Mamee-Double Decker (M) Berhad - Strategic SWOT Analysis Review

 Published On: Apr, 2017 |    No of Pages: 16 |  Published By: GlobalData | Format: PDF
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Mamee-Double Decker (M) Berhad - Strategic SWOT Analysis Review provides a comprehensive insight into the company's history, corporate strategy, business structure and operations. The report contains a detailed SWOT analysis, information on the company's key employees, key competitors and major products and services.

This up-to-the-minute company report will help you to formulate strategies to drive your business by enabling you to understand your partners, customers and competitors better.


- Business description - A detailed description of the company's operations and business divisions.
- Corporate strategy - GlobalData's summarization of the company's business strategy.
- SWOT analysis - A detailed analysis of the company's strengths, weakness, opportunities and threats.
- Company history - Progression of key events associated with the company.
- Major products and services - A list of major products, services and brands of the company.
- Key competitors - A list of key competitors to the company.
- Key employees - A list of the key executives of the company.
- Executive biographies - A brief summary of the executives' employment history.
- Key operational heads - A list of personnel heading key departments/functions.
- Important locations and subsidiaries - A list of key locations and subsidiaries of the company, including contact details.


Mamee-Double Decker (M) Berhad (Mamee-Double) is a manufacturer and marketer of food and dairy products. The company's product portfolio includes snacks, instant noodles, dairy products, beverages and confectionery. It also offers carbonated drinks, non carbonated drinks, and mineral water. The company offers chips in various flavors including, natural sea salt, tomato, barbeque, sour cream and onion. Mamee-Double offers its products through various brands including Mamee Monster, Mister Potato, Corntoz, Mamee Chef and Double Decker. The company exports its products globally across Asia, Africa, Europe, Oceania and the Middle East. It operates production facilities in Malaysia, Myanmar and Indonesia. Mamee-Double is headquartered in Melaka, Malaysia.

Reasons to Buy

- Gain key insights into the company for academic or business research purposes. Key elements such as SWOT analysis and corporate strategy are incorporated in the profile to assist your academic or business research needs.
- Identify potential customers and suppliers with this report's analysis of the company's business structure, operations, major products and services and business strategy.
- Understand and respond to your competitors' business structure and strategies with GlobalData's detailed SWOT analysis. In this, the company's core strengths, weaknesses, opportunities and threats are analyzed, providing you with an up to date objective view of the company.
- Examine potential investment and acquisition targets with this report's detailed insight into the company's strategic, business and operational performance.

Note: Some sections may be missing if data is unavailable for the company.

Table of Contents
Table of Contents 3
List of Tables 4
Section 1 - About the Company 5
Mamee-Double Decker (M) Berhad - Key Facts 5
Mamee-Double Decker (M) Berhad - Key Employees 6
Mamee-Double Decker (M) Berhad - Major Products and Services 7
Mamee-Double Decker (M) Berhad - History 8
Mamee-Double Decker (M) Berhad - Locations And Subsidiaries 9
Head Office 9
Other Locations & Subsidiaries 9
Section 2 - Company Analysis 10
Mamee-Double Decker (M) Berhad - Business Description 10
Mamee-Double Decker (M) Berhad - SWOT Analysis 11
SWOT Analysis - Overview 11
Mamee-Double Decker (M) Berhad - Strengths 11
Mamee-Double Decker (M) Berhad - Weaknesses 12
Mamee-Double Decker (M) Berhad - Opportunities 13
Mamee-Double Decker (M) Berhad - Threats 14
Mamee-Double Decker (M) Berhad - Key Competitors 15
Section 3 - Appendix 16
Methodology 16
About GlobalData 16
Contact Us 16
Disclaimer 16

List of Tables
Mamee-Double Decker (M) Berhad, Key Facts 5
Mamee-Double Decker (M) Berhad, Key Employees 6
Mamee-Double Decker (M) Berhad, Major Products and Services 7
Mamee-Double Decker (M) Berhad, History 8
Mamee-Double Decker (M) Berhad, Other Locations 9
Mamee-Double Decker (M) Berhad, Subsidiaries 9
Mamee-Double Decker (M) Berhad, Key Competitors 15

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