 130

Figure 99: Domino's Pizza, Inc: revenues & profitability 132

Figure 100: Domino's Pizza, Inc: assets & liabilities 133

Figure 101: McDonald's: revenues & profitability 136

Figure 102: McDonald's: assets & liabilities 136

Figure 103: Yum! Brands: revenues & profitability 139

Figure 104: Yum! Brands: assets & liabilities 139


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